News reaches us (for the umpteenth time now, by LinkedIn) that nice guy Robert Padmore (he was one of the only people at Avanti Screenmedia who knew and talked sensibly about retail but was rarely allowed to speak – publicly at least (much to the detriment of said business) has joined the St Ives Group.
Robert has extensive retail marketing experience and digital communication expertise (he was at Safeway for 5 years as Instore Marketing Manager) which will serve him well in his new position as Head of Digital Media. Robert will report to Simon Cadby and we wish him well.
Digital Signage is an obvious complimentary service to the rest of their marketing services and there is no doubt an increasing demand for digital solutions at the Point of Sale (POS).
One of the group’s first projects was to hire ace digital signage agency Pixel Inspiration to do the creative work on the Digital Signage implementation for chocolate retailer Thorntons which some beady eyed folk may have seen around Manchester (picture above).
With Robert in charge of digital media look out for some even better things from them in the months ahead.