Archive for the 'Scuttlebut' Category

Adapt Media And Gateway Newstands Media Sales

Monday, July 26th, 2021

Tristan Cotterill

Adapt Media, an agile place-based OOH provider, and Gateway Newstands, Toronto’s pre-eminent news retailer have announced a media sales partnership to offer eye-grabbing access to Toronto’s commuter via Gateway’s gorgeous digital screens in the TTC’s busiest subway stations and throughout Canada’s largest underground PATH network. Jamie Thompson, Adapt’s CEO said “Now that pandemic restrictions are […]

New York City’s Javits Center Re-Opens

Monday, July 26th, 2021

Russ Curry, Ministry of New Media

New York City’s Javits Center has re-opened after some major expansion and refurbishment. Some of the highlights include an extra 1.2 million square feet of total event space, a 15,000-square-foot rooftop pavilion accommodating up to 1,500 guests (including an open-air terrace) as well as new sound systems, digital signage and message boards. You can read […]

Joanna Sier Joins Eye Airports

Friday, July 23rd, 2021

Adrian J Cotterill, Editor-in-Chief

Eye Airports, the market leader in UK regional airport advertising, has appointed media sales expert Joanna Sier as Sales Director. Joanna will be responsible for managing the Eye Airports sales team, while also helping to drive agency and direct revenues for all of the Eye Airports portfolio. She is an accomplished media professional, whose extensive […]

Chiquita Decked Double Deckers

Thursday, July 22nd, 2021

Adrian J Cotterill, Editor-in-Chief

Chiquita is excited to inject a summer spark to London’s streets with a visually vibrant campaign that will be featured on London’s iconic double decker buses running through key central transportation routes throughout the city. In its seventh consecutive year of running the London bus campaign, this summer Chiquita aims to outshine the dark days […]

VividQ Raises GBP 11M For Holographic Displays

Thursday, July 22nd, 2021

Andrew Neale

VividQ has closed a new funding round of GBP 11M to establish their vision for the future of display with Computer-Generated Holography. This round is led by Innovation Platform (IPC) from the University of Tokyo, who are joined by Foresight Williams Technology, a joint collaboration between Foresight Group and Williams Advanced Engineering, Japanese Miyako Capital, […]

Linkett Pivots To Startup ‘AdStash’?

Wednesday, July 21st, 2021

Adrian J Cotterill, Editor-in-Chief

Linkett / Weston Expressions Douglas Lusted is now pitching a “Toronto-based startup AdStash” AdStash is billed as a digital signage platform that utilizes programmatic advertising to generate new revenue streams for businesses. By plugging in the AdStash device, customers can transform their existing digital screens into revenue-generating content and ad delivery systems. Unlike other programmatic […]

Today’s @BlueOrigin Space Flight via @BrandedCities

Tuesday, July 20th, 2021

Tristan Cotterill

Branded Cities will be live streaming today’s launch of Blue Origin’s first human flight. The event is set to take place July 20, 2021, with liftoff expected at 09:00 am Eastern Daylight Time / 14:00 (BST) pending any delays due to weather. The live stream can be seen on New York’s Thomson Reuters digital spectacular, […]

Vistar Media Devient Membre Programmatique de @COMMBCA

Tuesday, July 20th, 2021

Russ Curry, Ministry of New Media

COMMB, le Bureau canadien du marketing et de l’évaluation d’affichage, est heureux d’accueillir Vistar Media à titre de membre dans sa nouvelle catégorie programmatique/remarketing. COMMB est considéré comme une source d’information digne de confiance pour les annonceurs, les agences, les propriétaires de médias et les entreprises de programmatique qui en sont membres. Vistar Media sera […]

Front Street, @OutfrontMediaUS’s Bounce Curl

Monday, July 19th, 2021

Andrew Neale

In the latest Outfront Media Front Street (YouTube) episode OUTFRONT’s Senior Manager of Product Marketing, Ben Ancher discusses how Bounce Curl, a leading curly hair care brand, wanted to drive awareness, consideration, and purchase intent. You can view how programmatic & mobile drove awareness for Bounce Curl here. Front Street is billed as “A Place […]

AlgoFace Patent For Facial Image Search

Monday, July 19th, 2021

Adrian J Cotterill, Editor-in-Chief

AlgoFace, Inc. has been granted a patent by the The US Patent Office (USPTO) for their Neural Network System that enables facial image search through text in real-time. Taleb Alashkar, Principal Investigator of this patent and the CTO of AlgoFace said “This disruptive technology will open the door for numerous applications such as programmatic advertising, […]