Author Archive

Vengo Media Network Partners With TransitScreen

Thursday, October 21st, 2021

Adrian J Cotterill, Editor-in-Chief

Vengo Media Network, one of the leading place-based marketing tech platform offering digital out of home advertising has announced its partnership with TransitScreen, a provider of real-time transit information via large format digital screens. Multi-family real estate leader AvalonBay is the first to add Vengo’s content to its existing TransitScreen deployments in its communities and […]

Sunset Limelight Debuted By @KevaniUSA

Tuesday, October 19th, 2021

Adrian J Cotterill, Editor-in-Chief

KEVANI, Inc., fast becoming L.A.’s market leader in digital out-of-home media sales and development has just announced the debut of the ‘Sunset Limelight’ ad display on Sunset Boulevard following the signing of a 20-year media sales and development agreement. Kevin Bartanian, CEO and Founder of KEVANI told us “The Sunset Limelight pays homage to the […]

Airtame Gets Money From Danish State’s Investment Fund,

Tuesday, October 19th, 2021

Adrian J Cotterill, Editor-in-Chief

Airtame has secured funding from Vӕkstfonden, the Danish state’s investment fund. Airtame’s technology makes it easy for people to collaborate on any shared screen, without using cables or external dongles. Its cost-effective solution helps people present from their device to a shared screen in an office or classroom, or turn their screen into a digital […]

Pikasso and @Broadsign Activate #pDOOH in West & North Africa

Monday, October 18th, 2021

Adrian J Cotterill, Editor-in-Chief

Pikasso, the pioneer in programmatic Out-Of-Home in the Levant, North & West Africa regions, and Broadsign, have announced the very first programmatic DOOH campaign displayed in Ivory Coast via Displayce, the number one French DSP. The campaign booked by Kawarizmi, a French digital agency that specializes in programmatic buying, is part of an omnichannel communication, […]

#DigitalSignage At #InfoComm21

Monday, October 18th, 2021

Adrian J Cotterill, Editor-in-Chief

In early October AVIXA had no choice but to admit that they only had 350 or less exhibitors and redrew the show floor, if you look again you will see that since then it has shrunk even further, with now less than 300 exhibitors. One of the areas most affected is the much touted #InfoComm21 Digital […]

Talon Outdoor Acquires Poster Plan Ltd

Monday, October 18th, 2021

Adrian J Cotterill, Editor-in-Chief

Talon Outdoor, the UK-headquartered out of home (OOH) media specialist has acquired Poster Plan Ltd, which trades as Kinetic Ireland. The company was founded in 1990 by Simon Durham and Carol Hogan and has offices in Dublin and Belfast. Both Simon Durham and Carol Hogan will remain with the business. Talon’s Global CEO Barry Cupples […]

Yahoo Connects Advertisers #DOOH to Online, Offline Sales

Friday, October 15th, 2021

Adrian J Cotterill, Editor-in-Chief

Yahoo used New York Digital Signage Week to announce its In-Flight Sales Analysis (ISA) for digital out-of-home, allowing advertisers to tie online and offline sales with DOOH ad exposures, as well as measure and optimize for near real-time campaign performance. The solution is enabled by integrations with leading and trusted data providers Catalina, Epsilon, IRI, […]

Kym Frank Joins Intermx

Friday, October 15th, 2021

Adrian J Cotterill, Editor-in-Chief

Kym Frank has joined Intermx, a leading location data and platform-provider, as the newly-created role of Global Chief Experience Officer (CxO). In this new role, Kym, a veteran media and market research expert, will solidify Intermx’s brand profile and expand their product footprint into new industry verticals, geographies, and media channels.

What’s Next For AdTECH?

Monday, October 11th, 2021

Adrian J Cotterill, Editor-in-Chief

There are plenty of free presentations and panel discussions taking place during New York Digital Signage Week. On the afternoon of Thursday October 14, 2021 David Weinfield, Co-Founder and CEO, Screenverse is chairing a panel discussion entitled ‘What’s Next For AdTECH?’ which will feature: – Chris Allison, Director, Programmatic Partnerships, Vistar Media Nick Bennett, Vice President of […]

Get Some Standards. What They Mean for #OOH

Monday, October 11th, 2021

Adrian J Cotterill, Editor-in-Chief

There are plenty of free presentations and panel discussions taking place during New York Digital Signage Week. On the afternoon of Thursday October 14, 2021 Leslie Lee, Vice President Marketing, Vistar Media is chairing a panel discussion entitled ‘Get Some Standards: OpenRTB, Recent & Upcoming Guidelines and What They Mean for OOH’ which will feature: – Ian […]