CorpCOMM Expo Names 2015 Advisory Board

January 22nd, 2015

Gail Chiasson, North American Editor

CorpCOMM Expo (CCE), the world’s first tradeshow and educational conference exclusively dedicated to technologies that specifically serve the needs of corporate professionals has announced the event’s founding’ Advisory Board for 2015.

CorpCOMM Expo logoThe Corporate Communications professionals who serve on the CCE Advisory Board will be responsible for guiding the development of the educational programs to be offered at CorpCOMM Expo 2015, play a role in the conference program as peer presenters or session moderators, and will also serve as onsite evaluators of the experience to recommend annual improvements.

CCE 2015 Founding Advisory Board members include:

  • Lisa Cohen, Manager, Environmental Media, Bloomberg LP;
  • Traci Stewart, Productivity Consultant, Eastman Chemical;
  • Kizzy Bailey-Henry, Senior Communication Representative, Lockheed Martin;
  • John Cione, Director, Executive & Employee Communications, Microsoft;
  • Vincent Gross, Systems Manager, Mohawk Industries;
  • Michael Miodunski, Senior Business Services Coordinator, Monsanto;
  • Nancy Judy, Vice President, Communications, Sodexo;
  • Susan Heller, Director, Global Digital Signage Platform, Thomson Reuters.

Founding Sponsors committed to supporting the inaugural two-day event include: Convergent Media, Microspace, NanoLumens, Omnivex Corp., People Driven Performance, STRATACACHE, The Marlin Company, Technical Innovation, and Visix.

More information about CorpCOMM Expo, or registration to attend the Sept. 30-Oct. 1, 2015, event at the Atlanta World Congress Center in Atlanta, is available here.

From .advancedMethod To ZStream Media Services

January 22nd, 2015

Adrian J Cotterill, Editor-in-Chief

We continue to make good progress at documenting the software products and vendors in the Digital Signage, Gesture, Kiosk and Touch space.

We have continued to add in some history and context to what would otherwise be a simple (but long and boring) directory.

Few would disagree that digital signage per se started off back in the late 1980s with screens in the casino industry, and there are some vendors like Scala, that can trace their heritage back as far as that.

Digital Vision AS was renamed Scala in 1992 but was first established in Norway in 1987 and we now have a 21 point Scala entry to reflect that long and distinguished heritage (we think that entry is well worth a read just on its own).

Whether you have been in the business for two months or 20 years, we’d like to hear from you (after carefully reading through the Software Holocron here first of course) if you think: -

  • we have missed anyone
  • you know of anyone on the list that has ceased trading
  • you know of anyone on the list that has changed its name
  • you have ‘history’ you’d like to add
  • you would like to improve your own entry (no sales spiel though)
  • you have additional information on any other entry; things like when the company was first established, what year a major product was released, perhaps they acquired someone, or perhaps they themselves were acquired, etc.

Whilst predominantly made up of pure software companies the Software Holocron also lists a number of open source initiatives, some companies that might initially be thought of as ‘network owners’ or IT consultancies and a few hardware companies that either offer software for free or supply otherwise alongside their manufactured devices.

At the moment there is no intention to rank, rate or comment on said products or vendors BUT we will be doing an infographic based on sector a little bit later this year. Watch out as well for a rather unique way to publish all this!!!

FEPE 56th Annual Congress in Budapest Now Open 4 Bookings

January 22nd, 2015

Russ Curry, Ministry of New Media

The 56th FEPE Congress, titled ‘Your Audience is Waiting’, will be held between Wednesday June 10th and Friday June 12th at the Intercontinental Hotel, Budapest.

As always there will be 2 full days of presentations and high calibre speakers from across the world, all of whom will be bringing their unique viewpoints on the Out of Home industry.

Last year’s congress in Vienna was FEPE’s best yet, with over 300 delegates attending from 31 countries, both new records for the event.

There will be an exclusive exhibition area attached to the main congress hall, and spaces are now available to reserve. If you are a supplier who wishes to get your product in front of an audience of global OOH decision makers please email the organisers so that they can hold a space for you.

FEPE have also decided to lower the price for exhibition spaces this year, to offer best value to industry suppliers.

The Thursday night Gala Dinner, in keeping with the FEPE tradition of finding special locations, will be at the Buda Castle, (which is also the National Gallery) one of Budapest’s foremost buildings, and the Friday night social evening will be a dinner cruise down the river Danube, taking in all the sights of Budapest for three hours.

As usual FEPE have negotiated a special delegate rate for the hotel rooms and delegates are able to pay by credit card or bank transfer.

Early bird registrations are now open until the end of February, which will allow delegates an extra €100 reduction regardless of FEPE membership status. Delegate fees are unchanged from last year (and several years before) at €1100 for members and €1600 for non members, plus the additional early bird reduction.

You can register by following the link on the FEPE homepage, here

FEPE members all receive an additional €500 discount so if you are considering attending with colleagues and are not a member, please get in touch so we can organise the most cost effective package for you.

Speakers and other details will be announced in future newsletters.

iGotcha Media Concludes VIA Rail Self-Serve Kiosk Roll-out In Ontario And Quebec

January 22nd, 2015

Gail Chiasson, North American Editor

iGotcha Media, Monteal-based developers of eye-catching, entertaining and informative digital signage solutions, video walls, kiosks and content, has concluded the latest phase roll-out of self-service kiosks at VIA Rail Canada stations across Ontario and Quebec.

iGotcha Via RailA total of 33 self-service kiosks at 23 stations are now fully operational.

Self-service kiosks offer a touch screen interface and facilitate a number of transactions and services, including: purchasing and printing train tickets, weighing baggage to ensure compliance with limitations, easy access to a full schedule of train service and a telephone to provide live access to VIA Rail support.

iGotcha Media custom designed the hardware; integrated kiosks into VIA Rail Canada’s data backbone; oversaw certification and compliance; provided on-site support; and continuously oversees operations with its proprietary software in order to ensure 99% up-time.

Passengers can complete credit and debit card transactions quickly and easily. The self-service kiosks offer a convenient pinpad and credit card reader, and transactions are completely secure. The kiosks abide by the norms and principles of the Payment Card Industry and are Canadian Standards Association approved.

“The iGotcha Media self-service kiosks offer a range of services to our passengers, most notably the ability to purchase and print a train ticket,” says Chad McLarnon, manager, business solutions, VIA Rail Canada. “The objective of rolling-out these kiosks is to complement our customer service capabilities and increase flexibility – particularly during peak hours when passenger demand rises considerably.”

Of iGotcha Media’s providing the self-service kiosks for VIA Rail passengers across Canada’s most densely-populated region, Greg Adelstein, iGotca president, says, “We are proud of the reliability, easy-of-use and efficiency of our self-service kiosks and hope to see our technology evolve into a transportation industry standard.”

As VIA Rail is Canada’s national rail passenger service, operating intercity, regional and transcontinental trains linking 450 communities across Canada. It safely transports nearly 4 million passengers annually.

Lamar Advertising & @BlueBite Partner 2 Expand Mobile Interactivity

January 22nd, 2015

Gail Chiasson, North American Editor

Baton Rouge, Louisiana-based Lamar Advertising Company, one of the largest outdoor advertising companies in North America, has a new partnership with Blue Bite, New York, which will give advertisers the ability to create measurable mobile campaigns through the use of outdoor media.

Blue Bite’s mTAG installed on Lamar's street level media in Buffalo, NY.

Blue Bite’s mTAG installed on Lamar’s street level media in Buffalo, NY.

The addition of mobile touchpoints to Lamar’s transit media will allow advertisers to reach audiences at scale with the right content at the right time.

The partnership will include the integration of Blue Bite’s mTAG platform on Lamar’s street level media.

First being deployed to 440 transit locations throughout the Buffalo, NY area, both companies are working to expand the network footprint to a potential 25,000 mobile touchpoints across the U.S. and Canada.

Blue Bite is a mobile-marketing solutions provider using a targeted, location-based approach to reach captive audiences on their personal mobile devices. Its proprietary mTAG Platform allows advertisers to deploy and monitor campaigns in real time, helping to further demystify consumer mobile behavior. Various technologies such as Near Field Communication (NFC), Quick Response Codes (QR), Short Message Services (SMS), Bluetooth and Geofencing are used to facilitate a variety of brand-to-consumer interactions.

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Adams Outdoor Acquires Fairway Media Group

January 21st, 2015

Gail Chiasson, North American Editor

GTCR, Chicago-based private equity firm, has partnered with Adams Outdoor, Roswell, Georgia, to acquire Fairway Media Group LLC, Greenville, South Carolina, from ACON Investments, Washington, D.C., and MidOcean Partners, New York.

Fairway operates approximately 20,000 bulletins, posters and digital billboard faces across key metro areas in the Southeast, Southwest and Midwest regions of the US. Fairway had been acquired by affiliates of ACON in Oct., 2009, and merged with Olympus Media Group, a portfolio company of MidOcean, in June, 2012.

Ken Brotman, founding partner of ACON, says, “We are proud of the progress we made at Fairway during our investment, building Fairway into an innovator in the outdoor advertising sector, and believe this new partnership with GTCR represents an exciting next chapter for the company’s growth.”

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#Parliament2015 @ExterionMediaUK Teams Up w/ ‘Parliament in the Making’

January 21st, 2015

Maddie Cotterill

Exterion Media this week announced a partnership with the Houses of Parliament’s 2015 anniversary programme, Parliament in the Making, to commemorate the 750th anniversary of the Simon de Montfort parliament (20 January 1265) and the 800th anniversary of the sealing of Magna Carta (15 June 1215).


To help celebrate these events a series of short videos will be broadcast on the Cross Track Projection (XTP) digital screens at London Underground stations every Wednesday throughout the Capital.

This collaboration reinforces Exterion Media’s commitment to engaging consumers through interesting and relevant content schedules; and supports its ongoing partnership strategy.

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First 2015 CEO Spotlight, @ForrestMedia1′s @MarcKeenan

January 21st, 2015

Maddie Cotterill

All of the 2014 CEO Spotlights are available in print:-

Or you can read them here online. To kick start 2015 we have Marc Keenan, managing director of Forrest Media whose interview will be up the last Friday in January.

Sky Launches @SigOutdoor’s ‘Central Networks’

January 21st, 2015

Maddie Cotterill

Sky is the official launch partner for Central Networks, a series of handpicked, high impact out of home backlight 48 sheet networks developed by Signature Outdoor to offer advertisers premium audiences across Birmingham.

Sky Signature Outdoor Central Networks Jan 2015

Sky’s campaign was created by Venture Three, planned by MediaCom and bought by Rapport, to advertise key releases across 2015. It launches with Sky’s Big Broadband Sale campaign.

Alasdair Weddell, Media Planning Controller at Sky, told us “Birmingham is a key location for us and Signature Outdoor’s Central Networks allow us to access premium audiences whilst continuing to deliver city-wide visibility. It’s great to see innovation and investment across traditional formats working alongside digital to deliver a very strong proposition for Sky in Birmingham.”

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Who’s Acquiring Whom? @ExterionMediaUK @Primesight

January 21st, 2015

Adrian J Cotterill, Editor-in-Chief

JCDecaux’s seeming abandonment of the UK Trade Body (yes, dear readers there is MUCH much more to that story than some people know / anyone is saying) is a a bit of a distraction and it is fun watching other news outlets (and indeed, a few media specialists) giving column inches to what is, effectively, the wrong story.

193_merger_acquisitionWhilst all this has been going on – Exterion Media appointed the Royal Bank of Scotland and have been getting ready to acquire, merge or be acquired AND guess who with?

Well, we understand that an imminent deal is likely between the Private Equity backers of Exterion Media (Platinum Equity) and Primesight (GMT Communications Partners) – again, all this talk elsewhere of Clear Channel assets on the table (and of interest to Exterion or JCDecaux) is wide of the mark.

Now, we are not necessarily sure on who is acquiring whom. It could be that Platinum Equity is hedging its bets in case Exterion Media fail to retain the TFL London Underground contract (this could be highly likely if JCDecaux pull out all the stops in an attempt to win it) or it might simply be GMT Communications Partners rolling the dice again.

GMT Communications Partners were suitors for (then) CBS Outdoor (now Exterion Media) back in 2013 and for Ocean Outdoor – though we heard that they weren’t taken seriously for either.

Whilst we have tremendous respect for Naren Patel, we cannot help feeling that Primesight could sometimes do with being a little more ambitious. Some in the industry have described it as “a confused and contradictory media proposition” and have told us that “its management is too accepting of its ‘makeweight’ market positioning”. Perhaps a deal, which may be announced as early as this week, will do both parties some good ;)