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@ibcdaily #ibc11 #fail

I know we are in danger of sounding like a stuck record but it’s an awful shame that the official IBC Daily News folks at @ibcdaily [1] – gloriously described as ‘featuring all the news from Amsterdam both before and during the show‘ are incapable of using the show’s own official hashtag #ibc11 when they tweet.

Seriously who runs these twitter accounts? If it is anyone who has an understanding of social media then we’ll “eat our hat”.