SoDA at Cannes Lions 2012

Gail Chiasson, North American Editor

While we don’t often write about SoDa, the Society of Digital Agencies, largely because its members – we think (and please correct us if we’re wrong) – are more involved with web advertising content than digital out-of-home, it’s interesting to see that SoDA will be participating in the Cannes Lions International Festival of Creativity by hosting a Digerati Mixer during this year’s event.

The Festival, as you know, continues to educate, stimulate and inspire the best and brightest in advertising. This is the second year that SoDA will participate. It will hold its Digerati Mixer on Wednesday, June 20, at the picturesque venue on the Croisette at Plage Goéland, from 3:30 to 5 p.m..

Plans are to feature an afternoon of drinks, appetizers and networking with C- and E- level representatives of SoDA Member companies. Attendees will also meet luminaries from other top digital agencies, elite production companies and client side digital marketers from around the globe to discuss the digital marketing opportunities and challenges they’re encountering in a casual, beachside atmosphere.

See here for more details and to register.


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