Archive for October, 2012

Signage Foundation Research Proves Value Of On-Premise Signs

Friday, October 26th, 2012

Gail Chiasson, North American Editor

While anyone in the business already knows the importance of signage, a comprehensive study, The Economic Value of On-Premise Signage, makes it scientifically clear and provides strong proof of the importance of signs to businesses. The study, a collaborative effort between the University of Cincinnati’s School of Design, Architecture, Art and Planning and the Economics […]

Digital Menu Boards Increase Food Sales

Friday, October 26th, 2012

Gail Chiasson, North American Editor

If there was ever an example of how digital menu boards are effective, Bob Sykes Bar-B-Q in Bessemer, Alabama, might be the perfect case in point. The company claims a 300% sales increase on selected food items that are featured since installing its new digital boards. Bob Sykes has been owned and operated by three […]

Cohen Says Don’t Discount

Friday, October 26th, 2012

Gail Chiasson, North American Editor

Phil Cohen, president and CEO of CareMedia Holdings, Tampa, had a recurring theme during his talk to his fellow network owners at the Digital Signage Investor Conference last week in New York: “Don’t discount!” Cohen said that an investor has a number of things he must look at: the management; whether the business makes sense; will […]

NFC Mobile Payment Transaction Spend Forecast $100B In 2016

Friday, October 26th, 2012

Gail Chiasson, North American Editor

ABI Research forecasts that the total value spend of NFC mobile payments will rise from $4 billion in 2012 to $191 billion in 2017, breaking the $100 billion mark in 2016. Mobile payments and more importantly the convergence between payment types – proximity, P2P and online – stored on a single NFC handset will be […]

Watchfire Tweets World Series Scores For Tigers

Friday, October 26th, 2012

Gail Chiasson, North American Editor

Whatever the final outcome of the Baseball World Series currently underway, it is guaranteed to be a big score for Detroit Tiger fans in Grand Rapids, Michigan. GR Outdoor has 16 Watchfire digital billboards in Grand Rapids and Holland Michigan which they are using to tweet the game scores as they happen. The high resolution […]

Focusing On Targets Pays Off For RMG

Friday, October 26th, 2012

Gail Chiasson, North American Editor

It seems that every time we hear Garry McGuire, CEO of RMG Networks, San Francisco, he is right on target with his talk. Such was the case at the Digital Signage Investor Conference in New York last week when McGuire, stepping into an unexpected gap in the program at the last minute, came up again […]

Sticky: DailyDOOH Gala Awards: Digital Poster or Street Furniture

Thursday, October 25th, 2012

Maddie Cotterill

There’s a truly international bent to our three finalists for Best Digital Poster or Street Furniture Implementation. The judges were looking for the best Digital Poster or Street Furniture implementation, either indoors or outdoors and, as we said before, likely finalists will have been deployed in shopping malls, airports, other transportation hubs or in a […]

Klocktornet AB Raise Money For DISE

Thursday, October 25th, 2012

Adrian J Cotterill, Editor-in-Chief

Klocktornet AB, the creator of DISE digital signage software, has raised new equity from strategic investors, including Almi Invest Västsverige AB. Almi Invest is a Venture Capital fund investing in growth companies that are led by entrepreneurs. Almi Invest makes investments together with investment partners and bring capital as well as competence in to the […]

DMAF’s First Digital Media Forum, Paris, Nov 7

Thursday, October 25th, 2012

Russ Curry, Ministry of New Media

The Digital Media Association France (DMAF) is organising the first ever Digital Media Forum in Paris on November 7. It will unite advertisers, advertising agencies, ad-buying agencies, sales networks, regional associations and several innovative companies with a combined objective – to promote digital media in France. Over 500 visitors are expected and some twenty exhibitors […]

Wir Fahr’n Fahr’n Fahr’n Auf Der Autobahn

Thursday, October 25th, 2012

Adrian J Cotterill, Editor-in-Chief

Scala this week announced the installation of more than 3,000 screens at the leading provider of restaurant, hotel, retail and fuel services on the German Autobahn, Tank & Rast. Scala Partner SEEN MEDIA manages the network, consisting of 980 Scala Players which allows Tank & Rast to manage their communication and promotion strategy at over […]