UBTech 2017 is described as ‘Where AV and IT Converge’. It takes place at The Omni ChampionsGate Resort, Orlando, Fl, June 12th-14th, 2017 (the early part of the same week as #Infocomm17).
The Digital Place Based Advertising Association (DPAA) announced this week that Reflect has joined the organization.
The Dallas-based company describes itself as a full-service provider of place-based digital solutions that help companies maximize sales and strengthen brand loyalty, while enhancing the customer experience. Reflect was founded in 2001 in Dallas.
The hundred and twenty who attended The Global Digital Signage Conference in London last week at the Queen Elizabeth II Centre, would have noticed two dozen spanking new reception screens, a nice 4k nine-panel video wall and some impressive digital signage – all thanks to AVMI, NEC Display Solutions and ONELAN.
Hosting more than 400 national and international events every year, the QEII Centre is the largest dedicated conference, events and exhibition space in Westminster, central London. It was opened in 1986 by Her Majesty the Queen, and the last 30 years has seen the QEII Centre successfully establish itself as a world class facility for gamechangers, innovators and thought leaders amongst a vast array of industries, companies and brands. It is the first, but not be the last, time that the Ministry of New Media have hosted an event there – watch this space for announcements around May 2018, Ed.
Back in 2014, the QEII Centre commissioned in-depth research and competitor analysis revealing that the facility ‘was of an outdated and unwelcoming interior which was confusing to navigate’, said Deborah Jones, AV/IT sales manager at QEII Live (QEII Live is the brand given to the Centre’s in-house AV team). This instigated a period of transformation and a GBP 12 million capital investment refurbishment programme which affected every aspect of the organisation with AV technical facilities absolutely central to its redesign.
Deborah Jones told us “In the first year of our business plan we invested and transformed the foyer area, converting it from a dated travel lounge with full airport scanners at the entrance to a light, airy and modern foyer with sexy digital signage including a 4k resolution video wall from NEC.”
Impressed with its narrow bezelled video wall displays, the QEII Centre chose the NEC brand to fulfil its display requirements in the foyer – the 55” ultra-narrow display installed by AVMI, synchronises fast moving content across all 9 screens to create a stunning 4K resolution digital canvas located in prime position opposite the main entrance, driven by a ONELAN 4K player.
AVMI designed professional templates for the video wall that can accommodate different zones such as a live Twitter feed, information on live and upcoming events, imagery and logos. The content is dynamic with real time event information pulled from the Centre’s own back-end system. When multiple events are taking place simultaneously, visitors can instantly identify the correct check-in area with the help of twenty four purpose built airport style check-in desks installed by AVMI and powered by ONELAN HD10F-S players. Each individual high definition 29″ ultra-wide NEC screen shows flexible bespoke customer information such as the appropriate logo, registration instructions and way-finding information.
Working collaboratively with QEII, AVMI’s Digital Media division helped create full motion 3D animation, animated background graphics and time-lapse photography of iconic London scenes helping them to reinforce their brand with modern and engaging content.
Now spacious, bright and welcoming with stylish terrazzo flooring, raised ceilings, a concierge desk, video wall and sleek reception desks, the entrance is a world apart from the dark, retro look of old. Since the foyer refurbishment, the Centre has also installed a number of NEC displays including large format screens with protection glass elsewhere in public areas around the building, as well as forty four wayfinding screens powered by ONELAN Net-Top-Boxes.
The IAB UK Digital Upfronts are a showcase of premium digital advertising opportunities from the UK’s leading content creators, media owners and technology companies.
Upfronts partner companies will each put on a free event in Central London highlighting their most premium digital offerings for advertisers and agencies.
They take place Friday September 29 through to Friday October 6, 2017. It’s usually guaranteed fun and learning in equal measure!
Note the JCDecaux event on Wednesday October 4, 2017.
More details on how to sign up to all 14 events will be available soon but in the interim here’s a list of what is taking place so far.
QMS Media has announced a strategic agreement with Virgin Australia Supercars Championship (VASC) to provide media opportunities across virtual signage, physical signage, billboards and over-track signage, with races broadcast live on pay TV and free to air across Network Ten.
Barclay Nettlefold, QMS CEO said “We are excited to have secured the Supercars partnership, the third most attended sport in Australia. This agreement, in conjunction with our new partnership with Netball Australia, reflect two of the major sports advertising rights we have secured since acquiring OAMM late last year, and our commitment in delivering this connected audience across multiple platforms for our clients. The VASC partnership complements our quality outdoor media portfolio and provides our clients access to a truly national sporting event program.”
The VASC is the premier motorsport category in Australasia and one of Australia’s biggest sports, which is becoming globally recognised as the best touring car category in the world and a leader in motorsport entertainment.
In Australia, Supercars is the fourth most watched sport, with over 1.8 million fans attending Supercars events. As the season extends from March to December, with events in every state and territory, it is one sport in which advertisers are able to connect with sports fans for the majority of the year.
Jamie Black, VASC GM Commercial said “We are excited to partner with QMS as Supercars continues to grow its footprint and TV viewership. With a significant volume of VASC content on Fox and Network Ten, and year on year growth in terms of cumulative reach, we are well placed to provide innovative branding LED solutions for marketing campaigns.”
The national reach and alignment of the VASC extends QMS’ footprint within the sports media landscape, which includes all of Australia’s premier sporting codes, and bolsters the ability to connect advertisers to millions of highly engaged fans via broadcast, digital viewership and live attendance.
RedstoneConnect, a leading provider of technology and services for smart buildings and commercial spaces, has announced that it has successfully acquired the entire issued share capital of Easter Road Holdings Limited and its subsidiary, Anders + Kern U.K. Limited, a systems and solutions integrator specialising in meeting room management and audio visual.
Mark Braund, CEO of RedstoneConnect told us “The acquisition of Anders + Kern broadens our smart building proposition, expanding both our direct and indirect sales channels and providing the opportunity to leverage A+K’s expertise to accelerate the development and deployment of OneSpace.”
Anders + Kern (A+K) is an established distributor and integrator of meeting room booking systems and audio visual solutions, which are highly complementary to RedstoneConnect’s OneSpace solution.
Steven Black, Managing Director of A+K was quoted as saying “This acquisition helps us to build A+K’s commitment to provide the finest AV solutions. A+K customers will benefit from more products, improved services and innovation as result of the acquisition and we are delighted to be part of the group going forward.”
The acquisition will broaden RedstoneConnect’s blue-chip customer base with existing A+K clients including British Library, MacMillan, ONS, Tullow Oil and BBC Worldwide. All these highly valued clients will continue to receive the same great service offered by A+K whilst benefiting from access to the larger portfolio of solutions that RedstoneConnect offers.
As well as bringing with it experience in systems and solutions integration in meeting room management and audio visual, it is one of the leading UK resellers for Evoko, an award-winning meeting room panel provider.
Signagelive has just launched Calendar Widgets in the Signagelive Marketplace. The new Calendar Widgets enable simple connection to Google and Microsoft Office 365 Calendars with a range of customisable HTML5 templates for both full-screen and multi-zone display.
Jason Cremins, CEO of Signagelive told us “Displaying calendar information on displays is now a mandatory requirement for corporate, government and education digital signage applications, especially where room calendars need to be visible in reception areas and outside meeting rooms. Our free Calendar Widgets bridge the gap between; displaying a Google or Microsoft web calendar on a display and the premium paid-for room booking solutions. In addition, our HTML5-based Calendar Widgets are easily customisable allowing our Value Added Resellers and customers to modify the visual design and layout of the Widgets to match their branding and content requirements.”
Signagelive network administrators can easily connect their Office 365 and Google GSuite accounts to the Signagelive Calendar Integration App and allocate a person or room calendar to one of a selection of Calendar Widget templates available, before publishing to a Signagelive supported display or player. A Calendar Widget can be displayed permanently on screen or within a playlist containing other media either full-screen or in a zone within a Signagelive multi-zone layout.
In addition to displaying calendar information, intelligence integrated into the Signagelive Calendar Widgets automatically updates the style of each Widget. An example is the background of a Calendar Widget dynamically changing from green (room available) to red (room in use) based on the event in the calendar and the time of day. Where a device, such as the IAdea XDS-1780, incorporates programmable indicator lights the Signagelive Calendar Widget can be configured to change the lights from green to red when the room status changes from ‘available’ to ‘in use’.
BroadSign Core v12 is the latest version of their CMS and it is billed as “ensuring you are ready to reach new programmatic revenues and scale your network to take advantage of the exciting growth in the DOOH industry”.
To show you how to get programmatic-ready, they are hosting a webinar on May 30, 2017 at 10 AM EDT.
DOmedia tells us that its advanced inventory charting system is now tracking the availability of thousands of U.S. OOH media assets. After launching its Supply-Side Platform (SSP) for media sellers at the 2016 OAAA/TAB National Convention, DOmedia says it is now operating one of the largest databases of OOH media availability in the U.S.
In Q1 2017, a select group of OOH media sellers, including AR James Media, began using DOmedia’s inventory availability tracking features as part of a private beta test. Following the successful test, DOmedia has made inventory tracking available to all users of its SSP, which automates much of the media sales process and integrates directly with DOmedia’s Demand-Side Platform (DSP). In 2016, the DOmedia DSP powered over 10 percent of U.S. OOH media spend, making it the largest aggregator of demand for OOH media in the nation.
Leah Pappalardo, National Account Executive at AR James Media “The DOmedia SSP lets our team focus on creating and demonstrating value to agencies and advertisers. We had been using DOmedia to respond to agency RFPs for years, so they were the clear choice when we looked for a partner to automate portions of our sales process.”
Last week Displaylite launched a new 32” Smart Interactive Mirror. Called the Displaylite Reflect 32, the product enables the customer to experience a real mirror while also being able to see and interact with digital content displayed on the screen.
Features include a 32” Full HD display, 12 point PCAP touch screen, stereo speakers, camera and motion detector all housed in a robust chassis, suitable for mounting in portrait or landscape.
The Displaylite Reflect 32 mirror enables a more immersive digital experience in the physical store space. When used as a mirror the screen content can be conveniently hidden.
Smart Mirrors can be used in instore fitting rooms, enabling the customer for example, to change the lighting in the fitting room, request a different size, browse through other items in the store, or interact with a sales assistant through the mirror. Other applications include: retail store, hotels, restrooms, and hair and beauty salons.
The Displaylite Reflect 32 is the first in the range, with 46” version due to be released by Displaylite in July 2017.
Simon Perry, Director, Displaylite told us “We are offering an ‘out of the box Smart Interactive Mirror’ in standard screen sizes available from stock, as we see this as a real growth area in Retail Digital Signage and Home Automation Markets.”
Displaylite specialises in multi touch tables, touch screens and Flat Panel Displays. The company offers a wide range of products based on professional-grade displays from global brands such as Samsung and NEC and using high performance touch screen technologies from PQ Labs, 3M, LG Innotek, Zytronics and other industry-leaders. Products are available across Europe via a network of AV Resellers, System Integrators and Distribution partners.
Displaylite develops solutions for the most design conscious, high-end retail and corporate applications but also into areas such as air traffic control, digital signage, medical imaging and the arts and heritage sector. The company has a first class reputation for service and support and works closely with system integrators, POP display stand builders, event organisers, software developers and other partners to offer a full customisation and integration service.