Adrian J Cotterill, Editor-in-Chief
This Wednesday, the DPAA’s February DPAA Research & Tech webinar will take a look at header bidding and DOOH. Header bidding revolutionized display and video programmatic advertising, helping publishers increase yield and maximize revenue. The header bidding revolution is coming to DOOH via the release of Prebid’s DOOH adapter technology. Hear from DOOH leaders within […]
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