Will London’s Rubbish Network Be Returning?

October 31st, 2014

Adrian J Cotterill, Editor-in-Chief

“It’s close to midnight and something evil’s lurking in the dark Under the moonlight you see a sight that almost stops your heart You try to scream but terror takes the sound before you make it You start to freeze as horror looks you right between the eyes, You’re paralyzed”.. and then you realise it could be RENEW, like a Zombie coming back from the dead! ARRGHHHHHHH!!!

renew tango uniform

London’s rubbish network Renew went tango uniform September 20, 2013 BUT some really scary news reaches us this Halloween 2014 and that is, the administrators have extended the administration process and pushing hard now to find a buyer to keep the network alive (that’s ‘alive’ in the zombie sense no doubt).

Whilst in ‘administration’ the network went dark, with just the company logo appearing on the 100 or so rubbish bins (shown above) in the City of London and some screens having been pulled out completely.

Martin Young & Tom Roberts Join @BeaverGroup

October 31st, 2014

Andrew Neale

Martin Young and Tom Roberts have joined Beaver Group’s creative team.

Jawad Siddiqui Joins @Metropolisdm

October 31st, 2014

Adrian J Cotterill, Editor-in-Chief

Jawad Siddiqui, formerly UK Head of Digital Media for VeriFone Media, has joined Metropolis Digital Media as Commercial Director.

CEO Spotlight: Marc Kidd, Captivate Network, New York

October 31st, 2014

Gail Chiasson, North American Editor

This month we welcome Marc Kidd, CEO, Captivate Network, New York.

Captivate - Marc Kidd headshot 2014

  1. You’ve spent much time in the TV and sports-related fields, but the digital signage industry knows little about you. Please tell us your background and how you got into this field. After college, I joined Jim Host and Associates in Lexington, Kentucky. I started selling local advertising for the University of Kentucky football and basketball game-day programs. Host acquired the rights to the NCAA Final Four Radio Network and Final Four Program, added radio and television rights to top universities like Kentucky, Tennessee, Alabama, Auburn, Florida State, and Texas. We created corporate sponsorship marketing programs for the NCAA, a number of major college conferences and universities and added grass roots events like Hoop it Up and Air it Out. From Host, I joined Winnercomm, a Tulsa, Oklahoma, content production company which provided programming to networks like ESPN, Fox Sports, NBC, Golf Channel, and CBS. In 2009, The Outdoor Channel acquired Winnercomm. I joined Captivate from there.
  2. Read the rest of this entry »

#NYDSW. My Favourite TDIC Pic

October 31st, 2014

Adrian J Cotterill, Editor-in-Chief

Last week seems like a distant memory – New York Digital Signage Week, as well being a huge success was pretty intense.

TDIC 2014 470

I think it has taken a whole week to recover BUT the last 24 hours has seen us finally upload all of the presentations from The DailyDOOH Investor Conference and made available to all who attended.

We also uploaded our photo catalog of the day’s proceedings earlier today and made that available to all of our speakers for their own use.

We had lots of great photos taken during the day – thanks Andrew Neale, our technical director, AV wizard, one of the day’s genii and photographer extraordinaire – but out of all the photos taken my absolute favourite is the one shown above – a crowded room, Genii on their director’s chairs at the back, Steve Nesbit and I on stage.

As I said, INTENSE!!!

Storm Upgrades Coventry House w/ @Daktronics

October 31st, 2014

Andrew Neale

Storm, Clear Channel UK’s super-premium brand, has unveiled a brand new, state-of-the-art screen at its Coventry House site in London’s iconic Piccadilly Circus.

storm coventry house

Recognised as one of the world’s most famous digital billboards, the new screen was chosen by leading electronics company and long-term resident of the site, LG.

This new 48m2 advertising panel has a one-of-a-kind curvature that matches the aesthetics of Coventry House’s rooftop. The screen features Daktronics’ 13HD product, a premier through-hole LED technology with adjustable brightness that beautifully displays digital advertising even in bright sunlight.

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News Corp Real-Time @APNOutdoorAU Digital Campaign

October 31st, 2014

Maddie Cotterill

Australia’s APN Outdoor announced this week that it has teamed up with UM and News Corp to create a localised, real-time digital campaign to promote News Limited’s new Masthead + campaign.

APN outdoor News corp 2

Featuring News Corp titles such as The Daily Telegraph / The Sunday Telegraph (NSW), Herald Sun / Sunday Herald Sun (VIC), TheCourier-Mail / The Sunday Mail (QLD) and TheAdvertiser / Sunday Mail (SA), the campaign has been designed to promote the benefits of paid digital subscriptions and drive uptake.

Simon Hadfield, Group Director, from UM commented, “Through this campaign News Corp wanted to reach back to their masthead’s brand heritage as being the leading provider of live, local and personal content. APN Outdoor’s digital products were a perfect fit for this campaign because we were able to seamlessly share a number of different creative executions, tailored to local audiences. We wanted to use live updates in this campaign to highlight how digital subscriptions keep readers informed with the latest news headlines and content, which became another point of strategic alignment with APN Outdoor.”

apn outdoor news corp 1

Richard Herring, CEO, APN Outdoor also commented, “News Corp’s Masthead + campaign is a great example of the benefits of Digital Outdoor advertising. Featuring real-time updates and localised content targeted to geographic locations of audiences, it goes a long way to demonstrate the array of opportunities currently available to APN Outdoor advertisers using our digital formats.”

Running on select Elite screens from the APN Outdoor digital portfolio, across Sydney, Melbourne, Brisbane and Adelaide the campaign can also be seen on the recently launched XtrackTV network in Sydney and Melbourne, utilising RSS feeds to create real-time sports, news and entertainment updates.

Christie Sponsors Boston’s Illuminus: Nuit Blanche Festival

October 31st, 2014

Gail Chiasson, North American Editor

Christie was the presenting sponsor of the acclaimed Illuminus: Nuit Blanche festival in Boston, a free nighttime festival of creative innovation that took place Saturday, October 25, 2014, that transformed the historic and artsy SoWa district neighborhood into a vibrant urban canvas.

Illuminus _head_(Photo credit Christie)Offering a unique opportunity for regional artists, designers, creative technologists, architects, performers and fabricators to showcase their most thoughtful, innovative, and imaginative works, Illuminus lit up Harrison Avenue with large scale projection displays. Christie’s Creative Services also spearheaded the content production for some of the experiences throughout the evening.

Christie donated a wide range of display equipment, content and artistic services to help the event come to life, including Christie MicroTiles and LCD flat panels, as well as a variety of projectors. The company also contributed by delivering impactful visual experiences based on the work of two artists from Converse’s ‘Blank Canvas’ series – Caleb Neelon and Kenji Nakayama.

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Corel Digital Signage

October 31st, 2014

Maddie Cotterill

Corel has recently released Corel Digital Signage, its brand new digital display solution for small businesses.

coreldigitalsignage_boxshot_slide0Powered by SmarterSign, the program helps businesses create and display compelling content in a matter of minutes. This powerful, yet easy-to-use, web-based software program allows users to showcase dynamic, high-quality content such as menu boards, videos, local weather, special offers and Twitter feeds for one low monthly cost, with no long-term contract.

Gérard Métrailler, Vice President, Product Management, CorelDRAW said “We are very excited to be launching Corel Digital Signage,” said “Digital signage is a fantastic way to promote your business locally. We can now give small businesses access to the same technology that larger businesses have, in a simple, do-it-yourself way that delivers professional results at a very low cost. Corel Digital Signage gives these small businesses the ability to get up and running with digital signage in no time.”

Corel Digital Signage contains a variety of easy-to-use features that allow users to quickly create and display personalized, relevant and up-to-date information on a TV screen. It includes hundreds of customizable, professionally designed templates, and a simple drag-and-drop workflow that lets anyone create impressive digital signage in minutes.

Once users are happy with their results, it only takes one click to get the digital sign live. Simply connect a computer with Windows 7 or 8 to a TV screen, and the content will display.

Corel Digital Signage is a web-based service, so it’s easy to modify and schedule content from any Windows or Mac OS computer with a web browser, no matter where you are. The player software automatically displays the latest content.

Corel Digital Signage is offered with a no-risk, 15-day trial period and is available in North America for $29.95/month (USD).

Maxx Media Get New Screen in Brighton

October 30th, 2014

Adrian J Cotterill, Editor-in-Chief

Maxx Media now has the Brighton SmartScreen – a super-slimline outdoor digital advertising billboard, located on the corner of the town’s busy Queens Road, thanks to SIS Digital.

Brighton SIS Digital

Queen’s Street is one of the busiest roads into the town centre and is just a few hundred metres from the railway station.