BEGIN:VCALENDAR VERSION:2.0 X-WR-CALNAME:DailyDOOH X-WR-TIMEZONE:Europe/London CALSCALE:GREGORIAN X-WR-CALDESC:Digital Out of Home – Insight, Knowledge and Opinion BEGIN:VTIMEZONE TZID:Europe/London X-LIC-LOCATION:Europe/London BEGIN:DAYLIGHT TZOFFSETFROM:+0000 TZOFFSETTO:+0100 TZNAME:BST DTSTART:19700329T010000 RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=-1SU END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0100 TZOFFSETTO:+0000 TZNAME:GMT DTSTART:19701025T020000 RRULE:FREQ=YEARLY;BYMONTH=10;BYDAY=-1SU END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;VALUE=DATE:20100505 DTEND;VALUE=DATE:20100507 SUMMARY:Screen Media Expo Europe 2010 URL;VALUE=URI:http://www.dailydooh.com/?p=10569 DESCRIPTION:We understand that Screen Media Expo Europe 2010 will be held at the Earls Court Exhibition Centre in London next time around (so a change from Olympia which the event has now probably outgrown) and will be held between the 5th and 6th May.\n\nBrought to you by http://www.dailydooh.com LOCATION:Screen Media Expo Europe 2010, Earls Court, London END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20100202 DTEND;VALUE=DATE:20100205 SUMMARY:Integrated Systems Europe 2010 URL;VALUE=URI:http://www.dailydooh.com/?p=8561 DESCRIPTION: \n \nThe next Integrated Systems Europe will be held from 2–4 February 2010 at the Amsterdam RAI. \n\nBrought to you by http://www.dailydooh.com LOCATION:Integrated Systems Europe, Amsterdam RAI. END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20091117 DTEND;VALUE=DATE:20091120 SUMMARY:InfoComm Asia 2010 URL;VALUE=URI:http://www.dailydooh.com/?p=10767 DESCRIPTION:InfoComm Asia 2010 is being held at the Hong Kong Convention & Exhibition Centre, Hong Kong between 17th and 19th November, 2010.\n\nBrought to you by http://www.dailydooh.com LOCATION:InfoComm Asia 2010 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20091109 DTEND;VALUE=DATE:20091112 SUMMARY:InfoComm China 2009 URL;VALUE=URI:http://www.dailydooh.com/?p=10764 DESCRIPTION:InfoComm China 2009 is being held at the National Agricultural Exhibition Center (New Hall) in Beijing, China between 9th and 11th November 2009.\n\nBrought to you by http://www.dailydooh.com LOCATION:InfoComm China 2009 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20091006 DTEND;VALUE=DATE:20091008 SUMMARY:Digital Signage Investor Conference URL;VALUE=URI:http://www.dailydooh.com/?p=12976 DESCRIPTION:Strategy Institute will be holding their 4th Annual Digital Signage Investor Conference in New York on Tuesday 6th October and Wednesday 7th October 2009 \n \nClick here to download the PDF brochure\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Signage Investor Conference, New York END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090930 DTEND;VALUE=DATE:20091002 SUMMARY:TOTAL Media 2009, Madrid URL;VALUE=URI:http://www.dailydooh.com/?p=11038 DESCRIPTION:TOTAL Media 2009 this year will be held at the IFEMA – Feria de Madrid installations 30th September to 1st October. \n \nSee http://www.total-media.es/english/\n\nBrought to you by http://www.dailydooh.com LOCATION:TOTAL media 2009, Madrid END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090922 DTEND;VALUE=DATE:20090925 SUMMARY:Viscom Paris 2009 URL;VALUE=URI:http://www.dailydooh.com/?p=6393 DESCRIPTION:This year's Viscom Paris event was great; the organisers, APCAD, Cleverdis and all who worked around the digital signage zone deserve much applause. \n \nIn 2009 the event will take place from 22nd to 24th September so mark your calendars.\n\nBrought to you by http://www.dailydooh.com LOCATION:Viscom Paris 2009 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090911 DTEND;VALUE=DATE:20090916 SUMMARY:IBC 2009 Digital SIgnage Zone URL;VALUE=URI:http://www.dailydooh.com/?p=13364 DESCRIPTION:Once again IBC will be having a Digital Signage Zone at this year's event 11th - 15th September in Amsterdam. \n \nIBC2009's Digital Signage Zone will be located in the Park Foyer at the entrance to Hall 8 and at the intersection of the walkways linking Halls 9-11 with Halls 6-7.\n\nBrought to you by http://www.dailydooh.com LOCATION:IBC 2009 Digital SIgnage Zone END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090630 DTEND;VALUE=DATE:20090702 SUMMARY:London’s In-Store Show URL;VALUE=URI:http://www.dailydooh.com/?p=12635 DESCRIPTION:London's In-Store show is a must attend retail event in the UK (though this year the dates 30th June to 1st July unfortunately clash for us with corporate hospitality at the Henley Royal Regatta) but nevertheless it's nice to see that MediaZest have taken a sizable stand this year. \n \n[caption id="attachment_12640" align="alignright" width="210" caption="3M\'s Virtual Mannequin"][/caption]Geoff Robertson, MediaZest's Chief Executive Officer told us exclusively "We've got a couple of new products we've developed (integrating existing systems) that we'll be showing off for the first time and will I think generate some good interest" \n \nGeoff added "Both are very cost effective and really geared around giving our retail clients what they want i.e. something simple to use, effective and that won't break the bank!" \n \nMediaZest are one of the few UK companies in this space that seem to understand brands and retail and need to shout about what they do a lot more so it is especially good to see them with a sizable presence at Olympia. \n \nAlso at the In-Store Show is 3M, another regular attendee and this year they have a coffee shop themed stand #C464 which should be nice to see. Taking centre stage will be their Virtual Mannequin (something which you will remember we named for them - at launch it was horribly called a Virtual Brand Ambassador) \n \nCreated from Vikuiti Rear Projection Film technology from 3M, the Virtual Mannequin is an entirely new and novel medium for communicating promotions and raising brand awareness in any retail environment. It can take on any shape to reflect a human body, cartoon character and a wealth of other imaginative forms. Choosing the right script and personality is vital but once in position the Virtual Mannequin becomes the centre of attention and a guaranteed crowd stopper. \n \n \nAt this year’s show 3M’s stand will inspire creative ideas for the Virtual Mannequin within the fast-moving retail coffee industry. \n \nIn an in-store environment, a video of a salesperson is recorded in the first instance and the Vikuiti Film is cut to the exact shape and size of their upper body. The film is then applied to acrylic, laser cut to match the body shape. Static graphics are applied to the lower half of the body which is then placed on a stand in the retail floor area. A rear mounted projector controls delivery of the video to the Virtual Mannequin and synchronises with directional speakers positioned at the base to bring it to life. The speakers help to ensure there is no sound interference with the rest of the retail store. \n\n\nBrought to you by http://www.dailydooh.com LOCATION:In-Store Show, Olympia, London END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20090623T173000 DTEND;TZID=Europe/London:20090617T200000 SUMMARY:DMiR Evening Seminar, London (POPAI) URL;VALUE=URI:http://www.dailydooh.com/?p=12962 DESCRIPTION:'Understanding the shopper journey' looks like one of the really interesting presentations at POPAI's next DMiR Evening Seminar in London on Tuesday 23rd June, 5:30pm – 8pm at the Hotel Russell, Russell Square, London. \n \nThis event is part of POPAI’s ongoing efforts to educate and inform retailers, end-users and non-users about the application of Digital Media in Retail. \n \nAs Adrian would say, "Hats off to Cable & Wireless" for sponsoring the event. \n \nThe line-up for this event also includes: - \n \n \n 'Maximising the Business Opportunity' \n \nVisualArt, the company behind networks in The Phone House, McDonalds and ICA in Sweden share their experiences of establishing and maximising a compelling business for digital signage. \n \n \n 'Increasing Marketing Productivity' \n \nCisco Systems and Cable & Wireless will examine how digital media can help retailers be more responsive, increase sales and target customers more effectively. \n \n \n 'Understanding the Shopper Journey' \n \nFlipside will look at ‘the shopper journey’– the precursor to any good digital signage presence. The use and location of great content creation to enhance the customer experience. Driving shopper footfall. \n \n \n \nBook at http://www.popai.co.uk/\n\nBrought to you by http://www.dailydooh.com LOCATION:Hotel Russell, Russell Square, London END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090622 DTEND;VALUE=DATE:20090625 SUMMARY:Shanghai Digital Signage Exhibition 2009 URL;VALUE=URI:http://www.dailydooh.com/?p=6117 DESCRIPTION:June sees the '2009 Shanghai International Digital Signage Exhibition' take place at the Shanghai Mart 22nd to 24th June 2009 and the speaker schedule is firming up... \n \nNice to see that David L. Drain, Executive Director at the Digital Signage Association will open this year’s conference by giving a one hour long speech how long?, Ed \n \nWe see that in the afternoon, Antoine de Ryckel (CEO China at Neo Advertising), Joe Rossi (President Asia at EnQii) and Andy Egan (Chairman & CEO at MaxBox Digital Retail Ltd,) will also share their experiences with industry analysis and case studies. \n \nJune 22nd Morning \n \n 10:15-11:15 Who's Watching? The Latest on Digital Signage Metrics \nDavid L. Drain, Executive Director, Digital Signage Association \n \n11:30-12:00 DT Research. TBD \n \nJune 22nd Afternoon \n \n \n 13:30-14:15 China and Western Digital Signage--What are the differences? What is to be learned from each region? Trend and challenges? \nAntoine de Ryckel, CEO China, Neo Advertising \n \n 14:30-15:15 Applying innovative digital power- More than just Beautiful Displays \nJoe Rossi, President Asia, EnQii \n \n 15:30-16:15 Kiosks & Travel – the new generation of kiosks applications designed exclusively for Airports, train & bus stations vending a plethora of services both ‘hard’ and ‘digital’ \nAndy Egan, Chairman & CEO, MaxBox Digital Retail Ltd. \n \n \nJune 23rd Morning \n \n \n 10:15- 11:00 What Self-Service Technology Do Customers Really Want? \nDavid L. Drain, Executive Director, Self-Service & Kiosk Association \n \n 11:15-12:00 Integration of Live and Interactive Content for Digital Signage \nAlex Wang, President of Dynasign Corporation \n \nThe event will be co-located with the 6th China Vending & Kiosk Show 2009 and the First Shanghai Digital Signage Forum will also be held in conjunction with the show. \n \nSomething like 4800 visitors have already registered to attend. \n \nFor the English version of the site, see http://www.ds-show.com.cn/\n\nBrought to you by http://www.dailydooh.com LOCATION:Shanghai International Digital Signage Exhibition 2009 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090617 DTEND;VALUE=DATE:20090620 SUMMARY:InfoComm 2009, Orlando, Florida URL;VALUE=URI:http://www.dailydooh.com/archives/2160 DESCRIPTION:Wow, well we have to say that we were most impressed and literally blown away by InfoComm 08 in Las Vegas last week. Whilst we are still trying to get over the jet lag we will definitely be booking our tickets to Florida for next year's event... \n \n \n2009 Orlando, Florida \nConference: June 13-19 \nExhibition: June 17-19 (Wed. - Fri.) \n \nThose digital signage vendors who are less-enterprise led than others will have done really well at this show and it was great to see so many of the big guys in attendance. \n \nInteresting to see the press release below... \n \nInfoComm 08 Largest Pro AV Tradeshow in History \n \nIndustry Growth Fuels Growth in Exhibitors, Education Enrollees, and More \n \nLAS VEGAS, Nev. – June 20, 2008 -- InfoComm International® today released preliminary figures showing record participation at InfoComm 08, the largest annual conference and exhibition for audiovisual buyers and sellers worldwide, in Las Vegas, June 18-20, 2008. \n \nReflecting strong demand for AV communications technologies in business, education and government as well as the retail, healthcare, entertainment, worship markets, attendance at the exhibition so far has topped 34,600. AV professionals from 93 countries attended to see the latest technologies in display, projection, audio, collaborative conferencing, control and networking applications. This reflects a 9.5 percent increase over last year’s record attendance. \n \nA record 988 exhibitors participated at InfoComm this year, representing more than a 15 percent increase over the previous record of 855 in 2007. Exhibitors occupied more than 500,000 net square feet of exhibit and special events space, compared to 465,000 net square feet in 2007. There are 231 new exhibitors at this year's show. \n \n"InfoComm 08 reflects the fast pace of innovations and growth in the AV communications industry," said Randal A. Lemke, Ph.D., InfoComm International Executive Director. "We introduced new courses and exhibitors this year to address the demand for digital signage, audio, and telepresence technology, as well as high definition products, lighting and staging and more. The NSCA Expo also was incorporated into our show for the first time, and we were pleased to debut the Electronic Systems Pavilion, along with the rest of the Expo’s traditional activities.” \n \nInfoComm is attended by AV dealers, independent reps, design consultants, systems integrators, rental and staging companies, and AV buyers from business, government, education, healthcare, retail, entertainment and the worship market. Approximately 70 percent of the attendees are commercially involved in the industry, with the remaining 30 percent comprising specifiers, buyers and end users. \n \nWhilst both DS Expo and Screen Expo definitely have a place to play in this exhibition space we do think that signage will become more mainstream and be an integral part of the much larger events like this (DS Expo and Screen Expo count 2,000 - 3,000 visitors whereas Infocomm boasted that amazing figure of 34,600)\n\nBrought to you by http://www.dailydooh.com LOCATION:InfoComm 09, Orlando, Florida END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090616 DTEND;VALUE=DATE:20090618 SUMMARY:Digital Signage Technology Summit (DS Tech) URL;VALUE=URI:http://www.dailydooh.com/?p=6432 DESCRIPTION:The Strategy Institute have announced that their Digital Signage Technology Summit (DS Tech) is being held on 16th and 17th June 2009 in conjunction with Infocomm at the Orange County Convention Center, Orlando, FL\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Signage Technology Summit (DS Tech) END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090610 DTEND;VALUE=DATE:20090613 SUMMARY:Digital Signage Japan URL;VALUE=URI:http://www.dailydooh.com/?p=9679 DESCRIPTION:Digital Signage Japan will be held June 10th through 12th 2009.  A part of Interop Media Convergence 2009, this event is a technical and networking oriented forum. \n \nIt will be held at the Makkuhari Messei Convention Hall in Chiba Prefecture, just outside of Tokyo. \n \nTake a look at the web site here (currently Japanese only).\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Signage Japan END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090604 DTEND;VALUE=DATE:20090606 SUMMARY:Driving Digital Content, Cumberland Hotel, London URL;VALUE=URI:http://www.dailydooh.com/?p=10709 DESCRIPTION:Not necessarily DOOH related but the 'Driving Digital Content' event which returns to London 4th - 5th June 2009 at the Cumberland Hotel, London will, we are sure, be of interest to many of our readers. \n \nThe two-day event focusing on the business opportunities presented by digital content delivery is, as usual, put together by Futuresource Consulting. \n \nDigital delivery of entertainment content is gaining traction as a lucrative and sustainable revenue stream with online, mobile content and the rise of the connected home all playing their part. \n \nAccording to recent Futuresource analysis, revenues from paid-for online video in Western Europe will increase by close to a staggering 3000% between 2008 and 2012, delivering revenues in excess of 1bn Euros in 2012. \n \nMovie rental downloads of course are leading the charge, closely followed by ‘download to own’ movie content, with ‘download to own’ TV content and subscription-based business models making a lesser impact. \n \nNow in its third year, Driving Digital Content will deliver industry insights and bring together prominent figures from leading studios, other content owners and producers, broadcasters, online service providers, mobile operators and consumer electronics companies, ensuring conference delegates get the full picture. \n \nThis year’s topics include: \n \n \n \nExamining the Digital Video Landscape \n \n The Role of Broadcasters in the Digital World \n \n Building Online Community Driven Entertainment \n \n Online Delivery to the TV: Breaking New Ground \n \n Reigniting the growth in digital music revenues – the mobile phone story \n \n Mobile Phone Gaming – Exploring the Phenomenon \n \n Mass Appeal TV and Video Content to the Mobile Phone \n \n From Disc to Digital: Transitioning the Consumer \n \n 3D In the Home – How Soon the reality? \n \n Electronic Books - A New Digital Content Delivery Opportunity \n \n The Connected Home \n \n The Changing Role of the Retailer \n \n Ad Funded Content for Online and Mobile \n \n \nSpeakers already confirmed include Neville Wheeler, Director of Media Solutions at Cisco Systems, Julian Stocker, MD at Gameloft UK, Simon Morris Marketing Director at Lovefilm, Richard Bullwinkle, Chief Evangelist at Macrovision, Dirk Hofmann, Director of Consumer Interaction at Nokia, Jake Redford, Head of Mobile TV and Video at Orange, Adrian Northover-Smith, Digital Development Manager at Sony, Richard Smith, Head of Digital at Tesco and Kevin Baughan, Director of Technical Strategy at Virgin Media. \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Driving Digital Content, Cumberland Hotel, London END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090602 DTEND;VALUE=DATE:20090607 SUMMARY:Computex Taipei 2009 URL;VALUE=URI:http://www.dailydooh.com/?p=12384 DESCRIPTION:COMPUTEX TAIPEI 2009 starts today and runs 2nd June through to 6th June. \n \nCAYIN Technology tell us they will be exhibiting as well as sponsoring TAITRA - the Taiwan External Trade Development Council.\n\nBrought to you by http://www.dailydooh.com LOCATION:Computex Taipei 2009 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090528 DTEND;VALUE=DATE:20090530 SUMMARY:Colours Of Digital Signage, Moscow URL;VALUE=URI:http://www.dailydooh.com/?p=11726 DESCRIPTION:We don't get the title of this event and not even our linguistic experts can pick up any clues from Russian or the Cyrilic alphabet but still, this second International conference entitled 'The colours of Digital Signage' is taking place on the 28th and 29th May at the Moscow State Exhibition Hall 'New Manezh'. \n \nLast year's conference was visited by more than 250 specialists from Russian and foreign companies working in the field of digital advertisement and display networks. \n \nScreen media expo Europe is supporting AV Club Russia in putting the event together.\n\nBrought to you by http://www.dailydooh.com LOCATION:The Colours Of Digital Signage, Moscow END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090513 DTEND;VALUE=DATE:20090515 SUMMARY:Retail Systems Forum 2009 URL;VALUE=URI:http://www.dailydooh.com/?p=9293 DESCRIPTION:We spoke at this event last year (and even shared the stage with the Digital Signage Man Of The Year). It was a very well attended event and it even had 'real' retailers present !!! \n \nRetail Systems Forum 2009 (RSF) is organised by Box Technologies and has been going for eight years now. In 2009 it takes place 13th -14th May at the prestigious Oxfordshire Country Golf Club and is free to attend. \n \nThis year the format is somewhat different to last, the event being divided into a Partners Day on 13th May and a Channel Partners Day on 14th May. \n \nGareth Aconley, Head of Marketing at Box Technologies told us “Significant to the event’s continued success is not only the opportunity it presents for delegates to network and discuss the best practices of new technology strategies with the leading hardware technology providers, but also the prospect to learn from the practical experiences of their peers within the industry through key note speakers and theatre presentations.” \n \nKeynote speakers scheduled for the first day include Rene Batsford, Head of IT at EAT UK, Neil Applebee, Head of Process Improvement at ASDA and John Brill, Group IT Director of Mosaic Fashions. \n \nAlso speaking are Gary Hockey-Morley, Marketing Director at Post Office Ltd, who will be presenting Digital Signage: Developing Creativity to Capture the Audience, Ted Merdler, Head of Brand Engagement & Communication, Southern Co-operative Stores who will talking about how Southern Co-Operatives have seen the business benefit of using Digital Signage for more regional communications at a local level and Nick Powley who works for the Digital Signage Man Of The Year at Mediatile who will be focusing on Maximising the Return On Message in Store with Digital Signage.\n\nBrought to you by http://www.dailydooh.com LOCATION:Retail Systems Forum 2009 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090512 DTEND;VALUE=DATE:20090514 SUMMARY:Next Week – Content Strategies Summit, Las Vegas URL;VALUE=URI:http://www.dailydooh.com/?p=6430 DESCRIPTION:Next week of course sees the Strategy Institute's 4th Annual Digital Signage Content Strategies Summit, 12th and 13th May 2009 in Caesars Palace, Las Vegas. \n \nSponsors for this event include Arbitron Out-of-Home, MediaTile and TouchTunes so 'hats-off' to them for reaching into their pockets and supporting industry events!!! \n \nSpeaker line up includes... \n \n Al Wittemen, Managing Director of Shopper Marketing, TracyLocke \n \n Christopher Gray, Psy.D. VP of Shopper Psychology, Saatchi & Saatchi X \n \n Mike Geiger, Chief Digital Officer, Goodby, Silverstein & Partners \n \n Doug Bolin, Experience Lead/Content Strategy Lead, Razorfish \n \n Andreas Redlich, Executive Creative Director, Publicis Germany \n \n Peter Müller-Brühl, Business Development Leader, Fischer Appelt, TV Media \n \n Brian Hirsh, President, Retail Entertainment Design \n \n Lon Otremba, CEO, Access 360 Media \n \n \n \nConor Brady, VP Creative for digital marketing agency, Organic told us "The medium is more than 'signage'. It has the potential to go way beyond push messaging.” \n \nBrady will join Mike Geiger, Chief Digital Officer at Goodby, Silverstein & Partners and John Montgomery, Executive Creative Director at Threshold Interactive on a panel STRANGELY entitled 'From the bedroom to the streets…storytelling via place-based media' \n \nThe audience will also hear from Al Wittemen, Managing Director of Shopper Marketing at Dallas-based TracyLocke, who is similarly excited about the medium’s role in transforming message targeting, relevancy and most importantly, ROI - “Today’s technology and evaluation techniques allow us to create content, measure it, analyze it, then change it accordingly. This is retail at its best.” \n \nThis is a two-day Summit that will showcase content from North America and Germany, offer tips on leveraging digital assets across platforms, and provide information on content strategy and sourcing. \n \nDailyDOOH subscribers can get a 10% discount on the cost of the summit - email us for details. \nAbout Strategy Institute \n \nStrategy Institute is a leader in delivering timely knowledge and best practices to the digital signage industry since 2005. The organization was one of the first in the space and continues to support and foster growth of digital signage/narrowcasting through its annual conferences\n\nBrought to you by http://www.dailydooh.com LOCATION:4th Annual Digital Signage Content Strategies Summit, Las Vegas END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090505 DTEND;VALUE=DATE:20090508 SUMMARY:Digital Signage Expo 2009, Essen URL;VALUE=URI:http://www.dailydooh.com/?p=11144 DESCRIPTION:How these folks get away with describing this as "Europe's largest digital signage event" we do NOT know because it is not even close to the size of Screen Media Expo or even the DS Zone at ISE, Amsterdam. \n \nAnyway this year they seem to have made a much clearer definition between the floor spaces for the Kiosk side of things and the Digital Signage side of things. \n \nRuss Curry will be attending and covering the event for us (see his view's on the 2008 event here) even though it is not an event that we would recommend anyone serious about the industry in supporting. \n \nInteresting that in 2010 Screen Media Expo Europe has moved to May and if this event stays the same time there will be a clash. No clues for which one we think will win hands down.\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Signage Expo 2009, Essen END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090422 DTEND;VALUE=DATE:20090423 SUMMARY:Digital Out-of-Home Forum & EXPO, NYC URL;VALUE=URI:http://www.dailydooh.com/?p=10723 DESCRIPTION:Next week our very own Manolo Almagro is a judge at the MediaPost Digital Out-of-Home Forum & EXPO in NYC.... \n \nMediaPost has created the Digital Out-of-Home Awards Reception & Expo to honor the most innovative and effective advertisements in the realm of digital-out-of-home media in 18 different categories. \n \nThe Conference itself will examine and explore... \n \n \n Out-of-Home Digital Advertising Networks \n \n Consumer Exposure to Out-of-Home Venues \n \n Acceptance of Out-of-Home Advertising \n \n What to Consider When Planning, Buying, Measuring and Advertising On Out-of-Home Channels \n \n Audience Metrics for Translating Out-of-Home Traffic and Viewer Impressions \n And much more... \n \n \nManolo will be reporting after the event. \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Out-of-Home Forum And EXPO, NYC END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090419 DTEND;VALUE=DATE:20090422 SUMMARY:Festival Of Media Agenda, Valencia, Spain URL;VALUE=URI:http://www.dailydooh.com/?p=6925 DESCRIPTION: \n \nThe agenda for the Festival Of Media (the event began as The Venice Festival of Media) which takes place in Valencia, Spain 19th to 21st looks very interesting and we are sure will be of real interest to media buyers, planners, brands and ad agencies. \n \n \n \nDAY 1 - 'TRANSITION' \n \nOpening Address: \n \nNot Forgetting the Future \nFernando Rodes Vila, CEO, Havas \n \n \nSession 1: Analogue Dollars & Digital Pounds \n \n Migration & the Great Outdoors \nJean-Charles Decaux, Co-CEO, JCDecaux \n \n What TV & Online can Learn from Each Other \nHernan Lopez, COO, Fox International Channels \n \n A BRIC Perspective \nAnco Saraiva, Marketing Director, Globo Television \n \n Media Agency Reprise #1 \nSteve King, Worldwide CEO, ZenithOptimedia \nMaria Luisa Francoli, CEO, MPG \n \n \nSession 2: The Challenge to Change \n \n Change we Need? \nSaul Berman, Global & Americas, Strategy & Change Practice Leader, IBM Global Services \n \n Bidding Farwell to Old Models \nDouglas McCallum, SVP Europe, eBay \n \n The Data View \nGian Fulgoni, Chairman & Co-founder, comScore \n \n Media Agency Reprise #2 \nMike Cooper, Worldwide CEO, PHD \nDominic Proctor, CEO, Mindshare Worldwide \n \nSession 3: Global CEO Spotlight \n \n Jack Klues, Managing Partner, VivaKi (Chairman, Publicis Media Groupe) \nNick Brien, President & CEO, Mediabrands \nMainardo de Nardis, CEO, OMD Global \nJerry Buhlmann, CEO, Aegis \n \n \nDAY 2 - 'RECESSION & INNOVATION' \n \n \nSession 1: Global Recession Strategies \n \n The Unified Digital Approach \nDarren Huston, Corporate VP, Consumer & Online, Microsoft \n \n Surviving a Recession \nChris Ahearn, President, Reuters Media \n \n Media Agency Reprise #3 \nStephen Allan, CEO, MediaCom \nCharles Courtier, CEO, Mediaedge:CIA \n \n \n \n \nSession 2: Marketers' Response \n \nBernhard Glock, Global Media Chief, Procter & Gamble \nMaarten L Albarda, Director, Media & Communication Innovation, The Coca-Cola Company \n \n \nSession 3: Pioneering Communication Change \n \n The Online Advertising Debate \nHenrique de Castro, MD European Sales & Media Solutions, Google \nChristophe Parcot, VP Sales, Yahoo! Europe \nBrendan Condon, Managing Director, Platform-A International \n \nThe Innovators \nTyler Moebius, CEO & President, Adconion \nMike Moore, Global Commercial Director, Phorm \nArjo Ghosh, UK CEO, iCrossing \n \n \nSession 4: The Creativity Debate \n \n Leave Creativity to the Creatives \nChuck Porter, Co-Chairman, Crispin Portter + Bogusky \n \n Brand as Producer \nBabs Rangaiah, Director Global Communications, Unilever \n \n Can Clients Understand IP? \nPaul Johnson, Global Head of Marketing & Brand Partnerships, Endemol \n \n Finding the Gold in Content \nMauricio Mota, Chief Storytelling Officer, The Alchemists \n \n \n Other Speakers include: \n \nAlexandre Mars, CEO Phonevalley and Head of Mobile Publicis Groupe \n \nRené Lamsfuss, Senior Director Product & Methodology EMEA, Nielsen Online \n \nJim Kite, President, Connections Research & Analytics, MediaVest Worldwide \n \nMaarten L Albarda, Director of Media Innovation, Coca-Cola \n \nSumita Singh, SVP, Global Head of Customer Management Thomson Reuters Markets \n \nJeffrey Graham, Executive Director, Customer Insight, The New York Times \n \nNick Manning, COO, Ebiquity \n \nGerry D’Angelo, European Media Director, Cheil Worldwide (Samsung) \n \nGreg Nelson, General Manager, Chief Media Officer, MSN \n \nKate Burns, Vice President & MD, Bebo Europe \n \nAndrew Hawken, Editorial Director, Online, BSkyB \n \nAnnie Rickard, President, Posterscope Worldwide \n \nGrant Millar, MD, Vizeum UK \n \nGlen Wilson, deputy MD, Posterscope \n \nAdam Kasper, Senior VP, Director of Digital Media, MPG \n \nTess Alps, Chief Executive, Thinkbox \n \nHeikki Rotko, Vice-President, Sales & Marketing, MTV Oy \n \nMichael Donovan, Founder & Chairman, DDS \n \nTorsten Ahlers, CEO, Wunderloop \n \nDaryl Lee, Global Head of Communications Planning, Universal McCann \n \nJames Walker, President, Media Services, Accenture \n \nSital Banerjee, Global Media Director, Global Marketing Management, Philips International \n \nPaul Goode, SVP, Business Development + Senior Analyst, M:Metrics \n \nRussell Buckley, VP Global Alliances, AdMob \n \nHenry Stevens, Director of Media & Entertainment, GSMA\n\nBrought to you by http://www.dailydooh.com LOCATION:Festival Of Media Awards, Valenica, Spain END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090407 DTEND;VALUE=DATE:20090409 SUMMARY:Screen Expo Europe 2009 will be April 7th and 8th URL;VALUE=URI:http://www.dailydooh.com/archives/1407 DESCRIPTION:We have it on very good authority that next year's Screen Expo Europe will be held April 7th and April 8th 2009 in London.\n\nBrought to you by http://www.dailydooh.com LOCATION:Screen Expo Europe 2009 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090402 DTEND;VALUE=DATE:20090403 SUMMARY:UK Outdoor Industry Conference, 2nd April 2009 URL;VALUE=URI:http://www.dailydooh.com/?p=7966 DESCRIPTION:Alan James from the OAA and Steve Bond, Chair IPA Outdoor Group kindly sent us through a first heads-up on a UK Outdoor Industry conference that will take place on Thursday April 2nd at the Battersea Evolution in London. \n \n \n \nThe conference will highlight the change and growing importance of the outdoor communication channel and is entitled ‘The 3rd Space’ \n \nAlan tells us that ‘The 3rd Space’ "is the space we inhabit outside the home and the office. It’s a space that is becoming increasingly important as time spent out of home in the UK has risen by 53% since 1994" \n \nOver 600 brands, agency delegates, outdoor media agencies and media owners are expected to attend the event which will be chaired by Nick Hurrell of Hurrell, Moseley, Dawson and Grimmer. \n \nSome of the topics being discussed will be: - \n \n \n how consumers are undergoing structural changes in their lives and how outdoor fits in with these changes \n outdoor’s huge growth in audience and how new Postar will measure it \n \n new technology and how it is working for outdoor \n \n econometrics and new findings as to how it measures outdoor \n \n new evidence of effectiveness \n \n a vision for and of the future \n \n \n \nA full agenda and more details of the speakers will be announced nearer to the conference date. \n\nBrought to you by http://www.dailydooh.com LOCATION:‘THE 3rd SPACE’ - OAA and IPA Outdoor Conference END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090325 DTEND;VALUE=DATE:20090328 SUMMARY:IPTV World Forum 2009 URL;VALUE=URI:http://www.dailydooh.com/?p=9448 DESCRIPTION:This year's IPTV World Forum is being held in Olympia, London on 25th to 27th March 2009 \n \nSee http://www.iptv-forum.com/ for more details\n\nBrought to you by http://www.dailydooh.com LOCATION:IPTV World Forum 2009 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090318 DTEND;VALUE=DATE:20090320 SUMMARY:Retail Week Conference 2009 URL;VALUE=URI:http://www.dailydooh.com/?p=9521 DESCRIPTION:Diane Whalley, Head Of Business Development at Imagesound reminded us about the Retail Week event that starts tomorrow in London. \n. \nDiane told us "we are supplying the musical backdrop to the hospitality and networking suite showcasing a selection of our retail clients across the 2 day event" \n \nThe event takes place in London on the 18th – 19th March 2009 and is one of the key events for the UK’s retail elite. \n \nThe programme includes over 40 speakers, including the chief executives of Sainsbury’s, Morrisons, Kingfisher and New Look. \n\nBrought to you by http://www.dailydooh.com LOCATION:Retail Week Conference 2009 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090303 DTEND;VALUE=DATE:20090304 SUMMARY:TODAY!!!! Webinar: Leveraging Digital Media… URL;VALUE=URI:http://www.dailydooh.com/?p=7854 DESCRIPTION:REMEMBER later today Platt Retail Institute, USA, has its Webinar, 3 March 2009 (9am Chicago; 3pm London), entitled “Leveraging Digital Media to Influence the Retail Customer Experience.” \n \nThere's a very interesting panel lined up: - \n \n \n Steven Keith Platt, Director and Research Fellow, Platt Retail Institute, will address implementing digital signage at retail to enhance the retail brand and enrich the customer experience. \n \n \n Ingolf Von Wittken-Jungnik, Senior Brand Manager, Saturn Marketing (Metro Group), will address integrating in-store digital technologies for maximum customer impact. \n \n \n Thomas Wyatt, Vice President & General Manager, Digital Media Systems Business Unit & Media Processing Business Unit, Cisco Systems, will discuss innovative ways for retailers to leverage digital media across stores and corporate offices. \n \n Guy Cheston, Director, In-Store Media, Harrods, who will discuss the firm’s business philosophy, objectives, content strategy, and metrics related to Harrods’s network. \n \n \n \nClick here to register\n\nBrought to you by http://www.dailydooh.com LOCATION:Webinar: Leveraging Digital Media to Influence the Retail Customer Experience END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090224 DTEND;VALUE=DATE:20090227 SUMMARY:Digital Signage Expo / Interactive Technology Expo URL;VALUE=URI:http://www.dailydooh.com/?p=5151 DESCRIPTION:This event is unfortunately only a few weeks after ISE, Amsterdam (which we will be covering in depth next year) but it's likely, for all those who have asked, that 'yes' we will be attending... \n \nDigital Signage Expo & \nInteractive Technology Expo \nFebruary 24-26, 2009 \nLas Vegas Convention Center \n \n \nBy the way, other events that we will (definitely) be at and covering in 2009 include: - \n \n \n Screen Media Expo Europe in London in April - we have booked some floor space this time around and will be having our very own 'DailyDOOH Lounge' which we are all rather excited about \n \n Infocomm in Orlando in June \n \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Signage Expo / Interactive Technology Expo END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090203 DTEND;VALUE=DATE:20090206 SUMMARY:ISE 2009, Amsterdam RAI, NL URL;VALUE=URI:http://www.dailydooh.com/archives/1640 DESCRIPTION:The dates have been out for ISE 2009, Amsterdam RAI, NL for a while but we forgot to add them to our Events Calendar or mention it to you... \n \nWelcome to ISE 2009 \n \nEurope’s No.1 event for the professional AV and electronic systems industry will return to the Amsterdam RAI Centre on 3–5 February 2009. \n \nThe 2008 show drew more than 22,000 attendees and 484 exhibiting companies, showcasing the very latest technologies for commercial and residential systems integration. \n \n \n \nThe 2009 web site is not up yet, http://www.iseurope.org/2008/ says at the moment "Keep checking back for more information on the 2009 show as it becomes available. If you are interested in exhibiting, please get in touch with your local contact." \n \nRemember that Screen Expo 2009 has moved back next year in the Calendar which gives ISE more of a free reign. It will be interesting to see how that affects the two affects - we think a win / win for both.\n\nBrought to you by http://www.dailydooh.com LOCATION:ISE 2009, Amsterdam RAI, NL END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20090202T002200 DTEND;TZID=Europe/London:20090203T002200 SUMMARY:ISE Digital Out of Home Business Conference URL;VALUE=URI:http://www.dailydooh.com/archives/2383 DESCRIPTION:We've been invited to speak at next year's ISE Digital Out of Home Business Conference which we understand will take place on February 2nd and 3rd, 2009 in Amsterdam (obviously being held just before ISE proper). \n \nThis is a great initiative by ISE to increase the extent and depth of its coverage of digital signage at the event. \n \nWe understand that the programme is likely to focus on the business models that drive advertising funded digital signage networks and that we will be sharing the stage with folks from JCDecaaux, Ströer err, indeed most likely the CEO, Ed and others (still TBD). \n \nDefinitely mark your diaries for this one!\n\nBrought to you by http://www.dailydooh.com LOCATION:ISE Digital Out of Home Business Conference, Amsterdam END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090128 DTEND;VALUE=DATE:20090130 SUMMARY:The Retail Business Show URL;VALUE=URI:http://www.dailydooh.com/?p=6758 DESCRIPTION:The Retail Business Show is on at the National Hall, Olympia, London on January 28th & 29th 2009. \n \nWe noticed back in December that The Screen were cleverly pitching / promoting a number of breakfast style briefings over both days alongside the event - well sort-of 'alongside' as the initial idea seemed to be that they were off-site, lasted all day and were actually no where near Olympia (transport was somehow to be provided to and from the show). \n \nAnyway now it appears that common sense has prevailed and the two day event is being held at Olympia, alongside the show proper. Attendance is free and open to any visitors to the Retail Business Show. \n \nThis is usually not a bad show - last year of course it was co-located with Screen Expo Europe and this is the first year that the retail event will be standalone. \n \n \n \nThere are a lot of the same old speakers and vendors who keep turning up then actually saying little (far too many actually and you just know that so many of the speakers will use the podium to peddle their own solutions) BUT there are some interesting topics nonetheless - Simon Rees from Avanti Screenmedia, someone who doesn't often take to the stage, will be well worth listening to for example. \n \nDay 1: Session 1 - Searching for ROI \n \nIn this session the panel will explore the different models used by retailers to build an ROI case around digital signage. From pure 3rd party media sales to direct operational business benefits - the panel will explore how different businesses employ different arguments to underpin their investment decisions. \n \n \n Tom Mason, Project Manager, Media Services, Barclays Bank & Stuart Liddle, Sales Manager, C-nario UK - Digital signage for banking \n \n Susan Beetlestone, Head of Commercial Marketing , The Co-operative & Stuart Tiedeman , Managing Partner abc media group - Below the Line: Co-Op and abc media \n \nSimon Rees, Chief Executive, Avanti Screenmedia plc \n \n \nDay 1: Session 2: Reaching The Customer \n \nIn this session the panel will explore the techniques used by digital signage companies to engage with customers. Retail media needs to more than expensive digital wallpaper and the panel will look at how content, screen design and multi-channel concepts can all be used to draw-in and enthuse consumers. \n \n \n \n Nick Gale, Managing Director, Realisation Marketing Services \n \n Ian Larkman, Merchandising Sales Manager, Digital View Ltd \n \n Stephen Randall, Chief Executive, Locamoda Inc \n \n \nDay 2: Session 3 - Measuring Success \n \nIn this session the panel will explore how best to measure the success of a digital signage implementation. Improving ROI and fine-tuning an implementation is all about understanding how customers and staff engage with the media and what direct actions it drives. From call-to-action, to interactive engagement, improved efficiency and direct behavioural measurement - this session looks to show how different companies define their success. \n \n \n \n Neil Farr, Managing Director of Working Solutions Ltd \n \n Terry Green, Head Of Knowledge & Learning, Q-Matic Group Ltd \n \n Xavier Capelledes, Founder of Wututu SA & Francesc Ortin, Manager Sony Style Boutique \n \n \nDay 2: Session 4: Making It Happen \n \nIn this session the panel will sum up how all this boils down into actually getting a network out into the field. From selecting your equipment partners, to installation, network management and content provision. The panel will bring real world experience of the paths different networks have followed and describe the day-to-day experience of running an in-store channel. \n \n \n \n Brian Dusho, Head of Marketing & Strategy, BroadSign Inc. \n \n Peter Critchley, Chief Executive, Beaver Group Ltd \n \n Lee Booth, Chief Executive, Intelligent Media Networks Ltd \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:The Retail Business Show END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090127 DTEND;VALUE=DATE:20090113 SUMMARY:POPAI’s 2009 Annual Conference (London) URL;VALUE=URI:http://www.dailydooh.com/?p=7264 DESCRIPTION:POPAI's annual Retail Marketing and In-Store Communications Conference is taking place in a couple of weeks time, on Tuesday 27th January 2009 between 09:30am and 03:00pm at 14 / 15 Belgrave Square, London. \n \nFour key themes are being discussed, which include: \n \n \n The planning, success, criteria and outcomes of successful P-O-P campaigns \n \n The role of P-O-P in addressing the needs identified from shopper missions \n \n Integrated media planning - how in-store communications can take place alongside above the line media \n \n P-O-P as a brand building tool and the role of screen media in retail innovations. \n \n \nPresenters come from a variety of retailer and POP interests. From the titles, the presentations from the Post Office being and telecom retailer, 3 look particularly interesting in terms of relevance to digital at POP: \n \nNicola Piercy, Agency Format Manager for the Post Office: 'Translating the Post Office brand into the agency network' \n \nDavid Cautley, Director - Retail Communication, Energizer Group: 'In Store...the Road to Sustainable Display' \n \n \nCraig Phillipson of Shopworks and David Bickett, Head of Retail Development at '3': 'Humanising the Brand' \n \nSimon O'Mahony, Head of Marketing, Screwfix: 'Building a Unique Front End in Retail' \n \nWe are also told presentations will also be made by 20th Century Fox and House of Fraser. \n \nThis is a good line up of speakers and worth attending if your interest lies in all forms of Point of Purchase, whether traditional, digital or hybrid although there are no dedicated digital presentations being made that we know of thus far. \n \nVisit www.popai.co.uk for booking information.\n\nBrought to you by http://www.dailydooh.com LOCATION:POPAI's Retail Marketing & In-Store Communications Conference 2009 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090111 DTEND;VALUE=DATE:20090115 SUMMARY:NRF 98th Annual Convention & EXPO URL;VALUE=URI:http://www.dailydooh.com/?p=6876 DESCRIPTION:Rumour is that STRATACACHE are going to make a couple of pretty big announcements at NRF in two weeks time. \n \nNRF is of course 11th - 14th January 2009 at the Jacob K. Javits Convention Center, New York, NY. \n \nSTRATACACHE will be on Booth #2365 \n \nWe notice that like Scala earlier this week, STRATACACHE have also taken the opportunity of a new year to much improve their corporate web site see http://www.stratacache.com/\n\nBrought to you by http://www.dailydooh.com LOCATION:NRF 98th Annual Convention & EXPO END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20090108 DTEND;VALUE=DATE:20090112 SUMMARY:This Week’s Consumer Electronics Show URL;VALUE=URI:http://www.dailydooh.com/?p=6952 DESCRIPTION:Whilst a couple of industry execs have told us they will be walking the floor at Consumer Electronics Show this week, no one else in the industry apart from GestureTek has told us thay will be present. \n \nGestureTek Inc., the pioneer and world leader in gesture control interfaces for interactive displays and electronic devices, today announced that the company will demonstrate its pioneering, multi-patented 3D tracking and control innovations at the 2009 Consumer Electronics Show (CES) at the Las Vegas Convention Center from January 8th to 11th. GestureTek's exhibit will be located in Central Hall, Booth #15523. \n \nGestureTek's gesture recognition technology enables a user to control a television, set top box, display screen or any camera-enabled consumer electronic device by using simple hand motions instead of a remote control, keyboard or other touch-based interface. The system tracks full-body movement and subtle gestures in complete 3D space, translating those movements into specific computer commands. \n \n \n \nThe system can be programmed to recognize virtually any pose or gesture, including hand waves, pointing or any combination of recognizable motions. For example, a hand wave can turn on a television set or activate a multi-media presentation. Circular hand movements can adjust volume, and hand swiping motions can control menu selections. Other applications include full body avatar control, two-handed and multi-touch control and hand tracking for 360º navigation control (replacing a joystick). \n \n"What makes GestureTek's depth based tracking solution so impressive is its real time modeling and identification of the user. The software isolates the person interacting with the system, regardless of how many people are moving around in the environment," said GestureTek's Co-Founder and Chief Technology Officer, Francis MacDougall. "Whether it's a living room, boardroom or busy mall, the system's control and responsiveness remains unaffected by light or background movement." \n \nLifelike 3D Virtual Reality Experiences \n \nUsing depth sensing cameras to measure ongoing changes in positioning and distance between the various parts of a user's image and other elements in the scene, GestureTek's depth sensing system repeatedly and reliably tracks a user's unique movements. The system can even capture people's real-time full-body video image or their full-body 3D avatar onscreen, enabling users to see themselves as they interact dynamically with computer-generated characters, objects and icons in a three-dimensional virtual world. \n \nAlong with applications for exciting 3D and 2D interactive experiences on everything from personal computers to game consoles, mobile devices, digital signs and digital picture frames, GestureTek has already deployed successful commercial 3D tracking solutions in interactive displays worldwide. At the Beijing Olympics, for example, GestureTek's hand tracking technology powered a spectacular interactive flight simulation attraction that allowed individuals to explore the province of British Columbia in a virtual airplane that was controlled by tilting and moving their hand. \n \n"GestureTek is leading the way to a fully gestural touch-free user interface for all camera-enabled consumer devices," says Bill Leckonby, CEO of GestureTek. "Our award-winning, intuitive and fun gesture control technology is already used in interactive game systems, digital signage networks and millions of mobile phones worldwide." \n \n"GestureTek has created many other exciting applications with our gesture recognition technology, including motion controlled mobile games, web browsing, text messaging, interactive exercise programs for physical therapy and interactive storefront windows," says MacDougall. \n \nCES participants are invited to visit GestureTek's exhibit in Central Hall, Booth #15523, where the company will showcase its latest innovations in gesture control interfaces for mobile phones, PCs, interactive multi-touch tabletops and other consumer devices. "Visitors will be treated to eye-popping demonstrations of the many ways in which motion control interfaces are being used by consumers and business," says MacDougall. \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Consumers Electronics Show, Las Bega END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20081203T173000 DTEND;TZID=Europe/London:20081203T200000 SUMMARY:Digital Media in Retail Evening, London URL;VALUE=URI:http://www.dailydooh.com/?p=5603 DESCRIPTION:Here's the official invite to POPAI's 'Digital Media in Retail Evening'. \n \nNote that there is a slight change to the agenda - we are presenting last and have been given 20 minutes. \n \nDigital Media in Retail Evening \n \nWednesday 3 December 2008 from 5:30 PM to 08:00 PM \n \nsignagelive in association with POPAI invites you to join the last in 2008 of POPAIdigital's ever-popular DMiR evenings providing another great opportunity to experience some topical and cutting-edge presentations from industry leaders and network within the digital sector. \n \nAgenda: \n \n5:30pm – Drinks & Registration \n \n6:00pm – Intro from POPAIdigital \n \n6:05pm – DecisionVision \n \n6:35pm – Imagesound \n \n7:05pm – Networking Break \n \n7:30pm – Retec Interface \n \n8:00pm – DailyDOOH.com \n \n8:20pm – Close \n \nVenue: \n \nThe Institute of Practitioners in Advertising (IPA) \n44 Belgrave Square \nLondon \nSW1X 8QS \n \nTelephone: 020 7235 7020 \nFax: 020 7245 9904 \n \nFor more information, contact the POPAI office - 01455 271856 \n \nMembers: £ FREE | NON-Members: £75.00 \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Media in Retail Evening, London END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081125 DTEND;VALUE=DATE:20081128 SUMMARY:Signage, Imaging and Media (SIM 2008) URL;VALUE=URI:http://www.dailydooh.com/archives/917 DESCRIPTION:Not another trade show!!! We are not sure yet how much of this trade show will be put over to Digital Signage, if it is anything like the UK's SIGN show (and it sounds similar) it might be one to miss even though it is being sold on the "the Middle East economic boom" and hey if you are active in the region or thinking of doing business there then let us know what you think. \n \nIt takes place at the Abu Dhabi National Exhibition Centre 25th to 27th November 2008 and is effectively a combination of three events under one roof (err, Signage, Imaging and Media). \n \nSee http://sim-expo.myiir.com/ for more informatiom\n\nBrought to you by http://www.dailydooh.com LOCATION:Signage, Imaging and Media (SIM 2008) END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081120 DTEND;VALUE=DATE:20081111 SUMMARY:OAA/IPA Seminar, London URL;VALUE=URI:http://www.dailydooh.com/?p=5255 DESCRIPTION:We cannot find any mention / reference to this event on the web (maybe our readers will be able to point us at a URL) but for sure in London on 20th November sees this year's OAA/IPA seminar on digital out of home with some great speakers, \n \nhttp://www.ipa.co.uk/ \nhttp://www.oaa.org.uk/ \n \nWe missed it last year as we were in Istanbul but it was a great event and well worth attending.\n\nBrought to you by http://www.dailydooh.com LOCATION:OAA/IPA seminar END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081119 DTEND;VALUE=DATE:20081121 SUMMARY:Building Your Digital Signage Business Conference URL;VALUE=URI:http://www.dailydooh.com/?p=2882 DESCRIPTION:The Strategy Institute's 4th Annual "Building Your Digital Signage Business Conference" is this year being held on Wednesday 19th November and Thursday 20th November 2008, in Chicago. \n \nYou can learn more about this conference here\n\nBrought to you by http://www.dailydooh.com LOCATION:Building Your Digital Signage Business Conference END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081119 DTEND;VALUE=DATE:20081122 SUMMARY:InfoComm Asia 2008, Hong Kong URL;VALUE=URI:http://www.dailydooh.com/?p=5390 DESCRIPTION:Following on from our post yesterday 'The DailyDOOH 2009 Tour', Scala wrote in to tell us that we missed off next week's InfoComm Asia 2008 event being held in Hong Kong (19th to 21st November 2008). \n \nScala will be there on booth # 5C1-01. \n\n\nBrought to you by http://www.dailydooh.com LOCATION:InfoComm Asia 2008, Hong Kong END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081118 DTEND;VALUE=DATE:20081122 SUMMARY:IAAPA Expo, Orlando, Florida URL;VALUE=URI:http://www.dailydooh.com/?p=5442 DESCRIPTION:If only we had time (and a better travel expense account) we could spend our lives hitting the shows and conferences around the world. \n \nGestureTek Inc. pointed out to us that next week in Orlando sees the International Association for Amusement Parks and Attractions (IAAPA) Expo being held 18th to 21st November at the Orange County Convention Centre in Orlando, Florida. \n \nGestureTek are on Booth 3006 and wil be showing off something called a Cube™ - which we believe is their newest interactive solution for entertainment and branding as well as GestureTek's other range of multi-touch and 3D depth sensing solutions. \n \n \nThe Cube is a turnkey, 'plug and play' interactive display unit that transforms any space of any size into a gesture-based interactive entertainment and advertising experience. Just put The Cube on the floor or a table, or against a wall, and it instantly creates an engaging 3 x 4 foot interactive display that visitors can control with simple motions. Well-suited for small spaces and for traveling promotions, The Cube gives customers access to GestureTek's full library of over 70 eye-catching special effects and games. Applications can be projected onto any surface, immediately transforming the surface into an interactive entertainment medium for the enjoyment of visitors.\n\nBrought to you by http://www.dailydooh.com LOCATION:IAAPA Expo, Orlando, Florida END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081111 DTEND;VALUE=DATE:20081115 SUMMARY:Electronica 2008, Munich 11 – 14th November URL;VALUE=URI:http://www.dailydooh.com/?p=5006 DESCRIPTION: \n \nA couple of vendors have told us they will be attending this event, Electronica 2008 in Munich in a few weeks time, oh how we wish we could be there too. \n \nEsprit Digital have already told us that they are presenting at the e-Signage forum - errr, now come on who on earth came up with the term 'e-signage' that prefix is so 2001, Ed \n \nThe e-Signage Forum runs alongside the main event... \n \ne-Signage Forum \n \ne-Signage, also known as digital signage or digital signposting, has caused a sensation in a wide range of applications in a very short space of time: as a modern marketing alternative to traditional posters and as a highly flexible information platform. And the hype is continuing! iSuppli estimates that in the EMEA region alone, the market for e-signage LCD displays will more than triple up to the year 2011 from the current figure of 1.8 million units per annum. \n \nFor this reason Messe München in cooperation with Elektronik Praxis for the first time presents an e-Signage Forum at this year’s electronica. The forum is located in hall A3, booth no. 221, and will be the ideal meeting-point for trade visitors who wish to obtain detailed information on new e-Signage products, applications and trends. \n \nThe e-Signage Forum includes a Product Show as well as a Speakers’ Corner. The companies that participate in the forum are leading in the e-Signage market and will make the e-Signage Forum a unique visual experience with a number of highly interesting exhibits, such as: \n \n * Sharp’s new 108’’-LCD-Monitor \n * Esprit Digital’s latest digital 65“-Outdoor-Poster \n * Elektrosil’s state-of-the-art Multi-Touch-Solution on a 65“ LCD panel \n * Osram’s „LED Cube“ as well as an up-to-date LED display \n * Conrac’s 4x LCD cluster as well as an 65” LCD application \n * And finally Power Systems’ innovative inverter solutions \n \nIn the “Speakers’ Corner“, speakers from the industry as well as from research and application-oriented companies will talk about a wide range of topics varying from the latest e-signage market figures, innovative display features and commercial requirements relating to content and installation to examples of best practice. A panel discussion on the potential and future prospects of e-Signage will complete the series of talks.\n\nBrought to you by http://www.dailydooh.com LOCATION:Electronica, Munich, Germany END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081108 DTEND;VALUE=DATE:20081105 SUMMARY:HollyOaks AllStars vs The Life Channel URL;VALUE=URI:http://www.dailydooh.com/?p=5106 DESCRIPTION:This Saturday sees a nice charity fund raising football match in the UK in aid of WhizzKids United. \n \nIn 2008 The Life Channel extended its reach to South Africa and launched a network in association with the Gauteng Department of Health. \n \nThe highlight of their fund raising year will take place this Saturday, November 8th in Preston, Lancashire and sees the Hollyoaks All-Stars football team take on The Life Channel’s own all stars to raise money to go towards running the first ever HIV clinic set up especially for teenagers. \n \nMarcus McIlvray at Whizzkids United told us “We are extremely delighted that The Life Channel is flying the flag for Whizzkids United with its Celebrity Football Match and thank them and the HollyOaks Crew for taking time out to support such an important cause. Not only is this an opportunity to demonstrate the good that can come out of football, but it is also an ideal opportunity to raise awareness about HIV in Africa and the UK. Whizzkids United is looking to launch its HIV prevention program in the UK before the end of the year; young people in the UK need to be mindful of the fact that HIV is a threat to everyone and isn’t just a disease that’s common in Africa” \n \nThe Life Channel has taken Whizzkids United to its heart and has adopted it as The Life Channel Schools Network Charity of the Year with schools and The Life Channel’s own staff participating in fund-raising activities.\n\nBrought to you by http://www.dailydooh.com LOCATION:HollyOaks AllStars vs The Life Channel END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081103 DTEND;VALUE=DATE:20081106 SUMMARY:Media And Marketing Show, Dubai URL;VALUE=URI:http://www.dailydooh.com/?p=4806 DESCRIPTION:A couple of regional folks have told us that they will be exhibiting (and many more 'lurkers' who have told us they will be treading the halls) at next week's Media and Marketing Show at the Dubai International Exhibit and Convention Centre in the UAE. \n \nOne of those, MxN Middle East FZ-LLC will be highlighting its Digital Signage Integration Solutions at the show. \n \nRaad Raad, Managing Director told us "I made a personal commitment from the first Media and Marketing show that we would consistently participate at this event. In fact, we are the only company in our field returning to the Media & Marketing show every year since its inception" \n \nMxN will be showcasing its integrated Kiosk solutions, its AV broadcasting solutions as well as a fully integrated Queue Management Solution. The star of this event will be the only fully integrated Queue Management System and Digital Signage solution being sold in the region. \n \nMxN Middle East will be on stand DA432 in Hall 3. We will get pictures for you as the show unfolds.\n\nBrought to you by http://www.dailydooh.com LOCATION:Media And Marketing Show, Dubai END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081030 DTEND;VALUE=DATE:20081101 SUMMARY:Viscom Frankfurt 2008 URL;VALUE=URI:http://www.dailydooh.com/archives/2576 DESCRIPTION:This is always a good event running over three days 30th October to 1st November 2008. \n \nThe "Digital Signage Days" this year are 30th and 31st October 2008... \n \nDie Digital Signage Days auf der viscom 2008: \n \n2 Seminartage, die sowohl grundlegende Fragestellungen zum Digital Signage als auch die Content Produktion zum Thema machen. Detaillierte Infos finden Sie auf der folgenden Seite Digital Signage Days. \n \nSee http://www.viscom-messe.com/\n\nBrought to you by http://www.dailydooh.com LOCATION:Viscom Frankfurt 2008 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081029 DTEND;VALUE=DATE:20081006 SUMMARY:OVAB’s Digital Media Summit URL;VALUE=URI:http://www.dailydooh.com/?p=4189 DESCRIPTION:Today the Out-of-Home Video Advertising Bureau (OVAB) announced the public release of its Audience Metrics Guidelines in conjunction with OVAB's Digital Media Summit: Focus on Digital OOH event on the 29th October, 2008 at The Grand Hyatt in New York City. \n \nThat event aims to bring together senior marketers and media agency professionals and is cleverly designed to educate the advertising community on the power and efficacy of the medium. \n \nSince its inception in 2007, OVAB's mission of course has been to make it easier for advertisers and agencies to evaluate, plan and buy digital and video out-of-home advertising networks through the development of guidelines, best practices and standards. \n \nSuzanne Alecia, president of OVAB told us "The goal of OVAB is to elevate digital out-of-home advertising networks from an alternative media tactic to an indispensible strategic component of a brand's overall marketing communications plan," \n \nShe added "We've worked tirelessly over the past several months to address the issues that the advertising community has noted as barriers to achieving that goal; common audience data reporting by our networks was the primary issue cited. The Guidelines, when put into practice, are designed to give the networks, the research providers and the agencies a rule book in order to capture common audience metrics. This data can then be used by advertisers and agencies to compare our media to other media." \n \nOVAB's Agency Advisory Board, made up of 33 executives from top agencies in the US, were a crucial part of the Guidelines development we are told. \n \nAlan Schulman, Chief Creative Officer of UDIG, The Digital Innovations Group said "OVAB was smart in their approach to these Guidelines. They collaborated with us and we determined together a fair and logical set of guidelines that will help the industry come together" \n \nOVAB is holding Guidelines training seminars for their member companies' sales teams and has presented the Guidelines to nearly 30 media research executives at the major media planning agencies, many of whom are on the AAAA's Media Research Committee. \n \nThe reception from the agency community has been positive, and it's been described as a much needed step in order to grow the industry. \n \nFull details of the Guidelines and its implications will be unveiled at OVAB's Digital Media Summit event on 29th October in a presentation by Suzanne Alecia. \n \nConfirmed speakers for that event include some pretty heavy hitters in the media industry: \n \n \n Diana Dayrit, Owner, switch f/x \n \n Sandy Drayton, VP of Communications, Michael J. Fox Foundation \n \n Katy Ferguson VP Account Director, Initiative \n \n Jim Forrest, SVP of Advertising & Brand Insights, OTX \n \n Emily Fried, Director of Consumer Marketing, A&E/History \n \n Tyler Helms, Account Director, Deutsch \n \n Katie Hood, CEO, Michael J. Fox Foundation \n \n Rob Jayson, EVP Planning Director, Zenith \n \n Gerald J. Johnson, Vice President of Marketing Communication, ConAgra \n \n Kris Magel, EVP of National Broadcast, Initiative Media \n \n John Marson, Senior Director of Brand Marketing, Kraft \n \n Andrea McAteer, SVP Group Account Director, Initiative \n \n Bob Mitchell, VP of Consumer & Affiliate Marketing, Fuse Network \n \n Patrick Moorhead, Director of Emerging Media, Avenue A/Razorfish \n \n Christine Peterson, VP Digital Media Director, Carat \n Patrick Quinn, Owner, PQ Media \n \n Alan Schulman, Chief Creative Director, UDIG, The Digital Innovations Group \n \n Jim Spaeth, Partner, Sequent Partners \n \n Vic Walia, Senior Director of Brand Marketing, hotels.com \n \n Daniel Wilkins, President, n2 \n \n \n \nFor more information or to register for the one-day event at the Grand Hyatt in New York City on October 29th, log onto http://www.ovab.org/summit/ \n \nABOUT OVAB \n \nFounded in 2007, the Out-of-Home Video Advertising Bureau (OVAB) represents leading out-of-home video networks and the advertising community that is actively engaged in planning, buying and evaluating the effectiveness of the medium. On behalf of its members, OVAB seeks to foster ongoing collaboration between agencies and out-of-home video advertising networks; provide \nstandards, best practices and industry-wide research; and promote the effectiveness of out-of-home video advertising.\n\nBrought to you by http://www.dailydooh.com LOCATION:OVAB's Digital Media Summit: Focus on Digital OOH END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081024 DTEND;VALUE=DATE:20080917 SUMMARY:Digital Advertising In Focus, Munich URL;VALUE=URI:http://www.dailydooh.com/?p=3609 DESCRIPTION:Interesting Digital Signage conference on 24th October in Munich entitled "Digital Advertising in Focus" \n \nDigitale Werbung im Fokus – invidis präsentiert die zweite Digital Signage Konferenz in München \n \nDas große Interesse gibt uns recht, Digital Signage ist in Deutschland angekommen. Seien auch Sie unser Gast bei der größten Fachtagung zum Thema Digital Signage im deutschen Raum. Experten präsentieren ihre Praxis-Lösungen: blasse Theorie ist hier nicht gefragt, Effektivität und Machbarkeit stehen im Mittelpunkt. Steigern Sie Ihre Umsätze am POS, schaffen Sie Mehrwert für Ihre Kunden und grenzen Sie sich vom Wettbewerb ab – mit Digital Signage. \n \nHeute stellen wir Ihnen vor: \nAchim Fringes, selbstständiger Berater des Einzelhandels im Bereich Neuromarketing, Geschäftsführer Vis a Vis. \n \n„Neuromarketing für den Handel“ \n„Brainshopping“ - so der Titel des Standardwerks von Achim Fringes. In einfachen und leicht verständlichen Worten erläutert es das Thema Neuromarketing für den Handel. Wie reagiert unser Gehirn bei Kaufentscheidungen? Welche Reize werden wahrgenommen, welche Signale ignoriert? Warum Frauen anders einkaufen als Männer...Antworten auf diese Fragen liefert Achim Fringes. Schon mit einfachsten Mitteln kann jeder Händler die Aufmerksamkeit des Kunden steigern, Ergebnisse der modernen Hirnforschung liefern die Grundlagen dazu. In seinen lebhaften und anschaulichen Vorträgen erläutert Fringes die dringendsten Fragestellungen der Neurobiologie – eine junge aufstrebende Disziplin der Wissenschaft, die in den letzten Jahren den Nobelpreis aufgrund ihrer bahnbrechenden Entdeckungen „abonniert“ hat. \n \nDie invidis Digital Sigange Konferenz: Know-How, Kompetenz und Kontakte. \nDrei parallele Thementracks – die volle Auswahl: \n \n• Best Practice \n• Content & Vermarktung \n• Cisco Partner Track \n \nSeien Sie dabei und sichern Sie Ihren Platz bei der Zweiten Digital Signage Konferenz von invidis. Am 24. Oktober 2008 im ICM auf der Messe München.\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Advertising In Focus, Munich END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081024 DTEND;VALUE=DATE:20081017 SUMMARY:Digital-Signage-Konferenz am 24. Oktober 2008 URL;VALUE=URI:http://www.dailydooh.com/?p=4496 DESCRIPTION:This was a great event in Munich last time it was held (it's in German) - organised incredibly well by invidis consulting - tickets are Euro 219 each and well worth every cent. \n \n \ninvidis consulting lädt Sie zur 2. invidis Digital-Signage-Konferenz ein. Melden Sie sich noch heute unter www.invidis-events.de an und sichern Sie sich so Ihr Tagesticket zum Preis von 219 Euro. \n \nSome really good speakers... \n \n \n \n Neo Advertising – Digital-Out-of-home-Advertising in Europa \n (Christian Vaglio-Giors und Dirk Hülsermann, Neo Advertising) \n \n \n Neuromerchandising – Emotionen am POS \n(Achim Fringes, Vis a Vis) \n \n \n Neuromarketing und Werbepsychologie \n(PH.D. Peter Fischer, 4m Werbeagentur) \n \n \n Konzeption und Content Gestaltung \n(Stefan Knoke, Seen Media / Stefan Drude, ABSOLUTWEB) \n \n \n Instore-TV im Franchise-Verbund \n(Andreas Steinbeisser, Sausalitos) \n \n \n Aufbau und Vermarktung von Werbenetzwerken im Flughafenumfeld \n(Dr. Jürgen Zetzsche, Flughafen Düsseldorf) \n \n \n Vermarktung von digitalen out-of-home-Medien im Handel \n(Uwe Nilsson, TripleDoubleU) \n \n \n Digital Signage bei Audi \n(Wolfgang Vogt, Audi) \n \n \n Kunden und Mitarbeiterkommunikation mit Digital-Signage \n(Peter Müller-Brühl, fischerAppelt, tv media) \n \n \n Wegleitung und Besucherinformationssystem am Beispiel der Messe Basel \n(Christa Angehrn, A-Design / Peter Goldschmidt, Panasonic) \n \n \n Postbank Filial-TV \n(Michael Pier, T-Systems / Peter Dombrowski, 42media group) \n \n \n Digital Signage im Mittelstand \n(Klaus Barkhofen, T-Systems) \n \n \n Marktaussichten und Chancen 2009 \n(Oliver Schwede, invidis consulting) \n \n \n Philips Easy Advertiser – die erschwingliche Infotainment-Lösung für Einzelhändler und KMU \n(Anne-Kathrin Lang, Philips) \n \n \n Tridelity – 3D-Displays für den Digital Signage Anwendungen \n(Michael Russo, Tridelity) \n \n \n Scala InfoChannel 5 – Professionelle Digital Signage Lösungen für den weltweiten Einsatz \n(Helge Haarig, Scala) \n \n \n Kosteneinsparungen durch CAT5-basierte Videoverteilung bei Digital Signage Projekten \n(Björn Christiansen, Minicom) \n \n \nAnd interestingly, they also have a Cisco Reseller / Channel Track... \n \nCisco Systems ist offizieller Sponsor der invidis Digital-Signage-Konferenz 2008. Exklusiv für Besucher der Konferenz bietet Cisco einen umfassenden Einblick in das Digital Media System (DMS) mit Fokus auf Reseller und Channel-Partnern \n \n \n Digital Signage - ein lukrativer Markt für Reseller und den Channel \n(Jörg Richter, Comstor) \n \n \n Video-Ready-Network: Unternehmens-TV, Video-on-Demand, Webcasts und digitale Anzeigesysteme erstmals auf einer gemeinsamen Plattform \n(Roland Köster, Cisco) \n \n \n Wegeleitung und digitale Beschilderung im Messebetrieb auf Basis des Cisco DMS \n(Hildegard Brandt, teamccc) \n \n \n DMS im Unternehmensumfeld am Beispiel Vestas \n(Volker Janusch, Minters) \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital-Signage-Konferenz am 24. Oktober 2008 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081013 DTEND;VALUE=DATE:20080826 SUMMARY:The Changing Advertising Summit 2008 URL;VALUE=URI:http://www.dailydooh.com/?p=3162 DESCRIPTION:MediaGuardian have an interesting one day summit coming up in October, The Changing Advertising Summit 2008 is being held at the Congress Centre, London on Monday 13th October 2008... \n \nBrands, their agencies and media owners are using increasingly sophisticated, targeted and accountable advertising tools to engage with empowered consumers operating under a new and very different set of rules and expectations. The age of interruptive communication is over, replaced by a new era of engagement and a new set of rules and practices that are redefining the brand/consumer relationship. \n \nNow in its second year, the Changing Advertising Summit will bring you the latest insight into the strategies driving innovation and change in modern advertising. This one-day summit will gather the top executives from the leading clients, agencies, media owners and solution providers to discuss and debate best practice in the multi-platform "blink and you'll miss it" age. \n \n \nThere's a long list of interesting speakers... \n \n \n Ajaz Ahmed, co-founder and chairman, AKQA \n \n Ian Armstrong, manager, customer communications, Honda \n \n Bob Barker, VP of corporate marketing, Alterian \n \n Damian Blackden, president, Digital EMEA, Omnicom Media Group \n \n Karina Brisby, interactive campaign manager, Oxfam \n \n Tim Brooks, managing director, Guardian News and Media \n \n Sue Burden, head of brand and communications research, TNS UK \n \n Blake Chandlee, UK commercial director, Facebook \n \n Suranga Chandratillake, CEO and founder, blinkx \n \n Simon Clift, global chief marketing officer, Unilever \n \n Mike Cooper, CEO, PHD Worldwide \n \n Lee Daley, former chairman and CEO, Saatchi & Saatchi London \n \n Hugo Drayton, CEO, Phorm UK \n \n Brinsley Dresden, partner, head of department, media, brands and technology, Lewis Silkin \n \n Giovanni Fabris, former VP and international media director, McDonalds and founder, Fabris Media Marketing Services \n \n Alison Fennah, executive director, EIAA \n \n Seth Goldstein, co-founder and CEO, Social Media Networks \n \n Steve Henry, executive creative director, TBWA \n \n Tom Hosking, regional sales manager, EMEA, Massive \n \n Mark Howe, managing director, Google UK \n \n Malcolm Hunter, chief strategy officer, Aegis Media Group \n \n Christoph Peter-Isenbuerger, European head of marketing, Puma \n \n David Kelly, CEO, Mydeco \n \n Ian Leslie, marketing consultant and journalist \n \n Niall McKinney, founder, UTalk Marketing \n \n Dan Ng, head of planning, Tribal DDB \n \n Tanguy Peers, global head of advertising, eBay \n \n Geraldine Wilson, vice president and general manager, Yahoo! Connected Life Europe \n \n \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:The Changing Advertising Summit 2008, Congress Centre, London END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081007 DTEND;VALUE=DATE:20081008 SUMMARY:Digital Out-of-Home Media Investors Conference URL;VALUE=URI:http://www.dailydooh.com/archives/2064 DESCRIPTION:The Strategy Institute will be holding their 3rd Annual Digital Out-of-Home Media Investors Conference in New York on Tuesday 7th October and Wednesday 8th October 2008 in New York \n \nhttp://www.strategyinstitute.com/100708_doohic3/digital_inv_2008.pdf\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Out-of-Home Media Investors Conference END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20081003T080700 DTEND;TZID=Europe/London:20081004T080700 SUMMARY:Digital Signage Asia 2008 URL;VALUE=URI:http://www.dailydooh.com/archives/1592 DESCRIPTION:We understand that Digital Signage Asia (DSA) 2008 is gonna happen this year 3rd and 4th October 2008 at the Nehru Centre, Worli, Mumbai (that's a different location from 2007). \n \nThe format has changed slightly - there will be a 2 day expo with a much larger floor area, which will also be open to non-conference visitors and the conference / seminar will be on 1 day - the 3rd October. \n \nNo web site yet. \n \nSame as last year, we are helping the organisers put the speakers together and are (again) looking for a list of international speakers. If you are interested then drop us a line.\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Signage Asia 2008, Nehru Centre, Worli, Mumbai END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081003 DTEND;VALUE=DATE:20081006 SUMMARY:Urban Screens Melbourne 2008 URL;VALUE=URI:http://www.dailydooh.com/archives/2022 DESCRIPTION:Last year Manchester, this year Melbourne. These events and their associated web sites seem to be getting bigger, better organised and higher profile. \n \nThe event is described as... \n \nUrban Screens Melbourne 08 is the third, ground-breaking international conference and multimedia exhibition in a series of worldwide Urban Screens events. It will mark the official launch of the International Urban Screens Association and will take place 3rd-8th October at Federation Square, Melbourne. \n \nThe event promotes moving images in urban spaces and the impact on public culture. Keynote lectures, panel sessions, workshops, curated screenings and multimedia projects is designed to bring together leading Australian and international artists and curators, architects and urban planners, screen operators and content providers, technology manufacturers, software designers and public intellectuals. \n \nManchester was a good event, if a little 'arty-farty' and there is no reason to believe that this event won't be just as good - the web site etc. all looks a bit more polished now as well.\n\nBrought to you by http://www.dailydooh.com LOCATION:Urban Screens Melbourne 2008 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20081001 DTEND;VALUE=DATE:20081003 SUMMARY:European Digital Signage Show, London 1st and 2nd Oct 2008 URL;VALUE=URI:http://www.dailydooh.com/archives/1047 DESCRIPTION:KioskCom have just announced the "European Digital Signage Show" which will run alongside KioskCom Europe 1st and 2nd October 2008 in London. \n \nWe haven't spoken to the organisers yet nor seen the exhibitor list but as soon as we do we will let you know what we think. \n \nLONDON — KioskCom has announced the launch of The European Digital Signage Show, which will premiere alongside the 2008 KioskCom Self Service Expo Europe. The European Digital Signage Show will take place on October 1 – 2, 2008, at Olympia 2 in London. \n \nKioskCom draws on more than 12 years of experience in putting on successful events in the United States, where the show takes place twice a year in Las Vegas and New York. The event was brought to Europe in 2006 with huge success. Now in its third year, the show has grown significantly in both size and attendance. Each year it has seen increases on every key performance level, and it will have more than 100 exhibiting companies this year. \n \n"Digital signage has always been a core element of the KioskCom Europe show," said the show’s event director Phil Hunter. "Each year we have seen more and more exhibitors displaying digital signage solutions; some companies displaying them as separate product lines to their current kiosk and self-service solutions, some companies focusing solely on digital signage. It makes a lot of sense when you consider that we deliver a large number of attendees who state that one of their top areas of interest is digital signage. \n \n"That is why it makes perfect sense to take advantage of those buyers we already deliver and launch The European Digital Signage Show alongside our existing event. It gives the buyers the perfect opportunity to look at some of the most advanced customer-facing technologies out there today, all under one roof." \n \nSee http://www.kioskcomeurope.co.uk/\n\nBrought to you by http://www.dailydooh.com LOCATION:The European Digital Signage Show, London END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080926 DTEND;VALUE=DATE:20080927 SUMMARY:WBCM ‘08 – DailyDOOH Distributions… URL;VALUE=URI:http://www.dailydooh.com/archives/1083 DESCRIPTION:The first of a (relatively) new initiative sees DailyDOOH stretch its brand to content distribution - something the team here have a lot of experience with, having, after all, fallen into the Digital Signage technology and Digital Out of Home business sectors from Internet Protocol (IP) based content delivery and music downloads via the dot com boom and bust 7 years ago. \n \nIt's also something we did last year when we initiated, 'sold', managed and co-ordinated pro-bono the Macmillan Cancer Support World's Biggest Coffee Morning (WBCM) digital campaign which ran thanks to all those UK networks that donated air time - 22 networks in all, making it easily the UK's biggest digital screen network campaign of all time AND importantly we think showing everyone what can be done if the networks work together. \n \nAnyway WBCM '08 this year is being held on Friday (it's always a Friday) 26 September 2008 and we have already started planning for the event - even having had the first client meetings (6 months ahead). We hope again that networks will donate air time as they did last year and we hope also to plan (earlier) and better and get the very few networks that didn't take part last year on board this time (some brands have their own preferred charities and so politically it was difficult and / or impossible for them to take part - and we understand that). \n \nWBCM '08 won't however be the first "DailyDOOH Distribution" of the year as we have our first network offer almost ready. It's a weekly distribution of high profile, TV and sport referenced content, applicable (pretty much) worldwide. \n \nThis is something that we think many screen networks will want to run and be able to schedule for several months going forward. It's going to be very exciting. \n \nWatch this space!!!\n\nBrought to you by http://www.dailydooh.com LOCATION:WBCM '08 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080924 DTEND;VALUE=DATE:20080927 SUMMARY:Digital Signage Paris (Viscom Europe) URL;VALUE=URI:http://www.dailydooh.com/archives/1080 DESCRIPTION:Digital Signage Paris’ aura lieu a l’Expo Porte de Versailles, Paris, et sera organise par Reed MIDEM - 24th to 26th September 2008. \n \nThis was quite a good show last year \n \nSee http://www.viscom-paris.com \n \nEvent Profile \n \n \nDigital Signage will be positioned as a premier show offering visitors opportunity to source for all their needs and see the latest technological developments in the SIGNAGE industry. The show will provide an unparalleled opportunity for the manufacturers and distributors to showcase their existing range and launch new products. \n \nVisitor's Profile \n \nExecutives of Outdoor Media Marketing Companies, Indoor and Outdoor Advertisement Manufacturers, Advertising Companies, PR Firms, Academicians, Consultants, Machine & Material Manufacturers & Importers, Students, Consumers, Retail Material Suppliers are the target visitors. \n \nExhibitor's Profile \n \nProfile for exhibit include Ad. Applying Equipments, Ad. Applying Materials, Digital Printing Technologies, Screen Printing Technologies, Illuminated Equipments, Fitting Equipment and Materials, Ad.Signs, Printing Applyings, Guidance and Info Systems, Design and Display Systems, Audio-Light and Display Systems, Decorative Illumination, Outdoor Media Marketing, Supplier and Manufacturers in the Equipment and Materials for Design & Graphic Arts fields. \n \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Signage Paris END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080909 DTEND;VALUE=DATE:20080911 SUMMARY:Brand Activation Summit URL;VALUE=URI:http://www.dailydooh.com/archives/1698 DESCRIPTION:We see that the Strategy Institute is holding its "2nd Annual Brand Activation Summit using Digital Out-of-home Media" in New York City on September 9th and 10th, 2008. \n \nThe target audience for this conference seems to be: - \n \n \n Senior Executives from National Consumer Brands \n \n Media Agency Executives \n \n Digital Advertising Vehicles \n \n \nThe Strategy Institute tell us that the conference has been developed and engineered solely from the perspective of a brand owner AND that every session will be designed to give marketers and advertisers new ways of making relevant, targeted, emotional connections with customers. \n \nIf that's the case then it should be good, bearing in mind that these events, although they purport to be worldwide err like the World Series ;) when they are in fact pretty much US centric. \n \nThe Strategy Institute has a very good track record of credible conferences, we will keep our eye on this one as it develops and keep you informed of speakers etc.\n\nBrought to you by http://www.dailydooh.com LOCATION:Strategy Institute 2nd Annual Brand Activation Summit using Digital Out-of-home Media END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20080710T053000 DTEND;TZID=Europe/London:20080710T083000 SUMMARY:Digital Media in Retail Evening, London URL;VALUE=URI:http://www.dailydooh.com/archives/2134 DESCRIPTION:This UK POPAI event Digital Media in Retail Evening being held in London on 10th July, 5:30pm – 8:30pm has a nice line up of speakers... \n \n \n Graham Thomas, Head of Communications & Media, Dunnhumby: “Retail screens – The good, the bad and the ugly”: \n \n \n What works, what doesn’t and why \n \n The future of Tesco Screens \n \n \n \n \n Susan Beetlestone, Head of Commercial Marketing, The Co-Operative: “The journey from retailer to successful media owner” \n \n \n An insight into The Co-operative’s strategy behind the creating of a media centre \n \n Understanding The Co-operative Media Centres’ successes derived from operating one of Europe’s largest digital retail media networks \n \n \nSusan will also be joined by Stuart Tiedeman, Managing Partner, ABC Media. \n \n \n \n \nAnd lastly it looks like they will be using the event to launch their POPAI ‘Guide to Digital Media in Retail' which we have discussed previously here so it may well be a well attended event. \n \nInterested parties can book online at www.popai.co.uk/events\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Media in Retail Evening, London END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20080627T090000 DTEND;TZID=Europe/London:20080627T110000 SUMMARY:The Screen Forum Breakfast Briefing URL;VALUE=URI:http://www.dailydooh.com/archives/2152 DESCRIPTION:For those of you in and around London don't forget that this Friday 27th June 2008 between 9am - 11am The Screen will be holding one of its Breakfast Briefings. As many of you will know we used to help organise these in the early days BUT we must say that the events have just been getting better and better since then!! \n \nThe focus of this event is around "interactivity" and the speaker line up for this one is particularly good. \n \nAs James Henry, Chairman of The Screen says in the email invite "Advertisers are seeing that interactivity offers enhanced brand engagement, provides direct audience measurement and builds a stong ROI case for digital signage campaigns" \n \nConfirmed speakers are: - \n \n \n Stephen Randall, CEO of Locamoda Inc, the mobile platform that connects digital sites to social networks on the Internet, will discuss the potential for audience engagement and experiential marketing from connecting people with places. \n \n \nAndrew Lambourne, CEO of SysMedia the company behind the Teletext and Sky Interactive services will discuss the interactive experience in the TV, IP-TV, TV SMS and Teletext markets - what has been learnt and how customers have refined their services \n \n \n Tim Ritson Sales & Marketing Director of Vision Media Group will be looking at how VMG use Bluetooth and text based interactivity to build ROI within their shopping Mall & Theme Park advertising networks \n \n \nUdi Lederer, Marketing Director of EyeClick will discuss the latest interactive devices that are available to network owners, from gesture-control, to multi-touch, floor, table and surface interactivity options. \n \n \nVisit www.thescreen.org for more information\n\nBrought to you by http://www.dailydooh.com LOCATION:The Screen Forum Breakfast Briefing END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080618 DTEND;VALUE=DATE:20080621 SUMMARY:InfoComm 2008 URL;VALUE=URI:http://www.dailydooh.com/archives/1560 DESCRIPTION:InfoComm 2008 is being held 18th - 20th June Las Vegas Convention Centre... \n \nInfoComm is the one show where you can have it all — every technology solution required to build critical AV and information communication systems. InfoComm fully embraces the audio side of “audiovisual” in addition to display and projection, lighting and staging, digital signage, collaborative conferencing, networking, signal distribution and digital content creation. \n \nTruly the “Information Communications Marketplace”, InfoComm is where everyone in the industry convenes each year — buyers, sellers, distributors, technical professionals, engineers and designers — to conduct business, share ideas, learn and have fun as part of our growing community. Join us this June in Las Vegas for the most comprehensive event in our industry! \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:InfoComm 2008, Las Vegas Convention Centre END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080616 DTEND;VALUE=DATE:20080618 SUMMARY:Digital Signage Technology Summit URL;VALUE=URI:http://www.dailydooh.com/archives/1942 DESCRIPTION:The Strategy Institute are holding their 2nd Annual Digital Signage Technology Summit on 16th and 17th June 2009. \n \nCleverly this is in Florida the two days before Infocomm 2009 so there will be plenty of people around who might be attending. \n \nSee http://www.strategyinstitute.com/ \n \nWe will be there in force as usual.\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Signage Technology Summit END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080605 DTEND;VALUE=DATE:20080606 SUMMARY:China Sign Expo 2008 URL;VALUE=URI:http://www.dailydooh.com/archives/900 DESCRIPTION: \n \nA couple of LED manufacturers have told us they will be attending this and so we thought it might be of interest to a few others also. Primarily outdoor media of course. \n \nIt's the 15th China Sign Expo 2008 / 4Nshow and will be held 5th June 2008 at the China International Exhibition Center, Beijing. \n \nhttp://www.4nshow.com/en/\n\nBrought to you by http://www.dailydooh.com LOCATION:China Sign Expo 2008 END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20080603T065600 DTEND;TZID=Europe/London:20080607T065600 SUMMARY:COMPUTEX TAIPEI URL;VALUE=URI:http://www.dailydooh.com/archives/1914 DESCRIPTION:We see that Cayin Technology are sponsoring (supplying) the digital signage system for the COMPUTEX TAIPEI show, 3rd to 7th June 2008. \n \nThey also have a booth. \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:COMPUTEX TAIPEI END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080528 DTEND;VALUE=DATE:20080529 SUMMARY:Italian Digital Signage Congress URL;VALUE=URI:http://www.dailydooh.com/archives/1688 DESCRIPTION:Newly formed Popai Digital Italy are holding a 1 day Digital Signage Congress on 28th May 2008. \n \n28/05/2008 Convegno internazionale Popai: who's afraid of digital signage? \n \nSi terrà per la prima volta in Italia un convegno internazionale interamente dedicato al digital signage adoperato nel mondo del retail. \n \nAn impressive list of speakers... \n \n \n Daniele Tirelli, POPAI ITALIA \nWelcome \n(Benvenuto) \n \n \n Massimo Giordani, POPAIDigital ITALIA \nIntroducing digital issues \n(Introduzione) \n \n \n Joel Hopwood, DUNNHUMBY \nEffective advertising of Tesco screen network \n(L’efficacia dell’advertising digitale di Tesco) \n \n \n Gianni Rovelli, BANCA MEDIOLANUM \nWhy digital signage increase marketing mix? \n(Perchè il digital signage migliora il marketing mix?) \n \n \n James Davies, POSTERSCOPE \nDigital signage: the implications for brands and consumers \n(Digital signage: il coinvolgimento dei brand e dei consumatori) \n \n \n Andy Cameron, BENETTON \nExperience around signage and communication in shop \n(Esperienze di comunicazione digitale nel punto vendita) \n \n \n Patrizia Mattavelli, COIN \nSpectacularising the shopping experience \n(La spettacolarizzazione dell’esperienza d’acquisto) \n \n \n Pietro Varvello, AGR Agency (RCS Group) \nContent is King \n(Il valore del contenuto generalista nel Digital Signage) \n \n \n Franz Fischnaller, UNIVERSITY OF ILLINOIS \nDigital Renaissance: how creativity and technology transform consumer behavior? \n(Come creatività e tecnologia trasformano l'interesse del consumatore) \n \n \n Brad Pianta-McGill, 3M Digital Signage \nWhere will we be in 5 years time? Future trends, theories and ideas from around the world \n(Digital Signage: dove saremo tra 5 anni? Trend, teorie e idee dal resto del mondo) \n \n \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Italian Digital Signage Congress END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080522 DTEND;VALUE=DATE:20080523 SUMMARY:Damn It, We Can T.A.M It! URL;VALUE=URI:http://www.dailydooh.com/archives/1708 DESCRIPTION:ET SEMINAR MED FOREDRAGSHOLDERNE: \n \n \n Arnfinn Lindstad, Norsk Rikstoto \n \n Tor Olav Haugen, CatchTheEye AS \n \n Truls Baklid, Scala Nordic AS \n \n \n”Skjermer i alle kiosker” \nArnfinn Lindstad, Prosjektleder i Rikstoto \n \n”Hvordan ser forretningsmuligheten ut, og hva er den kommersielle verdien av kjeden?” \nTor Olav Haugen, Adm. Dir i CatchTheEye \n \n”Hva er viktig å tenke på i forbindelse med oppstart av et nettverk?” \nTruls Baklid, VP i Scala Nordic \n \nBasically an event in Oslo on 22nd May organised by those nice folks at CatchTheEye called "The road to profitable screen communication instore" \n \nUllevaal Business Class, 5 etg. \nUllevaal stadion \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Damn It, We Can T.A.M It!, Oslo, CatchTheEye END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20080521T110000 DTEND;TZID=Europe/London:20080521T120000 SUMMARY:TNS Webinar – New Future In Store URL;VALUE=URI:http://www.dailydooh.com/archives/1785 DESCRIPTION:TNS are running a complimentary Webinar entitled "New Future In Store: How Will Shopping Change Between Now and 2015?" next Wednesday 21st May 2008 at 11:00 am EST \n \nTechnology will be pervasive in the retail environment in 2015; it has the potential to drive more change in the way consumers shop in the next 10 years than it has in the last 20. Join TNS Retail Forward's panel of retail industry analysts for a glimpse into the shopping experience of the future. Our team will present findings from the new TNS study, New Future In Store. Attend this complimentary Webinar and find out how appealing innovations with the potential to transform the shopping experience (e.g., holographic sales assistance, interactive dressing rooms, biometric fingerprint payments and intelligent shopping carts) are to shoppers. The New Future In Store surveyed more than 4,600 primary household shoppers online in eight countries including Canada, China, France, Germany, Japan, Spain, the United Kingdom and the United States about their views on shopping and innovations. \n \nRegistration for the Webinar is here\n\nBrought to you by http://www.dailydooh.com LOCATION:TNS Webinar: New Future In Store: How Will Shopping Change Between Now and 2015? END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080520 DTEND;VALUE=DATE:20080523 SUMMARY:‘Digital Media In Retail’ Zone At Instore Show URL;VALUE=URI:http://www.dailydooh.com/archives/1312 DESCRIPTION:POPAIdigital and MediaZest will both be exhibiting at the UK's Instore Show on 20th to 22nd May 2008 at Earls Court 2, London. \n \nAlthough the event did seem to be a bit smaller in 2007 than it did in 2006 (we reckon the organisers sneakily moved the back wall in by 6ft) it is a show that we most DEFINITELY enjoyed these past two years. \n \nJason Cremins tells us (see comment below also) that there will be a dedicated 'Digital Media in Retail' zone at this years Instore Show sponsored by POPAI. \n \nTwo years ago MediaZest and 3M made a big, big splash with a f***-off stand which was just awesome. \n \nGeoff Robertson, Chief Executive Officer of MediaZest told us "The 2006 stand really introduced our offering and us as an innovator to the market, and although we didn't exhibit last year, we did attend. We'll be exhibiting this year and again looking to do something special and eye catching to grab retailer's attention" \n \nIf you are in retail then the show is well worth a visit.\n\nBrought to you by http://www.dailydooh.com LOCATION:UK's Instore Show, Earls Court 2 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080520 DTEND;VALUE=DATE:20080523 SUMMARY:CeBit Australia 2008 URL;VALUE=URI:http://www.dailydooh.com/archives/1704 DESCRIPTION:We see that Ryarc will be exhibiting with Advantech at CeBit Australia 2008 from the 20th to the 22nd May \n \nWe are told... \n \nRyarc will be demonstrating the latest version of CampaignManager on the DSA-3400, providing an ideal digital signage platform for any business application. Optimized for easy campaign management, a reliable and stable network and hassle free installation, Ryarc and Advantech offer a solution that meet the needs of a large distributed network, self-managed small to medium network or a business that would like to provide digital signage as a service (SaaS). \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:CeBit Australia 2008 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080518 DTEND;VALUE=DATE:20080522 SUMMARY:International Council of Shopping Centers URL;VALUE=URI:http://www.dailydooh.com/archives/1515 DESCRIPTION:If you have any interest in Shopping Malls then you should make your way to Vegas for this event organised by the International Council of Shopping Centers... \n \nRECon The Global Retail Real Estate Convention \n18 - 21 May, 2008 \nJoin over 50,000 attendees in Las Vegas at the world's largest retail real estate convention. \n \nTheir European conference starts tomorrow in Amsterdam... \n \nICSC European Conference \n16 - 18 April, 2008 \nThis Conference will provide insight into the latest industry trends in Europe and showcase major projects that are due to open over the next 12 months. An ideal opportunity to keep in touch with your colleagues and expand your business network. \n \n \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:RECon The Global Retail Real Estate Convention END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080507 DTEND;VALUE=DATE:20080208 SUMMARY:UK’s Retail Systems Forum 7th May URL;VALUE=URI:http://www.dailydooh.com/archives/993 DESCRIPTION:This year's UK Retail Systems Forum is being held on the 7th May at the Heritage Motor Centre (M40, J12) \n \nThe target audience is typically Tier 1/2 retailers and the underlying message for the event is "The Future of Technology in Retail". \n \nI am sure it will be of interest to many of our retail readers.\n\nBrought to you by http://www.dailydooh.com LOCATION:UK's Retail Systems Forum END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080506 DTEND;VALUE=DATE:20080509 SUMMARY:Digital Signage EXPO2008 (Essen, Germany) URL;VALUE=URI:http://www.dailydooh.com/archives/734 DESCRIPTION:A couple of Dutch vendors have told us that they will be attending the pan-European Digital Signage EXPO2008 6, 7, 8 May 2008 in Essen Germany. \n \nThe event is described as "the only truly pan-European event for digital signage solutions" though I think we would agree that Screen Expo Europe is also in that fold. \n \nI bet in fact that Screen Expo gets more continental European attendees and exhibitors than UK folks (what with the English / UK reserve about trade shows in general). \n \nIt's not clear yet exactly who will be exhibiting, we have asked round the usual suspects and had a mixed response. I think it could be a good event as it is in a good location to attract continental European vendors (hence the Dutch folks driving over to it) but we will reserve judgement until we get the full exhibitor list (and of course let you know). \n \nWe do hope to be covering the show in person with 1 of our German speaking researchers plus, most probably myself. \n \nhttp://www.digitalsignageexpo.eu/ \n \nBy the way, we had a lot of support for our criticism of "Sign and Digital UK 2008" with a lot of last year's exhibitors and attendees telling us that they were not planning on going to this event next time round.\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Signage EXPO2008 (Essen, Germany) END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20080423T093000 DTEND;TZID=Europe/London:20080423T153000 SUMMARY:Digital Media in Retail – Past, Present And Future URL;VALUE=URI:http://www.dailydooh.com/archives/1412 DESCRIPTION:When you start a sentence along the lines of "I don't mean to be rude but..." you just know in fact that you are, going to be rude!! And so it is with this latest UK POPAI event coming up on 23rd April 2008 in London. \n \nFirst, let us say that it is going to be well worth attending the event, just to have the (rare, especially in the UK) opportunity to hear Neo Advertising speak (we understand in fact that Dirk Huelsermann - an excellent speaker will be representing them). The event will be worth the entrance fee for that alone - trust us!! \n \nDirk who in his capacity as Direktor Business Development International at Neo Advertising told us today that in his presentation he plans to cover; \n \n A pan-European perspective \n \n Understanding how Edeka (Germany's #1 retailer) use their in-store screens to generate advertising revenue \n \n The future of advertising on screens in store - what does the business model of tomorrow look like? \n \n \nWhilst we understand what POPAI are trying to do with a theme; 'past, present and future' we have to ask the question; does the audience really need to listen to yet another presentation from Dunnhumby about Tesco Screens? \n \nHaven't Dunnhumby / Tesco Screens got something else to do, errr like formally announce the winner of their Content RFP? This was due 13th February 2008 !! \n \nThere are lots of other really interesting retail case studies that can be done, to continually re-visit Dunnhumby / Tesco is we feel lazy and not very innovative. \n \nWe haven't come across the middle speaker at all in the UK - MaxBox Digital Retail Ltd., on their web site they describe themselves as "an aggregator and software developer of digital based leisure, entertainment and retail content which is vended over its estate of MaxBox kiosks". \n \nThey seem to have been tee'ed up for the 'present' slot if you like - again, having not heard of them we can't comment fully but if you wanted to find innovative uses of retail Kiosks then there are several to choose from in the UK - we quite like the Avanti Screen Media kiosks in Marks and Spencer, VMG's Infopods in shopping malls and various other people's installations in HMV, 3 etc - in fact the 3 Telecom /mobile phone store is an often over looked 'gem' of an installation that should be quoted and held up as a model retail installation a lot more than it is / has been! \n \nAnyway, the full POPAI event details are as below... \n \nWednesday 23 April 2008 from 9:30am to 03:30pm \n \nInstitute of Practitioners in Advertising (IPA), 44 Belgrave Square, London, SW1X 8QS. \n \nPOPAI is pleased to announce this annual event which continues to appeal to professionals from a broad cross section of the digital media in retail industry. \n \nThe event takes a retrospective look at how digital media in retail has developed since the inaugural POPAIdigital meeting in 2002 as well as taking a peak at what's in store for the industry over the coming years. \n \nWith a high profile set of speakers, attendees can look forward to some topical presentations with ample opportunity to network with industry peers. Speakers confirmed to date include: \n \nDunnhumby \n \nThe presentation is called, 'Tesco Screens - A Creative Future' and will cover: \n \n* Background: Identifying the need to be creative in-store and engage our audience \n \n* Understanding the process for selecting a creative partner \n \n* Planning for tomorrow: What will the future hold? \n \nMaxBox Digital Retail \n \n'Digital Retail...a solution to retail slowdown?' will include: \n \n* The evolution of the digital retail kiosk \n \n* Where is digital retail now and what is its place in the retail environment? \n \n* Where to next with digital retail – future growth opportunities? \n \nNeo Advertising will also be presenting - more details about this session will follow shortly. \n \nMembers: £75.00 | NON-Members: £150.00 \n \nFor more information and to book, contact the POPAI office - \ninfo@popai.co.uk or tel. 01455 554848.\n\nBrought to you by http://www.dailydooh.com LOCATION:Digital Media in Retail - Past, Present And Future END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080423 DTEND;VALUE=DATE:20080424 SUMMARY:POPAIdigital’s Key Events 2008 URL;VALUE=URI:http://www.dailydooh.com/archives/994 DESCRIPTION:POPAIdigital publicised many of their key events for 2008 in the latest Cleverdis report. \n \n"Digital 6 Years" on will be in London Weds 23rd April 2008 and there will be a number of (the usual)( Digital Media in Retail Evenings on the: - \n \n \n Tuesday 11th March \n \n Thursday 10th July \n \n Tuesday 16th September \n \n Wednesday 3rd December \n \n \nOn Wednesday 12th November they will be holding their Digital Media in Retail Conference.\n\nBrought to you by http://www.dailydooh.com LOCATION:POPAIdigital Digital 6 Years on END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080422 DTEND;VALUE=DATE:20080425 SUMMARY:Sign and Digital UK 2008 URL;VALUE=URI:http://www.dailydooh.com/archives/689 DESCRIPTION:As several other people in the US state-side have said - there are far too many 'digital signage' shows cropping up at the moment. \n \nI went to this 'Sign and Digital UK' show earlier this year when it was simply called 'Sign'. \n \nTo my mind, it is really a show for printers, sign makers, sign writers, print machine manufacturers etc but in 2007 it had a digital signage bit bolted on. \n \nI wrote about it then at the time with my (old) Screen Forum hat on. The Digital \nSignage Showcase (as I think it was called) was well represented with GOOD stands from Dynamax, Remote Media, 3M, Fairfield Displays, Nexus Media and a few other wannabees (all of the presentations from the event, apart from the ones from Dynamax are still up on the Screen Forum web site here) \n \nMy impression of the show was a negative one though and I believe poorly attended. I am not surprised that the show organisers have slightly re-branded the event (adding the "and Digital" text) but I am surprised to see Remote Media continuing their support of the event and taking another stand this year. \n \nIt's being held on the 22nd - 24th April 2008 at the NEC in Birmingham but I can safely say that if you don't attend you won't miss anything of importance. \n \nwww.signanddigitaluk.com\n\nBrought to you by http://www.dailydooh.com LOCATION:Sign and Digital UK 2008 END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080417 DTEND;VALUE=DATE:20080418 SUMMARY:NMA’s “Mobile Marketing 2008″ Event URL;VALUE=URI:http://www.dailydooh.com/archives/887 DESCRIPTION:This looks like it could be an interesting event NMA Mobile Marketing 2008, Thursday 17 April 2008, Thistle Marble Arch, London, W1H \n \nThey are still going on about Bluetooth but apart from that the speaker line up looks really good... \n \n \n Alex Meisl, CEO, Sponge \n \n Anil Malhotra, SVP Marketing&Alliances, Bango \n \n Al Scott, Chief Creative Officer, Filter \n \n Mark Slade, Managing Director, 4th Screen \n \n Stephen Upstone, Managing Director, Ad Infuse \n\n\nBrought to you by http://www.dailydooh.com LOCATION:NMA Mobile Marketing END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080411 DTEND;VALUE=DATE:20080412 SUMMARY:Screen Network Owner’s Forum – Friday 11th April URL;VALUE=URI:http://www.dailydooh.com/archives/1420 DESCRIPTION:For those of you in the UK, don't forget next week's informal breakfast meeting being held at The Private Screening Room, The Hospital, 24 Endell Street, London, WC2 9HQ. \n \nThese have been incredibly well attended in the past (iro 65 - 85 persons) and are a great way to network and they usually have great speakers too. This time around the focus is on audience measurement and Richard Windle, Nick Mottershead, Helen Harrison and Olivier Duizabo will be speaking. We know all of them personally and you won't get a better line up of speakers on this subject area in one place at the same time!! \n \nWith the digital signage industry moving into the advertising mainstream, the subject of Audience Measurement now needs to be addressed. Every established media format has its own measurement tools - by which the advertising industry judges its relative value. No recognised system for digital signage has yet evolved. \n \nThe Screen Network Owner's Forum meeting on Friday 11th April will be an informal breakfast meeting with brief presentations by market specialists and an opportunity to network and discuss the issues raised. \n \nAgenda: \n \n \n The research company perspective - given by Richard Windle, Managing Director of specialist research company IPSOS MORI's Media Division. \n \n The media network perspective - given by Nick Mottershead, Director of Match Day Media & Helen Harrison of Helen Harrison & Company. \n \n The supply side perspective - given by; Olivier Duizabo, Managing Director of audience measurement specialist QuiVidi \n \n \nPlus updates from the world of The Screen and AKA.TV \n \nDate and Time: Friday 11th April 2008, 9:00am to 11:00am \n \nVenue: The Private Screening Room, The Hospital, 24 Endell Street, London, WC2 9HQ \n \nCosts: (includes breakfast) \nScreen Members: FREE \nNon-Members: 45 plus VAT = 52.88 \n \nPayment: Any one of the following: \nCredit card simply or cheque to The Screen Forum Ltd, 20 EastCastle Street, London, W1W 8DB \n \nNote: There are limited places for this breakfast briefing so register your interest early \nTo register please email info@thescreen.org.uk. \n \nJames Henry \nwww.thescreen.org \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Screen Network Owner's Forum END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080408 DTEND;VALUE=DATE:20080409 SUMMARY:JADN.TV – Ce que vous devez savoir sur l’affichage dynamique URL;VALUE=URI:http://www.dailydooh.com/archives/1213 DESCRIPTION:We are in Montréal, Québec on 8th April, 2008 for the 2nd JADN.TV conference, they can describe the event better than us so in their words... \n \nJADN.TV is a one-of-a-kind forum bringing together industry experts from Canada, the United States and Europe to share their knowledge and deliver advice based on their personal experience in the industry. The breadth of the conference and the quality and relevance of the topics broached is guaranteed to give you a unique take on this growing worldwide industry. \n \nWe were ABSOLUTELY delighted to be invited and are looking forward to meeting lots of new people whilst we are there. We will of course be popping into the offices of Neo Advertising Inc. to meet with Benjamin Mathieu their CEO in Canada - someone who we have heard a lot about but never actually met in person. \n \nI have two speaking slots on the day, the first is a 90 minute slot that I will be sharing with Bill Gerba and David Haynes (the three bloggers or the three tenors)... \n \nCONFERENCE 3 \n10:30 a.m to 12:00 p.m. \n \n2008 major trends on the international scene: the vision of 3 influential industry bloggers \n \nEurope (Adrian Cotterill / WeAreON), \nUSA (Bill Gerba / Wirespring Technologies) and \nCanada (Dave Haynes / Broadsign) \n \nEach of us will have 25 minutes and then there will be a 15 minute Q+A \n \nI will be covering initially the status of the market in Europe, statistics, trends and throwing in a few examples of some of the more interesting projects that we saw in 2007. I will also try cover to some information about retail, advertising revenues and the usual "what people need to know/watch in 2008" \n \nIn a second session I will be choosing one particular network with which to run through in detail a (true) European Case Study. \n \nHave to say that we are all quite excited about this trip and the event itself of course - we haven't ventured to the North American continent since we worked for Bertelsmann and ended up being in New York very single month. \n \nThe event is being organised by Denys Lavigne at Arsenal média inc. \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:JADN.TV, Montreal END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080401 DTEND;VALUE=DATE:20080404 SUMMARY:Publican Live URL;VALUE=URI:http://www.dailydooh.com/archives/1370 DESCRIPTION: \n \nOver the last few years we have always attended the Publican Live event, which opens its doors in Londono next Tuesday for 3 days, as there has always been a smattering of music, digital signage and kiosk folks there. \n \nThis year it seems that Mediatheme are the only signage / out of home / screen network business in attendance so apart from wanting to see the iChair close up it may not be worthwhile us going :(\n\nBrought to you by http://www.dailydooh.com LOCATION:Publican Live END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080401 DTEND;VALUE=DATE:20080404 SUMMARY:Marketing Point de Vente Salon URL;VALUE=URI:http://www.dailydooh.com/archives/1375 DESCRIPTION:This event is in Paris, starting Tuesday April 1st until Thursday. It's a REED event with POPAI support. Scala will be there plus a couple of our French customers \n \nSee http://www.salonpopai.com/ for more information \n \nWe see also that TruMedia´s Audience Measurement Solutions will be on demonstration at the show, IBM - Stand #G07, Scala - Stand #G11 and LCS - Stand #F14\n\nBrought to you by http://www.dailydooh.com LOCATION:Marketing Point de Vente Salon, Paris END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080320 DTEND;VALUE=DATE:20080321 SUMMARY:Screen Media India – Broadsign and VJive Networks Title Sponsors URL;VALUE=URI:http://www.dailydooh.com/archives/818 DESCRIPTION:We previously reported that Screen Media India is happening 20th March 2008 in Mumbai - it's just been confirmed that the title sponsors are BroadSign International and VJive Networks. \n \nLondon, UK, 14 January 2008 – Screen Events Ltd today announced the launch of Screen Media India - Mumbai 2008, a new conference focused on the fastest growing new media sector in the country since the Internet. The conference aims to bring together end users, government bodies, marketers, technology suppliers, entrepreneurs, financiers and content professionals from across from world under one roof to network, share experiences and explore the potential of this exciting new communications tool. BroadSign International and VJive Networks have been announced as Screen Media India title sponsors. \n \n“We have already set foot in India, which is a very promising market for digital out-of-home advertising, and we are expanding our presence here. So it makes perfect sense for us to participate in the first digital signage conference in the region,” said Patrick (Rick) J. Engels, President and CEO, BroadSign International. \n \nThe advancement of India’s screen media market is primarily driven by the explosion of the country’s economy, which is growing at 8% per year. Organised retail in particular is forecasted to increase eightfold by 2010 to a $70bn sector. Other trends impacting the adoption of screen media is the fragmentation of traditional outdoor advertising and point-of-sale material, and an increase in technologically and culturally sophisticated consumers. The Indian market’s existing wealth of TV programming and its strong independent production sector will also encourage further development, as digital screens provide an additional opportunity to deliver content to new territories and audience profiles. \n \nCommenting, Mark Pigou, Director, Screen Events, said, “The support commitment from BroadSign and VJive Networks demonstrates the importance of the maturing Indian screen media sector. Our annual Screen Expo Europe in London has established itself as the place to do business for both supplier and user communities. Now, Screens Mumbai 2008 offers a chance to do the same in Asia.” \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Screen Media India END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080223 DTEND;VALUE=DATE:20080228 SUMMARY:EuroShop 2008’s “Digital Signage Plaza” URL;VALUE=URI:http://www.dailydooh.com/archives/832 DESCRIPTION:EuroShop 2008 from 23 to 27 February 2008 in Düsseldorf will not be everyone's cup of tea but interesting to see that they are having a "Digital Signage Plaza” at the show. \n \nEuroshop 2008 is billed as the world’s No. 1 investment goods fair for the retail trade and its partners - 1,800 exhibitors from 50 countries, net exhibition space in excess of 100,000 m². \n \nFOODweek Online has a good story about the Digital Signage Plaza \n\n\nBrought to you by http://www.dailydooh.com LOCATION:EuroShop 2008, Düsseldorf END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20080206T163000 DTEND;TZID=Europe/London:20080206T190000 SUMMARY:2nd Annual BroadPartner Conference, London URL;VALUE=URI:http://www.dailydooh.com/archives/711 DESCRIPTION:The folks over at Broadsign are holding their 2nd annual BroadPartner conference in London, right after the closing of Screen Expo Europe (February 6th). \n \nIt's invitation only, being held at The ParkCity hotel in Kensington and they are expecting 30 - 40 mostly CEOs and VPs from their major "BroadPartners". \n \nI have been asked to speak and will be expanding on / talking in much more detail about a post we will be doing here before the New Year entitled "Trends and Predictions for 2008"\n\nBrought to you by http://www.dailydooh.com LOCATION:2nd Annual BroadPartner Conference, London END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080205 DTEND;VALUE=DATE:20080207 SUMMARY:Screen Expo Europe 2008 Media Calendar URL;VALUE=URI:http://www.dailydooh.com/archives/565 DESCRIPTION:Screen Expo has announced its Media Calendar line up. There's a couple of companies in the list that I have not come across before (the ones I don't know in the list below are in italics) and as always with Screen Expo Europe (errr as the name implies) the usual fantastic turn out of companies from all over Europe. \n \n \n 3M Digital Signage \n \n BBC Motion Gallery \n \n BlueFox (a multimedia content provider) \n \n BroadSign (Broadsign of course are Screen Expo's title sponsor) \n \n Dot One New Media (DONM are a Portuguese new media solutions provider that I have been in touch with earlier this year) \n \n Euro Electronics (UK) Ltd (EEL) \n \n IQ Digital Media Networks Ltd / Screen Media Group Limited \n \n Match Day Media Limited \n \n Minicom Advanced Systems \n \n Panasonic System Solutions \n \n Radiant Europe \n \n Remote Media \n \n Saturn Communications Ltd (described as a Multimedia messaging company) \n \n Stratacache \n \n Tapinto Ltd. \n \n TruMedia Technologies \n \n Wututu (the Spanish-based folks I have discussed before will be demonstrating their Person Counter audience measurement device) \n \n \n \nBottom line there are more than 100 exhibitors from 15 nations and 3500 visitors from over 40 countries are expected to participate (London’s National Hall, Olympia, 5-6 February 2008)\n\nBrought to you by http://www.dailydooh.com LOCATION:Screen Expo Europe 2008 Media Calendar END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080205 DTEND;VALUE=DATE:20080207 SUMMARY:Screen Expo 2008 Call for papers URL;VALUE=URI:http://www.dailydooh.com/archives/451 DESCRIPTION:Screen Events, the folks of course behind Screen Expo have issued a call for papers, inviting exhibitors and attendees to submit proposals for speaking in the four show-floor theatres: - \n \n \n The Content Theatre \n \n The Advertising Centre \n \n Network Owners’ Pavilion \n \n Thought Leadership Pavilion \n \n \nContact Barnaby Page, Editor, Screen Media Magazine, via Barnaby@barnabypage.com or visit www.screenevents.co.uk/screenexpo2008/ if you are interested. \n \nScreen Expo has also announced that it is to grow by as much as 50% in 2008. The event, which of course is in its third year, will be held in London’s National Hall, Olympia on 5-6 February 2008.\n\nBrought to you by http://www.dailydooh.com LOCATION:Screen Expo 2008, National Hall, Olympia, London END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080129 DTEND;VALUE=DATE:20080201 SUMMARY:Integrated Systems Europe – 29th to 31st January 2008 URL;VALUE=URI:http://www.dailydooh.com/archives/492 DESCRIPTION:I know that a lot of digital signage and out of home folks are attending and exhibiting at this event early next year - Scala for example will be on booth Q172 \n \nOf great interest this year will be the ExpoTV activity running inside the event itself, it will be, I believe, well worth a look. \n \nLuckily this time around it does not conflict and clash with Screen Expo 2008 so folks will undoubtedly be attending both. \n \nIntegrated Systems Europe is the No. 1 show for Professional AV and Electronic System Integrators. The 5th edition of Integrated Systems Europe (ISE) will be held again in Amsterdam, Netherlands from the 29th – 31st of January 2008. \n \nhttp://www.iseurope.org/ \n \nDon't forget that you can use our new iCal / iCalendar feature to automatically put this event in your diary. Click here for more information. \n\nBrought to you by http://www.dailydooh.com LOCATION:Amsterdam, Netherlands END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080129 DTEND;VALUE=DATE:20080131 SUMMARY:Fourth Screen Awards 2008 URL;VALUE=URI:http://www.dailydooh.com/archives/467 DESCRIPTION:This award ceremony is held in conjunction with the US Out-of-home Digital Media Content Strategies Summit. \n \nThe organizers are now accepting entries and the deadline for entries is Friday, December 14th, 2007. \n \nhttp://www.fourthscreenawards.com/ \n \nThe CONTENT STRATEGIES for Out-of-home Digital Media event is being held at The Mirage in Las Vegas on Tuesday January 29th and Wednesday January 30, 2008\n\nBrought to you by http://www.dailydooh.com LOCATION:The Mirage - Las Vegas END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20080114 DTEND;VALUE=DATE:20080115 SUMMARY:Are Scala the only ones at NRF? URL;VALUE=URI:http://www.dailydooh.com/archives/798 DESCRIPTION:NRF starts in New York on Monday and runs 14th to 15th Jan 2008 \n \nScala, Inc., a provider of end-to-end digital signage software, has announced participation in the NRF 97th Annual Convention & Expo to be held in New York, NY, January 14 - 15, 2008. Scala will be located in the Customer Experience Pavilion in booth #2669. The company will highlight its next-generation digital signage software platform, Scala InfoChannel. \n \nPlanar (Coolsign) told us a few months back that they would have a presence via Diversified Media Group (one of their network operations partners) but apart from them and Scala we don't know of any other big players attending this (pretty serious) Retail event. \n \nBoth Scala and Planar seem to be 'pushing the boat out' this calendar year with shows. Brad Gleeson at Planar told us "We'll be exhibiting at ISE in Amsterdam and I'll be visiting the Screen show with the goal of determining whether we should add that to our schedule for the following year. Our big show of the year will be the Digital Signage Expo in February". \n \nPlanar's other (relevant) events this year seems to look like this... \n \n \n \n January 29-31, 2008 Integrated Systems Europe 2008 Amsterdam, Netherlands #A88 \n \n April 14-17, 2008 National Association of Broadcasters (NAB) 2008 Las Vegas, NV, USA #SL9828 \n \n June 18-20, 2008 Infocomm 2008 Las Vegas, NV, USA #N6332 \n \n \nScala's event plans are even grander... \n \n \n January 29-30, 2008 Out-of-Home Digital Media Content Strategies Conference Las Vegas, NV \n \n February 5-6, 2008 Screen Expo London, UK \n \n February 23-27, 2008 Euroshop Dusseldorf, Germany \n \n February 27 - 28, 2008 Digital Signage Expo Las Vegas, NV \n \n March 31 - April 3, 2008/td> Digital Signage 2008 Conference San Francisco, CA \n \n April 1-3, 2008 Marketing at Retail POPAI Paris, France \n \n May 6-8, 2008 Digital Signage Expo Essen, Germany \n \n June 18 - 20, 2008 Infocomm08 Las Vegas, NV \n \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:NRF, New York END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20071211T090000 DTEND;TZID=Europe/London:20071211T110000 SUMMARY:The Screen Forum Ltd “Audio” Morning Tues Dec 11th URL;VALUE=URI:http://www.dailydooh.com/archives/620 DESCRIPTION:You may have noticed that there wasn't a Screen Forum Annual Conference this year - this was a shame I thought but they do take a lot of organising and the half day networking events that the Screen have been organising (the previous one was the Content Forum) have been so well attended (60 - 70 folks) they were almost the size (capacity) of the annual conference (80) anyway! \n \nNext Tuesday (late notice I am afraid) sees the Screen Forum host another networking event. This time the focus is on 'audio' \n \nWe all know the importance of content - but how about SOUND. \n \nSound should be the easiest way to ensure impacts - but how does audio work with content and what stops sound from becoming noise... \n \nThe Screen's Audio Morning on Tuesday 11 December will be an informal meeting with brief presentations by audio market specialists and network operators who have worked with and without audio. The objective is to broaden our understanding of audio and to consider some of the issues relating to this critical aspect of the digital media market. \n \nIn addition to presentations there will be a continental breakfast provided and the opportunity to network and discuss the issues raised. \n \nWho is it for: Network owners, Operators & Interested Parties \n \n \nPresentations include: \n \n \n Providing the context, science and business case for audio will be reknowned audio business expert Julian Treasure. \n \n Providing the experience from the field, will be Claire Merrick from BP-TV, revealing how the addition of sound has effected their in-store and outdoor forecourt networks. \n \n Providing the media sales angle, Stuart Tiedman from ABC Media will be comparing media rates and campaign effectiveness between in-store TV and in-store radio. \n \n Providing the market insight, Tibor Kovaci from MoodMedia will be giving us the latest in customer and supply-side activity from around the world. \n \n \n \n \nDate & Time: Tuesday 11 December 2007, 9:00am to 11:00am \n \nVenue: The Private Screening Room, \n The Hospital, 24 Endell St, London, WC2 9HQ \n \nCost: (includes breakfast) \n \n Screen Members: FREE \n \n Non-Members £45 plus VAT = £52.88 Click Here To Pay \n \nPayment: Any one of the following: \n \n· Credit card, simply click on the relevant link above. \n \n· Cheque to The Screen Forum Ltd, 6 Marylebone Passage, London, W1W 8EX \n \nNote: There are limited places for this breakfast briefing so please book early \nIf you have any enquiries please email me or Femke Schoonus at femke@thescreen.org.uk. \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Screen Audio Morning END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20071205T150000 DTEND;TZID=Europe/London:20071205T170000 SUMMARY:POPAIDigital’s Digital Media in Retail Forum URL;VALUE=URI:http://www.dailydooh.com/archives/594 DESCRIPTION:Jason Cremins, the UK's new POPAIDigital chairman is starting to make an impact with his plans to re-focus the working group based on one of its original core principles of 'retail'. \n \nNext week sees one of his new initiatives - a 'Digital Media in Retail Forum' which has been set up to provide a focus group targeted at exploring every aspect of what makes Digital Media in Retail work (or not work). \n \nThe aim is that the Forum should include stakeholders from every discipline involved in the deployment of Digital Media in Retail including, I am pleased to say several Retailers (loud cheer!!!). \n \nThe idea is that the Forum will set the agenda for POPAIdigital going forward and ensure that all aspects of Digital Media in Retail are covered including: \n \n \n What is Digital Media? \n \n How can it be used? \n \n Good examples of Digital Media in Retail? \n \n What are the business models? \n \n How do you establish objectives and most importantly, how do I measure success? \n \n \nAs long as they don't start calling the Retail networks, RetailTV I think they might be onto a winner!! \n \nThe Forum will be represented at all future POPAI events, reporting back on progress and findings, keeping members informed on the development of Digital Media in Retail and listening to suggestions for future research and topics that require addressing. \n \nIt's also fantastic that both the DDR and In-store magazines will be running regular columns on the work of the Forum - which of course helps ensures the messages get directly to Retailers. \n \nI am also told that the ultimate objective of the Forum is to create an invaluable online resource of information for anyone considering using Digital Media in Retail. \n \nThe inaugural meeting of the Forum will be at 3pm on December 5th at the St Giles Hotel, Bedford Avenue, London, WC1B 3AS.\n\nBrought to you by http://www.dailydooh.com LOCATION:POPAIDigital Digital Media in Retail Forum END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20071120T084500 DTEND;TZID=Europe/London:20071120T113000 SUMMARY:Seeing Digital: Rethinking Out of Home URL;VALUE=URI:http://www.dailydooh.com/archives/488 DESCRIPTION:Seeing Digital: Rethinking Out of Home \n \nIPA Outdoor and the OOA Digital Outdoor Media Group are holding an interesting event on the Tuesday 20th November in London. \n \nSpeaker line up includes Rory Sutherland, Vice Chairman Ogilvy Group UK and Sue Unerman, CSO of MediaCom \n \nDon't forget that you can use our new iCal / iCalendar feature to automatically put this event in your diary. Click here for more information. \n \nThe Full Agenda \n \n9.15am Chairman’s Introduction \n \nAllan Rich \n \nTeeing up the morning ahead, the chairman will kick off explaining how digital out of home advertising is outstripping the growth of online and fuelling the outdoor sectors rise beyond 10% share. \n \n9.30am The Contractor Investment Boom \n \nTim Bleakley, Managing Director, CBS Outdoor \n \nWith over £60 million committed to development in the medium, far outstripping current ad spend levels into it, why are contractors making this investment? \n \n9.45am The Planner’s Perspective \n \nSue Unerman, Chief Strategy Officer, MediaCom \n \nWith individuals spending 50% more time away from home than 12 years ago, how does the advent of digital allow planners to leverage outdoor in new ways and exploit this shift in behaviour. \n \n10.10am Views from the Client Side \n \nCollaboration: The Key to Delivering a Successful Campaign \nDottie Cormack, Marketing Manager, BACARDI Superior Rum \n \nSeizing the Digital Opportunity \nSpeaker - TBC \n \n10.35am Delivering the Landmark Creative Campaign \n \nRory Sutherland, Vice-Chairman, Ogilvy Group UK \n \nDigital Out of Home is the most interesting medium of the next ten years; the digital form can combine the spectacle of great outdoor with the contextuality of great digital work. Is the time ripe for an agency to take creative ownership of this new medium? \n \n10.55am View from the Specialists \n \nRoles for Digital \nJames Davies, Board Director, Hyperspace, Posterscope \n \nDigital Challenges Facing the Outdoor Industry \nIvan Clark, MD, Kinetic Destination Media Group \n \n11.15am Chairman’s Summing Up & Close \n \nThe Attached PDF has more details and booking information.\n\nBrought to you by http://www.dailydooh.com LOCATION:Seeing Digital: Rethinking Out of Home, Royal Aeronautical Society, 4 Hamilton Place, London, W1J 7BQ END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20071108T140000 DTEND;TZID=Europe/London:20071108T160000 SUMMARY:MultiQ Flat Screen Solutions URL;VALUE=URI:http://www.dailydooh.com/archives/465 DESCRIPTION: \n \nMultiQ are a Swedish screen manufacturer based in Malmo, who have for the past few years been on the fringes of Digital Signage. With their screens they have customers such as System Bolaget, Harrods, Selfridges, Apoteket, Svenska Spel and Ikea to name but a few. \n \nI am presenting at a seminar of theirs next Thursday in London focusing on retail. \n \nIf anyone wants to come along then they can register below... \n \nhttp://www.multiq.se/se/start/invitation/index.html \n \nThe complete agenda is as follows: - \n \n \n "The future of Digital Signage in retail and public environments", Adrian Cotterill \n \n "How to succeed at Retail", Ingrid Franov \n \n "MultiQ Media Solution", Joakim Karlsson \n \n \n\n\nBrought to you by http://www.dailydooh.com LOCATION:London END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:19701001 DTEND;VALUE=DATE:19701004 SUMMARY:Viscom 2009 In Düsseldorf URL;VALUE=URI:http://www.dailydooh.com/?p=6651 DESCRIPTION:We really enjoyed the two Viscom events in both Paris and Frankfurt in 2008. Here we see Viscom Düsseldorf entering into close co-operation and an agreement with the organisers of DSE. \n \nDIGITAL SIGNAGE EXPO ENTERS INTO AGREEMENT \n \nTO BUILD U.S. EXHIBITION AT viscom 2009 IN DÜSSELDORF, GERMANY \n \nATLANTA, GA - Digital Signage Expo (DSE), the world’s largest and most comprehensive international trade show and conference exclusively dedicated to digital signage, interactive solutions and point-of-consumer media networks in retail, hospitality, transportation, financial and public spaces has once again entered into an agreement with Reed Exhibitions Deutschland GmbH, organizer of viscom 2009, the international trade show for visual communication. \n \nviscom 2009, taking place in Düsseldorf, Germany, October 1-3, 2009 at the Düsseldorf Exhibition Center, is Europe’s leading exhibition and conference serving the visual communications marketplace. Alongside viscom 2009 Düsseldorf an extensive seminar program will be organized and the Digital Signage Best Practice Award will be presented for the third time for the most interesting “Best Practices” in this field. \n \n“viscom 2009 Düsseldorf, as a result of its efforts in 2008, has built a strong digital signage exhibition and conference as a part of their already successful visual communications event, including the increased participation of U.S. companies “ said Angelo Varrone, CEO of Exponation, LLC, the parent company of Digital Signage Expo. “We are working with viscom because there is significant interest in the European market among U.S. digital signage and interactive technology vendors. We think viscom 2009 Düsseldorf offers them an excellent opportunity to reach that important and fast-growing market”, added Varrone. \n \nAccording to Petra Lassahn, viscom’s Event Director, “viscom was the first international show where digital signage was launched. Today viscom is THE show for digital signage in Germany; and Germany is the ideal country for U.S. companies to enter the European market due to its trade show history and popularity.” \n \nDigital Signage Expo’s role will be to act as liaison between U.S. exhibitors and viscom, simplifying and facilitating their European expansion. The United States Representative for viscom 2009 Düsseldorf, Kallman Associates, Inc., will attend Digital Signage Expo, from February 24- 26, 2009 in Las Vegas and will be visiting with DSE exhibitors during the show. \n \n“We’ll be exhibiting at viscom 2009 Düsseldorf ourselves, extending our own brand, and believe that a strong U.S. showing at viscom will be of great benefit to our industry, “said Varrone. \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Viscom 2009, Düsseldorf Exhibition Center,ctober END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:19700101T010000 DTEND;TZID=Europe/London:19700101T010000 SUMMARY:Signage, Imaging and Media, Abu Dhabi URL;VALUE=URI:http://www.dailydooh.com/?p=12297 DESCRIPTION:The SIM – Signage, Imaging and Media event in Abu Dhabi sounds a little like the UK's Sign & Digital show but we are told by those in the know that it is one of the most comprehensive trade shows for the regional marketing communications industry. \n \nThis is the second running of the show and will be held in the UAE capital Abu Dhabi from 18th to 20th October 2009 at the Abu Dhabi National Exhibition Centre (ADNEC). \n \nSIM is a combination of three vertical sectors; Signage, Imaging & Media in the form of an exhibition and three one-day forums providing a platform for manufacturers and suppliers to showcase products, solutions and services. \n \nFocus sectors of SIM includes digital printing, signage, imaging - capture, storage, processing and output, digital media, outdoor media, new media, advertising and entertainment. \n \nScreen media expo Europe are supporting the event this year - anyone interested in a SIM brochure and details of exhibiting packages should call them in the UK on +44 1733 559 461 or email info@screenevents.co.uk\n\nBrought to you by http://www.dailydooh.com LOCATION:SIM – Signage, Imaging and Media, Abu Dhabi END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:19700101 DTEND;VALUE=DATE:19700102 SUMMARY:If you can’t make CeBIT 2008, don’t worry… URL;VALUE=URI:http://www.dailydooh.com/archives/884 DESCRIPTION:Agreed it is not qite as good as going yourself, but if you cannot make CeBIT 2008 or indeed don't want to worry about finding accommodation in Hannover (usually 60 miles from the show itself) nor can brave the inflated air fares to the city then help is at hand... \n \nEach year at this time UNWIRED hold their annual "New Technology and Trends for 2008 Executive Briefings" which reviews the latest technology and innovations from CES and CeBIT 2008. \n \nWhat we particularly like about this event is that it is a quick and easy way to get a condensed review of CeBIT 2008 (and CES) without attending. \n \n"The UNWIRED New Technology and Trends for 2008 Executive Briefing is an initiative that provides clients and friends of both UNWIRED and Cordless Group with a business briefing following these events" \n \nTheir first briefings will be on 17th and 18th March, only 4 working days after CeBIT 2008 closes and their analysts will be covering the shows and will "present you with an enjoyable review of the latest innovations together with an analysis of their impact on work, the work process and workplace" \n \nLocation and dates: \n \n \n 17th March, Breakfast Briefing 8.30-10.30am at Cushman & Wakefield, 43-45 Portman Square, W1 \n \n 17th March, Lunchtime Briefing 12.30-2.30pm at Cushman & Wakefield, 43-45 Portman Square, W1 \n \n 18th March, Breakfast 8.30-10.30am at Cushman & Wakefield, King William St., EC1 \n \n 18th March, Lunchtime 12.30-2.30pm at Cushman & Wakefield, King William St., EC1 \n \n \nBooking Information: \n \nBook online at http://www.unwired.eu.com/ExecNewTechTrends.html or email Isabel.Marks@unwired.eu.com for more information. \n \nThere is a delegate fee of £99 +VAT. \n \nCeBIT itself is 4th - 9th March 2008\n\nBrought to you by http://www.dailydooh.com LOCATION:CeBIT 2008, Hannover, Germany END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:19700101 DTEND;VALUE=DATE:19700102 SUMMARY:Total Media, Madrid URL;VALUE=URI:http://www.dailydooh.com/?p=3233 DESCRIPTION:This looks like an interesting show, the organisers of the event describe it as "1st International Show on Digital Signage, New Media, Dynamic, Mobile and Proximity Marketing" in the region. \n \nIt's being held 25th and 26th September 2008 at the Satellite Pavilion, Casa de Campo, Madrid \n \nSee http://english.total-media.es/\n\nBrought to you by http://www.dailydooh.com LOCATION:Total Media, Madrid END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:19700101 DTEND;VALUE=DATE:19700102 SUMMARY:Retail Systems Forum May 7th 2008 URL;VALUE=URI:http://www.dailydooh.com/archives/1425 DESCRIPTION: \n \nAs mentioned a month or so ago, we will be presenting at the Retail Systems Forum 2008, 7th May 2008 at the Heritage Motor Centre, Gaydon, Warwickshire in the UK. \n \nThe Retail Systems Forum offers retailers the opportunity to learn from the practical experiences of their peers within the industry, as well as obtain information and advice on the latest technologies from hardware manufacturers, technical experts and IT solution providers. \n \n \n Find out how new technology can help you enhance customer service and increase profitability \nHear direct from representatives of major retailers about their experiences with new retail technology \n Learn about the latest innovations in open systems hardware from top manufacturers \n \n \n \nIt's not a digital signage or digital out of home event per se, being designed primarily for retailers themselves. \n \nIf you are a retailer then it would be well worthwhile checking out the registration process here - space is limited. \n \nThe event is being organised by Box Technologies (The Retail IT and Mobile Computing Company).\n\nBrought to you by http://www.dailydooh.com LOCATION:Retail Systems Forum END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:19700101 DTEND;VALUE=DATE:19700102 SUMMARY:Integrated Systems Middle East Africa (ISMEA) URL;VALUE=URI:http://www.dailydooh.com/archives/2135 DESCRIPTION:We see that Integrated Systems Events (ISE) has beaten Screen Expo to set exact dates for an event in the Middle East - in this case ISE has launched a new show in Abu Dhabi. \n \nISE's new show, Integrated Systems Middle East Africa (ISMEA) is to run at the Abu Dhabi Exhibition Centre from 23rd to 24th March 2009 consisting of a day-long series of training events and seminars, followed by a one day exhibition. \n \nISE Managing Director, Mike Blackman told us that "Abu Dhabi, rather than Dubai, has been selected as the venue because it is the government and business centre of the United Arab Emirates (UAE)" \n \nISE, which is jointly owned by US-originated trade associations InfoComm International and CEDIA, is to run the show in partnership with publisher and events company CMP Information (CMPi).\n\nBrought to you by http://www.dailydooh.com LOCATION:Integrated Systems Middle East Africa (ISMEA), Abu Dhabi END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:19700101 DTEND;VALUE=DATE:19700102 SUMMARY:STRATACACHE “huge but hidden” URL;VALUE=URI:http://www.dailydooh.com/archives/824 DESCRIPTION:Following on from our post about NRF last week, it seems that STRATACACHE has had a change of heart (it was just going to be one of their partners with a booth and stand - but no longer). \n \nThey have subsequently just announced (Press Release below) that an updated version of its digital signage solution, ActiVia for Media 3.2, will be debuted at the NRF Show this week. \n \nSTRATACACHE ActiVia for Media 3.2 Digital Signage Software Makes Debut at Retail’s BIG Show 2008 \n \nNew Release Manages Digital Signage Lifecycle with Multi-Layering Capabilities \n \nJanuary 14, 2008— STRATACACHE announced today its release of ActiVia for Media 3.2, an updated, more robust version of its widely distributed digital signage solution. ActiVia for Media 3.2’s new feature set includes multi-layering capabilities for single or multi-display players, which allows users to present multiple layers of digital media content within their digital displays across the entire network. \n \nActiVia for Media 3.2 will be showcased in STRATACACHE booth #1936 at Retail’s BIG Show, the NRF’s Annual Convention and Expo. The BIG Show takes place January 13-16 at the Jacob K. Javits Center in New York City. The show brings together the industry’s top executives with vendors involved in all facets of retail business and technology. \n \nActiVia for Media is a highly optimized, web-accessible solution for powerful digital marketing that combines STRATACACHE’s patented content delivery platform with state-of-the-art digital broadcasting technology. With its new multi-layering features, ActiVia 3.2 can manage the digital signage lifecycle for multi-layered playlist creation, distribution, and monitoring of digital signage networks containing up to 100,000 concurrent devices. Users now have the option of displaying a combination of multiple types of digital media such as video, images, and tickers all at once on a single screen or multi-screen array. \n \n“ActiVia for Media 3.2 represents a huge engineering effort resulting in the most scalable, advanced system for easily managing even larger, more complex digital signage networks, thus providing improved opportunities for reaching customers precisely when and where they are spending money,” says Steve Bannister, STRATACACHE VP of Engineering. \n \nThe process for creating and managing digital media playlists is made easy with ActiVia 3.2. Digital objects are imported (images, rich video, animated presentations, HTML files, flash demonstrations, text-based messages, etc.) into a secure authenticated content manager. Users can then create multi-layered screen layouts for various types of content and, with simple drag-and-drop tools, create playlists by selecting the digital content and determining the time and duration for each element. \n \nNext, users schedule the date and time for the playlist playout to designated media devices using a simple calendar interface. ActiVia 3.2 distributes the content to the player devices throughout the network. Each of those devices is continually monitored in case any operational problems occur. If a problem arises, notification is sent to the ActiVia management console. \n \nActiVia 3.2 gives users the power to create a fully-integrated multimedia network. Features include: \n \n· Multi-layered playlist creation using a simple drag-and-drop tool \n \n· Instant or pre-scheduled unicast or multicast content distribution to any single player, group of players, or all players simultaneously \n \n· Centralized backup and restoration of media player configurations \n \n· Centralized push of configuration template files \n \n· Ability to select players for distribution by player properties or geographical location \n \n· Simple, elegant interface that facilitates use by marketing personnel \n \n· Advanced display layout and content scheduling tools \n \n· Powerful, role-based access control system \n \n· Multi-user, multi-channel, multi-tenant system capabilities \n \n· Powerful visual status reporting on global display status and health \n \n· Remote management of players and devices \n \n· Cost-effective and hardware-agnostic. \n \nActiVia can be purchased as a customer-deployed solution, through a software as a service (SAAS) engagement, or as a managed service via STRATACACHE or partners worldwide. \n \nAbout STRATACACHE \n \nSTRATACACHE is the world leader in efficient, scalable and cost-effective content distribution, digital signage/digital media presentation, IP business television, and application acceleration solutions for highly distributed, network connected organizations. Serving Global 2,000 customers in the retail, finance, service, manufacturing, and government markets worldwide, STRATACACHE's products transparently solve large-scale content distribution, media play, and application performance challenges while immediately providing tangible return-on-investment and dramatically improved user satisfaction. STRATACACHE is based in Dayton, Ohio, USA and is privately held. For more information please visit www.stratacache.com or e-mail info@stratacache.com. \n \nThis year STRATACACHE are also at... \n \n \n \n Screen Expo Europe \n \n Digital Signage Expo (Las Vegas) \n \n Globalshop 2008 \n \n \n \nGlobalshop 2008 is being held 18th - 20th March in Chicago, IL. \n\n\nBrought to you by http://www.dailydooh.com LOCATION:Globalshop 2008, Chicago END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:19700101 DTEND;VALUE=DATE:19700102 SUMMARY:PLASA08 – 7th -10th September 2008, London URL;VALUE=URI:http://www.dailydooh.com/archives/2242 DESCRIPTION: \n \nOwned and organised by the Professional Lighting and Sound Association we liked this show last year. An entry fee of UK PDS 20 on the door or UK PDS 10 pre-booked keeps some of the Hoi polloi away as well ;) \n \nDescribed as... \n \nWelcome to PLASA08 - the no. 1 new products show in entertainment and installation technology \n \nThe PLASA Show is the leading showcase for new technology within the entertainment, live event, corporate, architectural and installation industries worldwide. The 31st PLASA Show takes place in central London from the 7- 10 of September 2008. \n \nThis international event delivers the latest new technology, hundreds of new product launches, unrivalled networking opportunities and an acclaimed educational programme. Organised and delivered by the industry's leading trade body, PLASA08 is the most established, responsive and influential show ever to serve the entertainment and installation technology industry. \n \nhttp://www.plasashow.com/\n\nBrought to you by http://www.dailydooh.com LOCATION:PLASA08 Earls Court, London END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:19700101 DTEND;VALUE=DATE:19700102 SUMMARY:POPAIdigital Networking Event, 3rd December, London URL;VALUE=URI:http://www.dailydooh.com/?p=5519 DESCRIPTION:On Wednesday 3rd December 2008 POPAIdigital are holding one of their regular networking events in London. This will be held at the IPA, Belgravia. \n \nThere's no particular theme to the evening but there are a number of interesting speakers including us (interesting that is) wrapping up the evening... \n \n5:30pm – Drinks and registration \n6:00pm – Intro from POPAIdigital \n6:05pm – Imagesound: “Bringing your environment to life in-store with music!” \n6:35pm – Retec Interface – Case study on Sainsbury’s entertainment aisle \n7:05pm – Networking Break \n7:35pm – DailyDOOH.com – A review of DMiR in 2008 and predictions for 2009 \n8:00pm – Drinks & Networking.\n\nBrought to you by http://www.dailydooh.com LOCATION:POPAIdigital Networking Event END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:19700101 DTEND;VALUE=DATE:19700102 SUMMARY:Digital Sinage ‹sic› Europe URL;VALUE=URI:http://www.dailydooh.com/?p=8118 DESCRIPTION: \n \nLooks like the Kiosk Europe folks are continuing with their efforts to cover Digital Signage - they had a stand in the Digital Signage zone at ISE but we had to laugh at the signage on the stand - shown above!!! \n \nThe event is in Essen 5th, 6th and 7th May 2009.\n\nBrought to you by http://www.dailydooh.com LOCATION:Kiosk Europe Expo 2008 END:VEVENT END:VCALENDAR