BlueFox.io has announced the appointment of CAS Group International as its distributor in Southeast Asia, covering countries from Myanmar to South Korea—including China and Indonesia, but excluding Japan—and complementing CAS’s existing product portfolio, including BrightSign worldwide, the number-one digital signage media player, and BlueFin custom LCD screens, to name a few. BlueFox.io CEO Guillaume de […]
Adrian J Cotterill, Editor-in-Chief
A number of OUTFRONT billboards have been baffling West Michigan for two weeks, and the advertiser has finally been revealed. The anxious-looking designs with handwritten words like neglect, abuse, and fear have been posted around the Grand Rapids, Michigan region, prompting a variety of responses and guesses as to what the meaning may be. However, […]
Adrian J Cotterill, Editor-in-Chief
This week here in London the DPAA, the leading global organization for everything digital out-of-home, were once again proving that they are the masters of industry networking. Using #AdvertisingweekEurope as a base, not only did they hold two very successful, standing room only panels on the Wednesday, they held an equally well attended cocktail event […]
AOPEN has unveiled the AOPEN Chromebox Commercial 2, the first commercial-grade Chromebox that can power 4K screens. It can play content for two separate screens and features a slim, ruggedised design that is dust-resistant and free of moving parts, making it ideal for commercial use in demanding environments. The device is available with 7th generation […]
Russ Curry, Ministry of New Media
Executive Channel Network (ECN), the UK and Europe’s leading workplace communication specialist this week announced the winners of its inaugural Digital Communication in the workplace awards. (From Left to right; Nick Hiles, Asset Director, Stanhope; Su Truong, ECN; Jason Pye, Head of Events and Enlivenment, Savills; Kareena Bennett, ECN). The event, a celebration of workplace […]
WARC, the international marketing intelligence service, has found that of the $590.4bn spent on advertising worldwide last year, $144.6bn (24.5%) went to the Google and Facebook ‘Duopoly’, which equates to almost one in four dollars. The duopoly’s adspend share is up from 20.3% in 2017 and is more than double the 10.8% recorded in 2014. […]
Adrian J Cotterill, Editor-in-Chief
Last week in New York, at the NY Build Expo, we met Emily Strauss, Founder & CEO of Mural Painter and several of her team of artists. Mural Painter Inc. was established in 2009 and has since expanded to three states and five cities across the nation. Today Mural Painter operates two offices in NYC […]
Adrian J Cotterill, Editor-in-Chief
The UK Advertising Association has given an official response on publication of the Government consultation on food advertising restrictions. Stephen Woodford, Chief Executive, Advertising Association was quoted as saying “We urge Government to ensure that this review considers all available evidence in this consultation. A continuing focus on further advertising restrictions is founded on the […]
Russ Curry, Ministry of New Media
Novus Media Inc. announced this week that Debbie Drutz has joined the agency as President, Novus Canada. She will have direct responsibility for all of Novus Canada’s operations, overseeing client strategy, planning, investment, HR and finance and will be based in Toronto and report directly to Dave Murphy, CEO. Before joining Novus, Debbie Drutz was […]
oOh!media has set up a new dedicated office in Perth to enable advertisers to better leverage its expanded offering including more than 3,000 Out of Home panels in Western Australia and advanced strategic tools to optimise performance. Following the addition of Commute by oOh! (formerly Adshel), oOh! has more than doubled its footprint in the […]
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