Archive for the 'DailyDOOH Update' Category

Experience Amplifies the #OOH Industry Says @OpenMediauk

Thursday, June 21st, 2018

Guest Contributor Jemima Morrow

Experiences dominate when it comes to consumer engagement and experiential OOH can be implemented in many different ways, yet the premise remains consistent: immerse consumers in an OOH experience that strengthens their relationship with the brand, building firm foundations for brand affinity. Why is experiential advertising consistent in building brand consumer relationships? Euphoric recall. As […]

Peter Mathia Joins The @LANG_AG Board

Thursday, June 21st, 2018

Andrew Neale

Peter Mathia has been appointed as a new board member of Lindlar-based family enterprise LANG AG. Commencing July 1, 2018, Mathia will share this responsibility with current chair Tobias Lang. He joined the company in 2006 after successfully completing his masters degree. Since 2009 he has actively shaped company strategy as part of the management […]

Neo Advertising Wins Palexpo Open Bid

Thursday, June 21st, 2018

Adrian J Cotterill, Editor-in-Chief

As of 1 January 1, 2019, all promotional displays located in, on and near Palexpo buildings will be operated and marketed by Neo Advertising. Neo Advertising, which had already been operating the digital displays used inside Palexpo buildings, has now been awarded an exclusive five-year contract to operate and market all advertising material—both traditional and digital—used on Palexpo’s […]

Keynote Speakers for @AVIXA 2018 AV Executive Conference

Wednesday, June 20th, 2018

Andrew Neale

AVIXA, the Audiovisual and Integrated Experience Association, has announced that Matt Dixon, author and frequent Harvard Business Review contributor, and Mike Michalowicz, author and entrepreneur, will headline the sixth annual AV Executive Conference (AVEC), which takes place November 5-7, 2018, at the Grand Hyatt Tampa Bay. AVEC gathers 200 executives from integration firms, design consultancies, […]

Five Step Guide To #SmartCities Planning and Procurement

Wednesday, June 20th, 2018

Russ Curry, Ministry of New Media

Public authorities in urban areas need to plan for five steps in the deployment of projects involving the #IoT according to guidance just published as part of the IoTUK programme. This includes looking at public benefits, scale, the critical threshold, new infrastructure and automation – along with a reference to four common scenarios around planning […]

New Bristol City-Centre Screen Channel From @JCDecaux_UK

Tuesday, June 19th, 2018

Adrian J Cotterill, Editor-in-Chief

In January 2018, JCDecaux won the contract to install an 86” HD premium digital advertising network across Bristol City Centre, in addition to advertising opportunities at Cabot Circus shopping mall and at Bristol Temple Meads station, effectively creating ‘Channel Bristol’ and therefore enabling brands to ‘own’ the communications’ channel across the 10th largest city in the […]

Glasgow, Scotland Gets @InLinkUK

Tuesday, June 19th, 2018

Adrian J Cotterill, Editor-in-Chief

Primesight this week announced the installation of InLinks in Glasgow, ahead, we are told, of a roll out to a further five cities across the UK. Naren Patel, CEO of Primesight, told us “This is a fantastic moment for InLink, BT and Primesight. We’re breaking ground in a new country and bringing a totally new […]

Pikasso Côte d’Ivoire Created by @Pikasso_OOH

Monday, June 18th, 2018

Adrian J Cotterill, Editor-in-Chief

Pikasso, already well known for its #OOH in the Levant and North Africa has announced that it has now entered the Ivory Coast market under the name of Pikasso Côte d’Ivoire sarl. Pikasso Côte d’Ivoire has won the advertising concession of the three malls of Prosuma Group in Abidjan, namely: Cap Sud, Cap Nord, and […]

This Week’s #AVJobs

Friday, June 15th, 2018

Andrew Neale

AV Jobs provide a highly specialist Recruitment Service for Audio Visual manufacturers, distributors and resellers. They also work within the broadcast, events and unified communications industries providing quality and experienced staff at all levels – from board members through management, field service and sales, as well as on-site technical and sales people. Their Consultants have […]

The @NanoLumens Summerfest ‘Story Telling Through Technology’

Thursday, June 14th, 2018

Adrian J Cotterill, Editor-in-Chief

Here’s the on-camera interview we did with James Keppel (in the centre of the below video) and Ed King (camera right in the below video) at the NanoLumens Summerfest, held coincidentally during #InfoComm18. Ed King is Co-Founder, HighStreet, A Retail Experience Collective and a well-known and well-respected retail guru. Ed told us “I’m on the […]