APN Outdoor Brings PyeongChang Winter Action to Australia

February 13th, 2018

Tristan Cotterill

APN Outdoor who are proud partners of the Australian Olympic Committee (AOC) are once again bringing the Olympic spirit to Australian streets,.

Strath Gordon, Head of Public Affairs and Communications, AOC comments: “We are thrilled to work with APN Outdoor again to engage and excite Australians. The partnership with APN Outdoor has allowed us to talk to people in new ways with incredible reach and immediacy. The 2018 Australian Winter Olympic Team is world-class and we hope the entire nation tunes in to support this amazing team of athletes.”

APN Outdoor has teamed up with the AOC to amplify the Winter Games action taking place in PyeongChang and to support the fifty-one athletes selected to represent Australia.

The campaign has been broadcast on APN Outdoor’s premium digital assets in major cities around Australia, encompassing pre games hype, final team announcements, daily countdowns and special messages from the AOC and winter athletes.

James Warburton, CEO of APN Outdoor told us “The power of Outdoor, combined with the flexible nature of our Elite Screens, creates the perfect stage to amplify the games and get Australians engaged with these incredible winter sports”.

Over the course of the Games, the campaign content will extend to showcase key Olympic moments, medal announcements and individual meet the team creatives.

Clear Channel Airports Awarded 5-Year Renewal with Long Beach Airport

February 13th, 2018

Adrian J Cotterill, Editor-in-Chief

Clear Channel Airports, a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and a subsidiary of iHeartMedia Inc., has announced it was awarded a five-year contract expansion with city-owned Long Beach Airport (LGB). The new agreement and media upgrades begin May 1, 2018.

Clear Channel Airports has partnered with LGB since 2005, which hosts five major airlines and offers nonstop service to 16 destinations including the most recently announced destination, Honolulu, which will be serviced by Hawaiian Airlines starting June 1. In addition to its historic 1941 Streamline Moderne terminal, the airport also opened an award-winning passenger concourse in 2012. Conde Nast Traveler voted LGB the third best airport in the U.S. in 2017, the fourth consecutive year the airport has made the prestigious list.

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Rakuten Marketing, Equimedia and Greenlight Join @Bitposter General Marketplace

February 12th, 2018

Adrian J Cotterill, Editor-in-Chief

Bitposter has signed up Rakuten Marketing, Equimedia and Greenlight to its General Marketplace, bringing the number of buyers to 40, up from 20 in July 2017.

Craig Mytton, Chief Revenue Officer at Bitposter, said: “We’re very excited to attract some of the largest media buyers in the UK and the world to our platform. With the addition of Rakuten Marketing, Equimedia and Greenlight we’re starting to build strong momentum as more buyers are beginning to see the opportunity offered through the Bitposter platform, as we continue to reduce the barriers to entry into OOH and help them to leverage their data assets to inform their OOH campaigns.”

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New CCO and CRO Positions Created at @ClearChannelUK

February 12th, 2018

Adrian J Cotterill, Editor-in-Chief

Clear Channel UK last week announced two new senior leadership positions, namely Chief Customer Officer and Chief Revenue Officer.

We are told that both roles have been created to help Clear Channel UK increase focus on delivering flexible, creative and accountable advertising solutions for customers.

  • Chris Pelekanou will be stepping into the role of Chief Customer Officer, ensuring Clear Channel UK continues its track-record of inspiring, engaging and exciting new and existing customers. The expansive role will bring leadership across a diverse customer base that includes brands, SME advertisers, landlords and local authorities. This new role will also see Chris working with Clear Channel International, and its other business units, in order to help UK-headquartered multi-market advertisers benefit from Clear Channel Outdoors international scale. He will continue to oversee the UK Marketing, Direct Sales, Client Partnership and Creative Solutions teams.
  • Richard Bon will be taking on the role of Chief Revenue Officer. He will be responsible for ensuring that Clear Channel UK achieves and surpasses revenue targets, through brilliant sales leadership and exemplary customer delivery. Richard has risen through the ranks at Clear Channel UK, having joined the marketing team over 18 years ago. Most recently, as UK Group Sales Director, Richard led his team to deliver in an outstanding revenue performance in 2017. Richard will continue to lead National Sales, Trading, Planning, Revenue Management and Ad Operations teams.
  • Both will report directly to CEO Justin Cochrane.

    In addition, we note that Mark Smith will become UK Sales Director, leading the National Agency and Specialist Partner teams and will continue to report to Richard Bon.

    Clear Channel UK CEO Justin Cochrane told us “I am thrilled to see both Chris and Richard step into these new roles, where I know they will continue to display effective leadership and further contribute to Creating the Future of Media, Out of Home. These new leadership positions further illustrate our commitment to delivering the highest customer satisfaction, as well as maintaining and growing our commercial success.”

    In Miami @CiviqScapes Terminates Its Contract

    February 12th, 2018

    Adrian J Cotterill, Editor-in-Chief

    It has taken a little over a year for the Miami-Dade <> CIVIQ Smartscapes partnership to implement a fully integrated smart city ecosystem throughout Miami Dade to fall apart. Announced in January 2017 but leaked with a nice Intel product brochure a month or so earlier, the Miami Today newspaper broke the news that CIVIQ Smartscapes LLC recently gave notice to terminate the contract.

    The contract spelled out minimum and maximum numbers of devices that would be manufactured, set timelines for when they were to be installed, and said that after a specific period, if the parties could not agree on locations, either could terminate the contract. It was under this clause that CIVIQ Smartscapes was able to terminate without penalties.

    Angel Petisco, director of Miami-Dade’s Information Technology Department was quoted as saying “They sent me on January 10 a notice of termination letter that we were supposed to be … at the first 150 locations, and we were unable to do that”. He continued “Subsequent to that, I sent them a letter acknowledging their termination request and the contract has fallen through at this point”.

    Miami-Dade county is now likely to look for a new supplier and issue a further RFP.

    APN Outdoor’s New Research Partnership w/ @Pureprofile

    February 12th, 2018

    Adrian J Cotterill, Editor-in-Chief

    APN Outdoor have announced the launch of a new research service ‘IRIS Powered by Pureprofile’ as they partner with global media, data and insights company Pureprofile (ASX: PPL) for all of their panel research requirements for 2018. They will now be offering clients and advertisers access to one of the biggest online consumer panels in the country for measures of campaign effectiveness.

    James Warburton, CEO of APN Outdoor told us “We are really excited about what promises to be a successful and very powerful partnership which will drive the development of insights and data to benefit the industry and our advertisers. It is clear that through their own alliances in the online space, Pureprofile is moving in a direction that is set to create unique opportunities combining behavioural and survey data.”

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    Time For a Change at @DSF_Europe

    February 12th, 2018

    Russ Curry, Ministry of New Media

    DSF Europe used #ISE2018 last week as an opportunity to hold its annual members meeting. Whilst the meeting was somewhat poorly attended, senior figures from the association were in attendance as well as international representation from the Digital Signage Federation proper (remember that it was TWO years ago that, we quote “The Digital Signage Federation, the only independent not-for-profit trade organization serving the digital signage industry, announced… that it has finalized a working relationship with the organization formerly known as OVAB Europe, which becomes DSF Europe, an independent affiliate of the DSF”).

    STRATACACHE Capital’s Dirk Huelsermann, who was founding president of OVAB Europe and and head of association since its founding in 2008, who has been president of DSF Europe inc that time, announced at the meeting that he would not run again for a fourth ‘term’ as President. It has been recommended that he become Chairman Emeritus.

    The search is therefore on for the next President. At the meeting only two names were put forward; NEC Display Solutions’ Simon Jackson and ZetaDisplay AB’s President and CEO Leif Liljebrunn. There is also a requirement for a third boat director.

    Voting on this, we understand will be carried out electronically.

    The next DSF Europe board / members meeting will be held during London Digital Signage Week (which takes place April 30 – May 4, 2018).

    Au Optronics Acquires @Comqi

    February 7th, 2018

    Adrian J Cotterill, Editor-in-Chief

    AU Optronics, a Taiwanese electronics manufacturer, formed in September 2001 by the merger of Acer Display Technology, Inc. and Unipac Optoelectronics Corporation, has acquired Comqi.

    Apple Mac Gets Support From @Signagelive

    February 7th, 2018

    Adrian J Cotterill, Editor-in-Chief

    Signagelive are using the week of #ISE2018 to announce support for Apple Mac devices and a new partnership with the award-winning team at Activate The Space in the U.S.

    Signagelive for Mac provides all of the capabilities and features that customers and partners have come to expect from our award winning cloud-based platform for scheduling, publishing and managing digital signage content and players.

    The development and launch of Signagelive for Mac comes after six months of extensive development and testing, conducting in collaboration with Activate the Space.

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    Winter Olympics Content to be Featured Across New York City, Chicago and Philadelphia

    February 7th, 2018

    Adrian J Cotterill, Editor-in-Chief

    NBC Olympics, a division of the NBC Sports Group, has partnered with Intersection, a smart cities technology and media company, to feature exclusive PyeongChang Olympics content across thousands of digital screens in New York City, Chicago and Philadelphia during its production of the XXIII Olympic Winter Games, which take place in PyeongChang, South Korea, from February 8 – February 25.

    Gary Zenkel, President, NBC Olympics said “Whether walking the streets of New York, riding the Chicago L, or waiting in Philadelphia’s 30th Street Station, Olympics fans in these three cities will be surrounded by the excitement of the Winter Games. Emerging media platforms like the LinkNYC network in New York City represent another way for NBCUniversal to reassemble the television audience by extending the reach of our Olympic coverage, content and promotion to spaces where the American audience now consumes media.”

    The custom content, specifically created for Intersection’s urban network of digital screens, will keep people up-to-date on the PyeongChang Olympics beginning Feb. 9 and continuing until the conclusion of the Games on Feb. 25. The program will feature morning highlights, primetime previews, an Opening Ceremony teaser, medal counts, real-time alerts, athlete profiles and more, spanning thousands of screens across the LinkNYC network in New York City; digital urban panels and platform displays in the Chicago Transit Authority; and digital bus shelters, urban panels and platform displays throughout SEPTA, PATCO and the streets of Philadelphia.

    Ari Buchalter, CEO of Intersection “Our content partnership reflects a new approach to storytelling in cities using one of the most inspiring and unifying global events,” said With thousands of digital screens across our cities and transit hubs, our partnership allows us to bring NBC’s coverage of the Winter Games to fans in entirely new ways, and create unique content and advertising experiences for consumers.”