Final #ISE2017 Twitter Analysis

Two big shows to start the year and interestingly our sister site aka.tv ^[1] shows that the twitter traffic for both #CES2017 (detailed here ^[2]) and #ISE2017 were both 10% down on the previous year AND both were the first year that either show did not see a year-on-year increase.

^[1]

Whilst at #CES2017 the headline number of tweets was down, the other totals were up; impressions up 15%, users tweeting up 9%, and users reached up 26% but at #ISE2017 the headline number of tweets was down, impressions were down, users tweeting was only up by 401 users – bearing in mind that the actual show attendance increased by 8,000 or so to 73,413 – although the number of users reached was also up.

Here’s our final #ISE2017 twitter analysis ^[3]for the last 30 days: –

No. of Tweets: 32,874 (down 10.5% from 2016)
No. of Twitter impressions: 143,011,902 (down 13.6% from 2016)
No. of Twitter users who tweeted: 5,564 (up by 401)
No. of Twitter users reached: 20,321,608 (an increase of 37% over 2016)
Highest number of tweets per hour was 527 – achieved at 12:00 on the second day of the show, Wednesday Feb 8, 2017.

For comparison here are the #ISE2016 totals at a glance: –

No. of Tweets: 36,711 (an increase of 64% over 2015 ^[4])
No. of Twitter impressions: 162,572,468
No. of Twitter users who tweeted: 5,163 (an increase of almost 49% over 2015 ^[4])
No. of Twitter users reached: 12,773,061
The highest number of tweets per hour was 561 – achieved at 10:00 CET on the first day of the show, Tuesday Feb 9, 2016.

Top Ten:

No Name No of Tweets 1 @rAVePubs [5] 2,833 2 @avtweeps [6]  RT bot  1,114 3 @AVNationTV [7] 874 4 @AVTweeps_ [8]  RT bot  683 5 @DailyDOOH [9] 550 6 @LiveInstall [10] 514 7 @AVLSInstallers [11] 446 8 @NikNepoAV [12] 441 9 @chris_neto [13] 370 10 @Kev_McLoughlin [14] 311

No Name Impressions 1 @rAVePubs [5] 41,699,426 2 @DailyDOOH [9] 5,939,682 3 @Lord_Sugar [15] 5,312,408 4 @AVNationTV [7] 5,271,403 5 @Sony [16] 4,044,148 6 @LiveInstall [10] 3,564,022 7 @CrestronHQ [17] 3,241,890 8 @AVMag [18] 2,788,515 9 @PolycomEMEA [19] 2,416,489 10 @chris_neto [13] 2,367,764

Original Tweets No Name No of Tweets 1 @rAVePubs [5] 2,817 2 @DailyDOOH [9] 494 3 @AVNationTV [7] 481 4 @NikNepoAV [12] 212 5 @AVMag [18] 125 6 @Kev_McLoughlin [14] 125 7 @chris_neto [13] 114 8 @NurevaInc [20] 113 9 @KMB_Comm [21] 112 10 @LiveInstall [10] 109

Retweets No Name No of Retweets 1 @avtweeps [6]  RT bot  1,114 2 @AVTweeps_ [8]  RT bot  683 3 @AVLSInstallers [11] 417 4 @LiveInstall [10] 405 5 @AVNationTV [7] 393 6 @chris_neto [13] 256 7 @NEC_Display_EU [22] 232 8 @NikNepoAV [12] 229 9 @Kev_McLoughlin [14] 186 10 @AVHashtags [23] 174

Trending:

Related Hashtags No Name No of Hashtags 1 #AVtweeps [24] 7,538 2 #liveinstall [25] 1,076 3 #DigitalSignage [26] 727 4 #findavnation [27] 719 5 #PolycomTweetUp [28] 532 6 #ProAv [29] 502 7 #amsterdam [30] 443 8 #AVTweetup [31] 439 9 #tech [32] 329 10 #smarthome [33] 276

User Mentions No Name No of Mentions 1 @ISE_Show [34] 2,911 2 @rAVePubs [5] 1,923 3 @AVNationTV [7] 1,313 4 @NEC_Display_EU [22] 1,001 5 @DailyDOOH [9] 771 6 @AVMag [18] 563 7 @PolycomEMEA [19] 521 8 @InfoComm [35] 455 9 @CEDIA [36] 424 10 @CrestronInt [37] 393

Most Retweeted Users No Name No of Retweets 1 @rAVePubs [5] 1,480 2 @AVNationTV [7] 713 3 @DailyDOOH [9] 603 4 @ISE_Show [34] 492 5 @AVMag [18] 290 6 @chris_neto [13] 271 7 @NEC_Display_EU [22] 267 8 @Biamp [38] 227 9 @PolycomEMEA [19] 213 10 @LiveInstall [10] 162

Most Listed Users No Name No of Lists 1 @roomeezon [39]  RT bot  19,691 2 @StartUpRealTime [40] 19,433 3 @evankirstel [41] 12,778 4 @OttLegalRebels [42] 12,769 5 @EdGameTec [43] 11,425 6 @BeingExample [44] 10,553 7 @ShellyKramer [45] 9,922 8 @digitalperiod [46] 9,654 9 @ExponetUSA [47] 9,336 10 @NoteworthyWifey [48] 8,614

Users Most Replied To No Name No of Replies 1 @AVNationTV [7] 23 2 @Kev_McLoughlin [14] 14 3 @Biamp [38] 13 4 @chris_neto [13] 12 5 @DailyDOOH [9] 12 6 @AVMag [18] 8 7 @jaredhuet [49] 7 8 @tdalbright [50] 5 9 @inavate [51] 5 10 @rAVePubs [5] 5

Users Most Replying To Others No Name No of Replies 1 @Kev_McLoughlin [14] 50 2 @AVNationTV [7] 32 3 @AVLSInstallers [11] 23 4 @LiveInstall [10] 23 5 @chris_neto [13] 17 6 @jaredhuet [49] 15 7 @myClevertouch [52] 14 8 @ic_audio [53] 12 9 @rAVePubs [5] 12 10 @AVHashtags [23] 9

You can see the analysis in more detail here ^[3].