#NRF17 @GoogleCloud Vision API Demo @GCPEmotobooth 4333

January 17th, 2017

Adrian J Cotterill, Editor-in-Chief

At #NRF17 Google had a really good stand with some far-out, and some not so far-out technology applicable for retail and advertising. They also had a super charming booth crew who were on of the most friendly and approachable at the show.

One part of their stand included a ‘GCP Emotobooth’.

You stood in front of a camera and were asked to show four emotions; Happy, Sad, Anger, Surprise.

Four pictures were then taken…

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The system, using the @GoogleCloud Vision API, then analysed your emotions and gave you a success rating; HIGHLY LIKELY through to HIGHLY UNLIKELY.

As far as we could see it worked rather well, analysing the acting abilities of participants correctly.

Dusty’s Outdoor Media Acquires Moore Outdoor Media

January 17th, 2017

Maddie Cotterill

Illinois-headquartered Dusty’s Outdoor Media has acquired Jackson, Tennessee based Moore Outdoor Media.

Dusty’s Outdoor Media now owns 410 static billboard faces in Illinois, Indiana, Kentucky, and Tennessee.

#PiccadillyLights Going, Going, Gone

January 17th, 2017

Adrian J Cotterill, Editor-in-Chief

The world famous Piccadilly Lights were switch off in London Monday morning as works begin on a major redevelopment of the iconic landmark and globally-recognised advertising space.

Picadilly Switch Off 1(LR)

A state-of-the-art new Daktronics screen, 17.56m high x 44.62m wide, will be unveiled in the autumn of 2017, with a static advertising banner set to cover the space until then.

The Lights are rarely switched off, with notable exceptions including during the Second World War, Winston Churchill’s funeral in 1965 and Princess Diana’s funeral in 1997. This significant moment in London this morning, was therefore marked by a montage of historic footage of the Lights followed by a short countdown, before the six separate advertising screens were turned off for the final time at 08.30am.

Picadilly Switch Off 2(LR)

As previously documented, Land Securities, the UK’s largest property company and owner of the unique West End site, has been working with Ocean Outdoor to secure permission from Westminster City Council to undertake the major upgrade.

Ocean CEO Tim Bleakley told us “For the first time, the Lights are witnessing their very own commercial ad break. Needless to say, we are totally committed to working with all the partners on this milestone project to maintain the iconic status of this prestigious landmark. I personally can’t wait for the switch on date later this year.”

Picadilly Switch Off 4(LR)

Six advertisers will share the new screen, taking advantage of its capacity for live video streaming, lifestyle updates such as weather and sports results, and real time social media feeds – think Harmon Corner in Lost Wages, Ed.

We understand that Coca-Cola and Samsung have already renewed their long-standing commitments to the space, which leaves four more brands the chance to secure a coveted spot.

Is Cisco Back in The #DigitalSignage Game?

January 16th, 2017

Adrian J Cotterill, Editor-in-Chief

One of the horrors we experienced at #NRF17 this week was the realisation that Cisco (NASDAQ: CSCO) might foolishly be back in the digital signage game.

After the complete mess they made of the business opportunity the last time around, you may have figured that the executive team would put an immediate kibosh on anyone who should dare mention the words as ‘digital signage’ in the same breath as “I need to change what I do in order to keep my job” as no doubt, a certain Scott Weirlen has done.

Scott is officially the Global Content Strategy and Creation Manager (Sports and Entertainment) but what that really means is that he looks after Cisco StadiumVision a product that has spectacularly found few willing customers.

Anyway, there they all were at #NRF17 proudly touting CiscoVision – an as yet unannounced product designed for retail. Interestingly, we believe the DMP in this solution is a BrightSign device.

Spotted at #NRF17

January 16th, 2017

Adrian J Cotterill, Editor-in-Chief

At #NRF17 on day one we spotted (in no particular order): Lyle Bunn, Dave Haynes down from Toronto, Steven K Pratt, Barry Frey and former Quividi Vice President Sales for North America, Mitchell Wade, who joined T1V, Inc / Cenique to lead their efforts in Analytics and Retail almost exactly a year ago.

Mitchell Wade - T1V

Mitchell Wade – T1V on the ELO Touchscreen stand

On day two we had the privilege of bumping into Bryan Meszaros, Tom Nix, BroadSign’s Stefanie Gutnik, Craig Henderson and Nanolumens’ Joe Lloyd (smart lady) and new Nanolumens Vice President of Global Retail, Matt Nurre.

Also about but not spotted by us were: Manolo Almagro and Will Amos.

#NRF17 DisplayData Video Wall Booth 4225

January 16th, 2017

Andrew Neale

The geek in us loved the video wall that DisplayData put together at #NRF17, using their electronic shelf labels (ESLs).

NRF2017 - DisplayData ESL videowall

The ESLs are self-contained battery powered units based on an E Ink electronic paper display. The units are available in various different sizes and aspect ratios, and with 5 remotely-managed changes of display image per day, the battery is said to last for 5 years.

As a nice stand centepiece they used 88 ESLs arranged in an 11 x 8 video wall capable of displaying one image across all the devices, or a single image on each.

NRF2017 - DisplayData ESL videowall 2

The videowall also showcases the new dual-colour yellow and black displays – the only company we believe to be actually shipping production versions of this E Ink display version. The more common red and black displays were also used. DisplayData are at Booth 4225.

#NRF17 @HappyOrNotcom Booth 2337

January 15th, 2017

Adrian J Cotterill, Editor-in-Chief

We’ve always wondered where those neat all-in-one Happy-or-Not devices that we often see at UK airports come from. Well now we know, having met Heikki Vaananen, the founder of the business at #NRF17

NRF2017 - HappyOrNot

Happy-or-Not Founder Heikki Vaananen with our editor in chief Adrian Cotterill

Retailers also use them quite extensively we now understand. It’s a niche business and seems to run on a subscription basis – with all data collected from the devices made instantly available in the cloud to the customer. We love it!

You can, and should, go see them in Booth 2337.

#NRF17 @MemoMiLabs Digital Mirror

January 15th, 2017

Adrian J Cotterill, Editor-in-Chief

MemoMi Labs Inc. claim to have created the world’s first Digital Mirror and they had a number of variations of this on display at #NRF17

NRF2017 - Memomi Digital Mirror

Tal Ilovich shows his digital makeup mirror

Tal Ilovich (shown above) showed us a Digital Mirror complete with high-fidelity, true-vision digital imaging software platform and an an adaptive and controlled camera perspective.

Their touch interface was from ELO and they were on the ELO Stand.

RightHand Robotics Automated Piece Picking at #NRF17

January 15th, 2017

Adrian J Cotterill, Editor-in-Chief

RightHand Robotics, Inc., which sounds like it should be, or was, involved in The Big Bang Theory ‘The Robotic Manipulation’ (2010) was the star of the #NRF17 Innovation Lab.

Earlier this month, RightHand Robotics, Inc. unveiled RightKit — its first, in a series of auto-pick robotic systems picking individual items for e-commerce order fulfillment.

NRF2017 - RightHand Robotics 1

Yaro Tenzer demonstrating his automated piece-picking robotic solution

RightKit is a totally automated solution providing customized kits of product samples. Unlike traditional factory robots, the RightKit system can handle thousands of items without reconfiguration, and can pick individual items from cases, totes, and other unstructured bulk inventory storage. The underlying technology that enables this level of flexibility is the is the proprietary RightHand Robotics GraspIntelligence software that plans and executes grasps from 3D vision. The system can handle variety of item categories including health and beauty products, electronics, pharmaceuticals, and grocery.

Watching it in action, it is incredibly impressive and a marvel of engineering.

NRF2017 - RightHand Robotics 2

The RightKit workcell is easy to trial/demo on-site without expensive integration. It is mounted on a standard pallet base that can be easily moved, and uses human-safe collaborative arms. Such nimble automation can then be scaled to meet demand within and across warehouses. Multiple systems can be deployed in parallel to increase the throughput or increase the number of SKUs. RightKit can also be seamlessly integrated with other automation solutions, such as an auto-bagger commonly used for packaging apparel shipments.

RightHand Robotics was founded in 2014 to enable lean supply chain by automating the order fulfillment process. The company is a spin-off from Harvard with a team of MIT engineers and seasoned industry veterans following a top-ranking performance in the DARPA Autonomous Robotic Manipulation competition.

The Rise of the Cross-Device Consumer

January 15th, 2017

Maddie Cotterill

This week Mike Read, SVP Europe, Verto Analytics will be speaking at IAB UK’s first Research Breakfast of the year.

He’ll be presenting insights on the cross-device digital consumers in the UK in the following session: The Rise of the Cross-Device Consumer where you will be able to learn about a day in the life of a typical consumer and how certain demographic groups are engaging with apps, sites, and services.

Title: The Rise of the Cross-Device Consumer
Date/Time: Tuesday, Jan 17 from 9:25am – 9:45am
Location: IAB UK Events and Training Space, 14 Macklin Street, London, WC2B 5NF

More information can be found here.