It was only a matter of time til’ Google used digital out of home – especially if you think that brands such as Intel (last week with CBS Outdoor) and Mercedes (we will have a story later this week with JC Decaux and Clear Channel) – top, top brands that seem to be flocking to our medium at the moment.
Here we see Pixman Nomadic Media systems being used to promote New York’s version of Google Transit [1] (early Tuesday morning), an online feature that is being touted as as something that will transform the experience of navigating New York City’s transit system.