Archive for the 'DailyDOOH Update' Category

Lithuania’s Largest Telco Implements @Signagelive

Monday, June 13th, 2016

Maddie Cotterill

Teo, the leading telco and home entertainment services provider in Lithuania and part of the Telia Company, has implemented a digital signage network powered by Signagelive to enhance customer services activities.    The digital signage network, which has been installed and commissioned by Hansab UAB (a leading provider of innovative technology solutions in the Baltic […]

Adshel Live to Grow to 1,000 Screens, @ClearChannelUK

Sunday, June 12th, 2016

Maddie Cotterill

Clear Channel UK has announced plans to expand their national Adshel Live network to 1,000 screens. The Out of Home media owner, which currently operates 600 Adshel Live units, a network of state-of-the-art digital 6-sheets in 28 of the UK’s largest cities, will install a further 400 screens in key towns and cities nationwide. The […]

Live #EURO2016 News to Fans UK-wide w/ @JCDecaux_UK

Sunday, June 12th, 2016

Maddie Cotterill

JCDecaux has teamed up with the Press Association (PA), to bring #EURO2016 live scores and news coverage to UK consumers nationwide, powered by live data and delivered dynamically. Running across JCDecaux’s digital editorial channel, the live updates will kick-off on June 10 across rail, roadside and retail screens, bringing Outdoor audiences the latest action from […]

Summer Games Content in Six Languages from @Screenfeed

Sunday, June 12th, 2016

Maddie Cotterill

Screenfeed, the Digital Signage Content Store, who are based in the U.S. have been growing their business globally for years now and currently support customers on five continents. With this year’s Summer Games happening in Rio, Screenfeed is targeting European customers by offering complete coverage of the event for digital signage in English, Spanish, German, […]

MTT Innovation Inc. Acquired by @Barco

Friday, June 10th, 2016

Adrian J Cotterill, Editor-in-Chief

Barco has announced that it has acquired MTT Innovation Inc., based in Vancouver, Canada. MTT is a developer of next-generation projection technology with expertise in high dynamic range, applied imaging algorithms, advanced color science and specialized hardware development. Eric Van Zele, President and CEO at Barco told us “With this investment, we are augmenting our […]

New Study Reveals Heightened Responses to #DOOH

Thursday, June 9th, 2016

Maddie Cotterill

Digital out of home is a key influencer in reaching big spending consumers who shun heavy TV viewing according to a new report released this week. Light viewers are said to watch less than three hours of television per day (source: TGI), and yet they make up 37.8 per cent of the UK population. With […]

Live @tfl Twitter Alerts

Thursday, June 9th, 2016

Andrew Neale

London Tube and train passengers can now get travel tweet alerts about delays straight to their phones in what is being described as a world first. Transport for London (TfL) and Twitter have begun piloting a service whereby customers will be alerted of severe delays on key London Underground and TfL rail services as soon […]

London Taxi Media COLLABORATION 4 @UNHCRUK

Thursday, June 9th, 2016

Maddie Cotterill

A new digital Out of Home campaign promoting awareness of a short film supported by UNHCR (the UN Refugee Agency) will combine the reach of screen networks on London Taxis thanks to taxi advertising experts Verifone Media and BrightMove Media.   Chris Watling of full service creative agency BBH comments “We’re pleased to bring ‘HOME’ […]

The DailyDOOH Media Summit, Andrew Newman

Thursday, June 9th, 2016

Russ Curry, Ministry of New Media

In his presentation in May at The DailyDOOH Media Summit, DOOH.com‘s Andrew Newman reviewed what it takes to produce Integrated Dynamic DOOH campaigns at scale. He analysed several recent watershed dynamic campaigns that have been produced at scale and with a high ROI. He applied a series of statistical criteria by looking at: The PR […]

New Simplified @DSFederation Membership Fee Structure

Wednesday, June 8th, 2016

Gail Chiasson, North American Editor

The Digital Signage Federation, the only independent not-for-profit trade organization serving the digital signage industry, has announced the introduction of a new membership fee structure. The new fee structure not only recognizes a broader definition of ‘end users’, now to include brands/advertisers and digital network operators at its ‘Tier 1’ level, but also incentivizes enrollment […]