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Nakd #3DOOH @JCDecaux_UK Launch

Wednesday, January 17th, 2024

Tristan Cotterill

Bringing a joyful start to 2024, this month, snack bar brand, nākd., is kicking off a new digital and Out-of-Home campaign to boost awareness and drive purchase among shoppers. In a media first, nākd. is the launch advertiser to deploy JCDecaux UK’s two new #3DOOH capabilities as part of a wider Out-of-Home campaign booked through […]

Huge @PUMA Flagship Store Choose @EspritDigital LUMOS LED

Thursday, February 23rd, 2023

Andrew Neale

Orchard Road, Singapore has added another jewel to its crown in the form of the first and largest PUMA flagship store, not just in Singapore, in the whole of Southeast Asia. We are told that this unique retail environment is designed to mirror Puma’s brand essence of weaving sports into lifestyle and reflects Singapore’s vibrant […]

Fix Your Erectile Dysfunction

Monday, July 18th, 2022

Adrian J Cotterill, Editor-in-Chief

Numan, a digital platform for men’s health, has launched a nationwide digital OOH campaign in a mission to normalise men’s health concerns and address erectile dysfunction. Matthew Davies, Chief Growth Officer, Numan told us “This campaign is completely aligned with our mission to normalise men’s health issues, to break down taboos and get people talking […]

The Westfield Network Celebrated #EarthDay2022

Tuesday, April 26th, 2022

Russ Curry, Ministry of New Media

In celebration of Earth Day last week, Unibail-Rodamco-Westfield, the premier global developer and operator of Westfield shopping centers in the U.S., announced their newest digital franchise, EVER GREEN. EVER GREEN is an actionable video content segment featured on The Westfield Network and is designed to highlight brands’ sustainability efforts.

New Members For @OMA_Australia

Monday, January 24th, 2022

Tristan Cotterill

Scentre Group, Hivestack and Tonic Media Network are the latest companies to join the Australian Outdoor Media Association (OMA). Scentre Group owns and operates a portfolio of 42 Westfield Living Centres in Australia and New Zealand, which are some of the most frequented destinations in both markets, attracting over 468 million annual customer visits as […]

Want it. Need it. Zapp it Says @TryZapp

Thursday, July 15th, 2021

Adrian J Cotterill, Editor-in-Chief

Zapp is described as the fast-growing startup that delivers snacks, drinks, essential groceries and other everyday items within minutes, 24/7, and it has launched its first ever advertising campaign ‘Want it. Need it. Zapp it.’ here in the UK. Steve O’Hear, VP of Strategy at Zapp said “When life can’t wait, Zapp is there to […]

Scentre Group’s BrandSpace Choose @VistarMedia

Monday, July 12th, 2021

Tristan Cotterill

Vistar Media has been appointed as the supply-side platform (SSP) for Scentre Group’s in-house, BrandSpace digital network, providing programmatic access to their high impact inventory. Scentre Group, General Manager – Commercial Delivery, Scott Moore said “Our Westfield Living Centres are strategically located in the heart of communities and are some of the most frequently visited […]

Curtis Rauch Joins KEVANI

Friday, July 9th, 2021

Adrian J Cotterill, Editor-in-Chief

Curtis Rauch has joined KEVANI as a National Account Executive. He previously led media and sales sponsorship efforts at the Beverly Center in LA and before that worked at Westfield as a Sales Director.

Schweppes Launches Major New UK Campaign

Tuesday, July 6th, 2021

Tristan Cotterill

Schweppes has launched a bold new multi-million-pound marketing campaign which celebrates the Great British public’s resilience to enjoy summer – regardless of what it may bring – building on a strong 2020 where the brand led growth in the mixer category [1]. The campaign launches with the return of two 10-second TVCs, celebrating the return […]

New MTA Arts & Design Digital Artworks

Monday, June 7th, 2021

Russ Curry, Ministry of New Media

As greater numbers of New Yorkers continue returning to the subway amid the MTA’s #TakeTheTrain campaign, and the subway system breaks multiple pandemic-era ridership records per month, MTA Arts & Design has announced the unveiling of new digital art pieces and photographic exhibitions designed to enhance the transit experience, at Fulton Center, 42 St-Bryant Park […]