Questex, the new owners of Digital Signage Expo have announced its rebranding to Digital Signage Experience. The show, or should we say the ‘experience’ takes place March 22-24, 2022 in Las Vegas at the Las Vegas Convention Center.
The press release said that the new brand reflects the focus on “elevating the experience” for Digital Signage Experience moving forward. The logo builds on the existing brand, with added depth and dimension to connect both the digital and physical worlds.
Marian Sandberg, VP & Market Leader, Live Design International and Digital Signage Experience said “We wanted the brand to demonstrate that the new DSE – Digital Signage Experience – retains the excitement and innovation that it has always stood for, but with an expanded mission and a broader audience. We believe the colorful new three-dimensional logo communicates that”.