Lizelle McConnell Joins Tractor Outdoor

August 10th, 2018

Adrian J Cotterill, Editor-in-Chief

Tractor Outdoor recently appointed Lizelle McConnell to join their sales team in their Johannesburg branch.

Simon Wall, Managing Director at Tractor Outdoor was quoted as saying “With over six years’ experience in the OOH industry and having an extensive sales background, we are extremely excited to have someone with such passion and proactive personality as part of our team. Lizelle has built great relationships during her time in the media field and has strong experience in working with clients from a broad spectrum of industries. We know that she will be a huge addition to the team and Tractor family”.

Lizelle is an experienced sales and media executive specialising in digital, airport advertising and media planning across different sectors including banking and FMCG. She was previously employed at Provantage Media group as the Regional Sales Manager and her experience includes servicing some of the biggest media agencies and clients across Johannesburg and Cape Town, with some of the largest portfolios being Omnicom Media Group and The Media Shop.

Richard Corbett joins Bird

August 10th, 2018

Adrian J Cotterill, Editor-in-Chief

There’s been no official announcement that we can see but it appears that entrepreneur extraordinaire Richard Corbett may have finally given up with Eyetease and taken a proper job.

His LinkedIn profile now lists him as Head of UK and Ireland for Bird and as you would expect with someone who courts controversy he has already made the papers in a story posted earlier this week ‘Private emails reveal how multibillion-dollar startups Bird and Lime are lobbying to launch their illegal scooters in Britain’.

Bird was founded by Travis VanderZanden, a former Lyft and Uber executive and whilst it has 1,000 scooters on many US city streets, its only city listed on its website outside North America at present is Paris.

Hale Capital Partners Bids For @RMGNetworks

August 9th, 2018

Adrian J Cotterill, Editor-in-Chief

RMG Networks Holding Corporation (NASDAQ:RMGN) has had to announce that a special committee of the board of directors of the Company and the board of directors of the Company each held a meeting on August 1, 2018 to consider an alternative acquisition proposal from a third party, namely Hale Capital Partners, Inc.

Back in April 2018, it was hoped that RMG Networks would be quickly taken private by SCG Digital, LLC, an affiliate of RMG’s Executive Chairman Gregory Sachs, in a transaction valued at approximately USD 16.8 million, including the assumption of approximately USD 2.65 million of debt.

Hale Capital Partners, Inc. is hoping to engage in a recapitalization transaction during the “go-shop” period provided for in the existing merger agreement between RMG Networks and entities owned by Gregory Sachs.

In the meeting held by the Special Committee, the Special Committee unanimously determined that the Hale offer would result in a transaction more favorable to RMG Networks’ stockholders than the Merger Agreement and the transactions contemplated by the Merger Agreement and recommended to the Board that the Board, among other things, declare that this transaction would be a “Superior Proposal” (as defined in the Merger Agreement).

Immediately following the Special Committee meeting, the Board held a meeting attended by each of the six members of the Board. At that meeting, the Board considered whether to declare the Hale Transaction to be a “Superior Proposal” (as defined in the Merger Agreement). After discussion, each member of the Special Committee, Jeffrey Hayzlett, Alan Swimmer, and Jonathan Trutter, voted in favor of the matter, Robert Michelson and Larry Weber voted against the matter, and Gregory Sachs abstained from voting.

RMG Networks‘ bylaws provide that, with certain exceptions not applicable to this matter, approval of a matter requires the affirmative vote of a majority of the directors present at any meeting of the Board at which there is a quorum and as a result, the matter did not pass (three in favour, two against and one abstention).

The day after that vote (August 2, 2018) Jeffrey Hayzlett, Alan Swimmer, and Jonathan Trutter each resigned as a member of the Board effective immediately.

Clear Channel Airports Renews Kalamazoo/Battle Creek International Airport

August 7th, 2018

Adrian J Cotterill, Editor-in-Chief

Clear Channel Airports, a brand division of Clear Channel Outdoor Americas (NYSE: CCO), an indirect subsidiary of iHeartMedia Inc., has announced that it has won a five-year renewal with an option to extend for an additional five years, with Kalamazoo/Battle Creek International Airport (AZO) to provide brands with innovative advertising solutions.

The new agreement began May 17, 2018 and media upgrades begin Q4, 2018. The new media network at AZO creates a captivating medium for advertisers to connect and engage with leisure travlers, business travelers and local residents.

Clear Channel Airports has provided AZO with its comprehensive media network since 2008. Kalamazoo, located in Southwest Michigan, is home to 20 Fortune 1000 companies and is the world headquarters for the Kellogg Company, Stryker Corporation and Whirlpool Corporation. The region is also home to a vibrant beer scene with nearly twenty breweries in the area.

Specsavers Norway Deal Worth SEK 15 million Goes to @ZetaDisplay

August 6th, 2018

Adrian J Cotterill, Editor-in-Chief

ProntoTV, part of the ZetaDisplay Group, has signed an agreement for the delivery of digital signage to Specsavers Norway.

Specsavers Norway is an optical business that focuses on eye health, quality products and style at an affordable price and has 78 stores in the region at the moment. We understand that a full roll out is expected to start shortly.

Henning Erikson, Country Operations Director, Specsavers Norway said “Being able to display content in seconds for our customers via digital signage, is an important step forward for our business. Investing in this technology allows our store partners to communicate Specsavers’ strong offers and quality products more efficiently”.

The length of the agreement is for five years and ProntoTV estimates that the value of the roll out to be SEK 15 million.

Specsavers Optics was founded in 1984 by opticians Doug and Mary Perkins and is the world’s largest privately owned optics business. Specsavers currently has more than 1,650 stores in 10 countries.b Specsavers brought affordable, quality glasses to Norway in 2005 and has since opened 78 stores across the country, with the aim to look after the eye health of Norwegians.

Create Something #OOHmazing For @OceanOutdoorUK’s DCC

August 6th, 2018

Adrian J Cotterill, Editor-in-Chief

Last month, Ocean launched its ninth annual Digital Creative Competition, aimed at inspiring bold new ideas which harness the scale, creativity and technical capability of digital out of home. As regular readers and industry types know, the annual competition challenges and inspires creative thinking, placing digital out of home screens at the heart of campaigns and aligning the medium with other progressive platforms and advertising channels.

Ocean’s competition offers opportunities across multiple environments and stand out digital formats across the UK. There is one category of entry, although concepts will be segmented by brand and charity during the judging process.

New for 2018 alongside the usual competition, Ocean is also seeking ideas which align brands or charities with its Ocean 4 Oceans initiative which is using Ocean’s screens to help turn the global tide on plastic polluting the world’s seas.

Entrants that successfully raise the bar will share a GBP 650,000 prize pot and the chance for their work to be showcased across any of Ocean’s iconic UK DOOH locations including The Grid, city centre networks like The Loop, retail hubs and screens offering facial and vehicle detection.

Ocean head of marketing Helen Haines told us “This is an opportunity for visionary creative minds to explore and test the infinite possibilities of digital out of home advertising in all its forms. We are seeking effective, simple ideas which are aligned with the opportunities our screens afford to surprise, engage and connect at scale with different audiences in different environments using a combination of Ocean technologies. All you need is an Idea.”

The competition is as always free to enter, with entries submitted online here. The closing date is August 24 and the winners will be announced at an awards ceremony on Thursday, October 11 at the IMAX in London.

Last year’s winners included WCRS for Sky Ocean Rescue: The Ocean’s Biggest Threat which marked World Plastic Bag Free Day last week (July 3), and MullenLowe London for Dulux’s Let’s Colour and Persil – Get Out Here.

IBM CEO Ginni Rometty to Keynote #CES2019

August 6th, 2018

Adrian J Cotterill, Editor-in-Chief

The Consumer Technology Association (CTA) this week announced that IBM Chairman, President and CEO, Ginni Rometty, will headline the #CES2019 keynote stage, kicking off the annual gathering of the world’s foremost consumer technology leaders.

Ginni Rometty will speak at 8:30 AM on Tuesday, Jan. 8, 2019 at the Venetian’s Palazzo Ballroom in Las Vegas and will open CES by sharing a unique outlook for how technology – built on a foundation of responsibility and trust – will significantly improve how businesses operate and people work and live.

Gary Shapiro, president and CEO, CTA said “We’re proud and excited to welcome Ginni Rometty back to the CES stage and put the work that she and her teams at IBM are doing on artificial intelligence, cloud computing, and quantum front and center. Ginni and her IBM colleagues represent some of the very best minds in technology today, and we look forward to kicking off CES with a deeper look into her vision for a world elevated by improved connectivity, more robust data analysis and more capable artificial intelligence.”

Ginni Rometty has been named among Bloomberg’s 50 Most Influential People in the World, Fortune’s 50 Most Powerful Women in Business and TIME’s most important people in tech.

Volta Joins @DPAAorg

August 5th, 2018

Adrian J Cotterill, Editor-in-Chief

DPAA, the leading global organization for everything digital out-of-home (DOOH), announced last week that San Francisco-based Volta Charging has joined the association.

Volta has developed one of North America’s most utilized electric vehicle (EV) charging network that is attempting to leverage DOOH for growth. By installing chargers in high-traffic locations in top media markets and partnering with advertisers to sponsor the service, Volta EV chargers are available to both drivers and real estate hosts without cost. With over 1,000 faces available for sponsorship opportunities today, Volta plans to double its network footprint by the end of 2018, adding more stations and opening new markets. By year’s end, Volta anticipates that its network will operate nationwide in nearly all of the top 10 media markets, in addition to its initial launch market, Hawaii. Volta charging stations are sponsored by a broad range of brands in a variety of industries including financial services, technology, CPG, travel, automotive, fashion, luxury goods, healthcare, sports and entertainment, among others.

Barry Frey, DPAA President & CEO, told us in person when we met him in Manhattan last week that “Volta is in a great position to capitalize on the growing move toward electric vehicles, which automotive industry forecasters say is going to continue to accelerate in the coming years. The idea of placing digital screens on charging stations adds yet another exciting way our industry engages consumers”.

Mike Schott, SVP, Volta was quoted as saying “As we expand our footprint in the coming months, we felt the timing was ideal for us to join DPAA and support the industry that supports our own growth. We look forward to working with Barry and his team, and to collaborating with the DPAA membership at large”.

Volta hopes to change the dynamic of mobility infrastructure. Volta currently operates citywide EV charging networks in more than 50 municipalities. The company is headquartered in San Francisco, with offices in New York City, and is always looking for new transportation problems to solve.

Big Vote of Confidence For ‪@infiledcom ‬

August 4th, 2018

Adrian J Cotterill, Editor-in-Chief

Back in June 2018, we were aware that twelve leading LED screen manufacturers took part in a product shoot-out at the headquarters of Lang AG. In Lindlar Germany.

With the intention of continuing to meet the ever more demanding market needs, the focus of the evaluation was on outdoor LED technology with a pixel pitch of around 4mm.

Lang AG product specialists and customers cam together and after extensive testing and evaluation three products convinced LANG AG (and its customers) that they (the products) should go through to a subsequent shoot-out; where LANG AG product specialists visited the three suppliers in person.

It would appear that these visits were the decisive criteria for the final decision and with a pixel pitch of 4.63mm, a brightness of 4,000 cd/m² and a weight of 25.2 kg/m², the decision was made by Lang AG to invest in 700 m² of the new INFiLED ER4plus LE.

With this acquisition, LANG AG is now supplementing its extensive LED screen portfolio with another high quality product, which has been carefully optimised to the LE (LANG EDITION) standard.

In the spring of 2019, this new INFiLED ER4plus LE will be incorporated in the rental fleet and will also be available for purchase.

Clear Channel’s 2018 Upfronts

July 31st, 2018

Adrian J Cotterill, Editor-in-Chief

Clear Channel’s 2018 Upfronts are a little earlier than usual this year we believe. They take place on Thursday September 13, 2018 at 8 Northumberland.

Clear Chanel UK CEO Justin Cochrane told us “It’s a really exciting time for our industry, and we’re keen to share our thoughts and plans on why advertisers are continuing to use Out of Home, and how we’re committed to acting as a force for good, both for advertisers, and the communities you find us in”.

Based on previous upfronts and how they manage their Out of Home awards it will no doubt be a brilliant evening which will kick off with drinks and nibbles at 6.30pm, with the main presentation starting at 7.30pm.

Attendance is by invite only so grab someone you know at Golden Square and get invited!