‘Soliciting’ like this is most likely NOT allowed under rules of entry to #ISE2015 but we hear that IHS [1]‘s Andrew Stopa doesn’t value an exhibitor’s time quite as much as he should – especially as he has been busy emailing most of the digital signage vendors who are exhibiting at #ISE2015 requesting meetings with them on the exhibition floor during show time.
[2]Whilst Andrew says in his meeting requests “I would like to schedule a press briefing to cover products and vertical markets” – it certainly is a funny old press briefing, when the focus is what they (IHS) can get from you (dear Exhibitor) and not the other way round.
The IHS email goes on to say “IHS would appreciate your contribution to the research” and “It is highly probable that IHS is going to mention your company in Digital Signage Industry Tracker”.
I am afraid it looks like, just another case [3], of cheap / poor research – in this instance, disguised as some form of press related meeting or interview.
5 Comments To "IHS Digital Signage Industry Tracker"
#1 Comment By Anna Cronistic On 19 January 2015 @ 16:33 @731
Does he also borrow your watch to tell you the time?
#2 Comment By Margery On 20 January 2015 @ 14:14 @634
Is Daily Dooh present with your own booth at ISE 2015? I hope so, otherwise a case of the pot calling the kettle black
#3 Comment By Adrian J Cotterill, Editor-in-Chief On 20 January 2015 @ 15:05 @670
You miss the point Ms Margery. Exhibitors have paid good money to buy space on the show floor – their need at that point is to sell their wares to potential punters NOT to have their time wasted by IHS visiting them to conduct research. The fact that IHS also masquerade this as some form of ‘press briefing’ just adds to the injustice being perpetrated here – it is classic solicitation and NOT allowed under the rules of entry to #ISE2015
#4 Comment By Johnson Kim On 20 January 2015 @ 16:11 @716
It’s open knowledge that analyst and researchers cover events. This benefits both the researcher and exhibitors. The latter by getting their PR/message out and the former by reporting on the event and any other publications they may have.
#5 Comment By Samuel LEE (IHS Energy Group (IEG-1)) On 20 January 2015 @ 18:19 @805
At least the research company is clear about its intention, what’s yours – promoting your sponsors?