Archive for April, 2013

Who Scuttled PRN (Again)?

Wednesday, April 24th, 2013

Adrian J Cotterill, Editor-in-Chief

There was no PRN upfront last year and there has been no news from IZON Media since their name change in October 2012. Ahmad Ouri, President and CEO said at that time “PRN is an old brand. We wanted to show a younger, hipper company”. Ahmad also promised us personally that he would be more […]

BroadSign X Launch Marks 10th Anniversary

Wednesday, April 24th, 2013

Gail Chiasson, North American Editor

Digital signage software maker BroadSign International LLC is celebrating its tenth anniversary with the release of BroadSign X, a powerful new version of its SaaS platform. BroadSign X platform (pronounced BroadSign 10) offers further enriched functionality combined with more simplified workflows and a greater degree of network automation. The BroadSign X software version follows the […]

Trinity Leeds. Introducing The Digital Mall @ScreenForum

Wednesday, April 24th, 2013

Guest Contributor, Lisa Goldstein

On Tuesday May 21st, The Screen will hold a special London Breakfast Briefing to mark the opening of Trinity Leeds – the only major development to open in the UK this year. Land Securities and JCDecaux have worked hand-in-hand to ensure that Trinity Leeds was created ground up to offer a 360 degree digital experience […]

Scala Extends Agreement With Ingram Micro For Europe

Wednesday, April 24th, 2013

Gail Chiasson, North American Editor

Brussels-based Ingram Micro Europe, division of Ingram Micro Inc., global wholesale provider of technology products and supply chain management services, has announced the extension of its partnership with Scala across Europe. Ingram Micro has been a long-term partner of Scala Nordics. It is now expanding this partnership to the rest of the European countries and […]

Clear Channel Promotes Smarter UK Bus Stops

Wednesday, April 24th, 2013

Gail Chiasson, North American Editor

Bus stops across the UK are challenging the public to a Human vs. Machine quiz as part of a major campaign on behalf of outdoor advertising company Clear Channel UK to raise awareness of the thousands of interactive tags that have appeared at bus shelters up and down the country. This week, anyone who taps […]

EYE’s Amplify v2 Mobile Platform via @zappit_co

Wednesday, April 24th, 2013

Gail Chiasson, North American Editor

EYE Mall Media, New York, has partnered with Zappit to power its next generation Amplify mobile platform. EYE launched Amplify last year as one of the largest mobile-enabled out-of-home networks in the country, allowing consumers to engage with their mobile devices at over 3,100 backlit and digital advertising locations in over 250 premium shopping malls […]

50 Posters, 50 Designers, 5 Continents For World Communication Design Day

Wednesday, April 24th, 2013

Maddie Cotterill

JCDecaux is to showcase 50 posters from 50 new designers across The Cromwell Road Digital Gateway portfolio of digital poster sites this weekend (27 and 28 April). Using digital outdoor to its full potential, 50 separate creative executions will be showcased across the Cromwell Road digital portfolio. As a celebration of design and outdoor, each […]

Jeff Metzger Joins @RMGnetworks

Tuesday, April 23rd, 2013

Adrian J Cotterill, Editor-in-Chief

Jeff Metzger, previously VP Sales for Legacy / Rhombus Services joined RMG Networks earlier this week. New Jersey based retail/installation service company Rhombus Services (acquired by TMSi Logistics in August 2011) announced its name change to LEGACY Retail Services in February 2012. RMG Networks of course, completed the acquisition of Symon Communications Inc. (now called […]

Giving Advertisers Access To The Collegiate Demographic

Tuesday, April 23rd, 2013

Gail Chiasson, North American Editor

On Campus Media, a leader in Digital-Out-of-Home media and what is believed to be the largest targeted college-based TV network in the U.S., has teamed up with Campus Special, one of Inc. Magazine’s fastest growing companies three years running, to help small businesses reach the influential university demographic. Between On Campus Media’s 1,000+ screens at […]

Ride ’em Cowboy

Tuesday, April 23rd, 2013

Alex Hughes

Editor in Chief Adrian J Cotterill, esquire, shows how bulls should be ridden in Fort Worth, TX.