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DOOH’s Very Own Darwin Awards

Douglas Adams once wrote “Human beings, who are almost unique in having the ability to learn from the experience of others, are remarkable for their apparent disinclination to do so” and this got us thinking – yes, on occasion it does happen, Ed

homerhanddrawn400.JPG [1]The way the industry is seemingly carrying on with itself at the moment many would perhaps say that D’OH is more appropriate than DOOH.

We have a question for you (below) on this subject…

Who should be made to to wear these T-shirts like a sack-cloth [2] for a week?

  1. The folks who organised the IBC Digital Signage Zone [3]
  2. The Frost and Sullivan folks who put together the ‘World Digital Signage Systems Market [4]‘ report
  3. The CBS Outdoor IT and Engineering teams [5]
  4. 42 Media Group for claiming that within 6 months they might be running the largest digital signage network in Europe [6]

T-Shirt available to buy at http://www.slingshottshirts.com/ [7] but we will buy one for the person who comes up with the most original comment on any of the four options above!!

Answers on a post card please or alternatively you can just leave a comment.

Perhaps our team should consider wearing them in The DailyDOOH Lounge [8] on our stand at Screen Media Expo Europe next May.

7 Comments (Open | Close)

7 Comments To "DOOH’s Very Own Darwin Awards"

#1 Comment By LOL On 18 September 2009 @ 17:02 @751

How about Am$creen on the list?

As Homer once again bangs his head on the close proximity signage !!

#2 Comment By Raffi On 18 September 2009 @ 17:16 @761

I would lean towards the bluster of 42, but I’ll have to give this one to Frost and Sullivan for acting like experts and conducting amateur work.

#3 Comment By Anonymous On 18 September 2009 @ 17:35 @774

F&S all the way. How can you be that wrong, call yourselves experts, and then charge people for your admittedly flawed reports?! As Homer Simpson himself said – “Oh, people can come up with statistics to prove anything, Kent. 14% of people know that.”

#4 Comment By Anonymous On 18 September 2009 @ 21:03 @918

the fat guy’s circus on youtube does not help, they will go BUST

#5 Comment By Ex-Imagesound employee On 18 September 2009 @ 21:23 @932

I think ImageSound is close to these guys. Trying to buy every business in the industry and being able to ruin each one. And now the Pratt team is off to the USA.

#6 Comment By Homer Simpson On 19 September 2009 @ 08:17 @387

I think you need to give out a series of awards called “Homers” for the 5 worst “D-Oh” moments, projects, actions, ideas in digital signage in a given year.

Perhaps a bit like the Razzie Awards for the worst movies. To start you off I would nominate: –

CBS Outdoor – London Underground

42 Media Group

Any digital network featuring Susan Anton

Indoor Direct/Denny’s Network

Wireless Ronin’s Sales Department

#7 Comment By current imagesound employee On 25 January 2010 @ 12:53 @579

Perhaps the ex imagesound employee was part of the fat trimmed during acquisitions. Sour grapes leading to unfounded and innaccurate statements. Acquisitions are the perfect “excuse” to pick the cream of the crop to take with you and let the underperformers loose.