Archive for the 'DailyDOOH Update' Category

Liverpool Student Startups Win Outdoor Advertising

Friday, January 16th, 2015

Maddie Cotterill

Three graduate start-ups from Liverpool’s first business accelerator programme are taking centre stage in Liverpool this week as their businesses are showcased on Europe’s biggest out of home media wall alongside some of the world’s biggest global brands. Advertisements for trike tours Triketastic Ltd., stylists Russell and Brown’s Vintage Hair and baby products company Izzy […]

Sarah Speake Joins @ClearChannelUK

Friday, January 16th, 2015

Maddie Cotterill

Clear Channel UK has recruited as its new Chief Marketing Officer, ITV’s director of commercial marketing and research, Sarah Speake. She will report directly to CEO Andrew Morley and starts in March. Before ITV, Sarah worked as strategic marketing director at Google. The CMO role has been newly created.

ERV UK Launch Fully Mobile Last Minute Insurance

Thursday, January 15th, 2015

Maddie Cotterill

In December 2014, ERV UK launched the first fully mobile last minute travel insurance product at London Gatwick Airport. ERV partnered with airport media specialists Eye Airports to utilise the latest in digital advertising technology for the launch of ERV Go – ERV Go is available across multiple devices offering passengers the chance to purchase […]

I’m Standing Here; You Make The Move @EasyArtUK

Thursday, January 15th, 2015

Maddie Cotterill

Easyart, Posterscope and Verifone Media (a division of Verifone) are launching a campaign to promote up-and-coming British artists through interviews to be screened in thousands of London black cabs. The series of 60 second films kicked off with “Dead Man’s Patterns” featuring the award-winning London artist Hormazd Narielwalla who uses old Savile Row tailors’ patterns […]

Exponation To Debut CorpCOMM Expo In Atlanta

Thursday, January 15th, 2015

Gail Chiasson, North American Editor

CorporateComm Expo (ie CorpCOMM or CCE 2015), the world’s first Tradeshow and Educational Conference exclusively dedicated to technologies that specifically serve the needs of corporate professionals will debut at the Georgia World Congress Center in Atlanta, Georgia, September 30-October 1, 2015. CCE 2015 is being presented by Exponation LLC, the same company that produces Digital […]

NEC Display Solutions ‘Ticket to Digital’ 4 Theaters

Thursday, January 15th, 2015

Gail Chiasson, North American Editor

NEC Display Solutions of America Wednesday (Jan. 14, 2015) announced a special financing program to help the remaining 1,000 screens at movie theaters across the US to make the conversion to digital cinema. Called the ‘Ticket to Digital’ program, NEC Display is teaming up with Element Financial to include 100% of the technology necessary to […]

GM Expands National ‘4 Day Sale’ Campaign

Thursday, January 15th, 2015

Maddie Cotterill

The evolution of real time content delivery to out-of-home digital screens is seeing an increasing number of brands re-distributing its marketing spend to the sector, with GM Holden Ltd. (in Australia at least) being among the trail blazers. As part of Holden’s January ‘4 Day Sale’ campaign, the company joined forces with Australia’s largest out-of-home […]

@JCDecaux_UK Don’t Renew @OutdoorMC Membership

Thursday, January 15th, 2015

Adrian J Cotterill, Editor-in-Chief

After hearing rumours all this week that JCDecaux were pulling out of the UK trade body, the Outdoor Media Centre (OMC), we spoke early this morning to Primesight CEO and OMC Chairman Naren Patel, who confirmed that JCDecaux had not renewed their membership. Naren told CampaignLive that “JCDecaux has been pivotal in building the momentum […]

#dse2015 To Host SEGD’s CX Workshop

Thursday, January 15th, 2015

Gail Chiasson, North American Editor

#dse2015 will host a full-day event presented by SEGD, designed specifically for professionals involved in creating compelling and information-rich spaces for inspiration, education and networking. Sponsored by Daktronics, NanoLumens and the Image Manufacturing Group, SEGD’s Customer Experience, or ‘CX Workshop’, is to be held 9 am to 5 pm, Tuesday, March 10, 2015, at the Las […]

Glasgow Street Furniture Contract Won by @ClearChannelUK

Wednesday, January 14th, 2015

Maddie Cotterill

The fight for all the various UK Street Furniture contracts seems far from over with news in this week that Clear Channel been awarded the Glasgow Street Furniture contract by Glasgow City Council. The contract, which came into effect on January 3, 2015 is for a period of five years, with the option to extend […]