New @DiversifiedUS CMS Still To Be Announced

Adrian J Cotterill, Editor-in-Chief

Whilst the official launch of Diversified’s new digital signage Content Management System did NOT happen as planned last week during New York Digital Signage Week, it would appear that it will still happen.

Some say, the brain child of former Signagelive exec Raffi Vartian, others in the industry wil tell you, that with at least a 1,000 CMS’s touting for business, it’s a weird offering to suddenly spring on the industry.

Anyhow, the industry waits with baited breath.


2 Responses to “New @DiversifiedUS CMS Still To Be Announced”

  1. Raffi (not building a CMS) Vartian Says:

    What a way to start my morning!

    Short answer: Nope!

    Long answer:

    Diversified is absolutely not building a CMS – we launched FocalPoint, which is a bundle of pre-configured hardware, CMS and monitoring to make it easier for customers to buy and deploy signage solutions. Please check out our landing page (https://diversifiedus.com/products/focalpoint/) which we listed in our announcement during New York Digital Signage Week.

    And why would we build a CMS? We partner with some of the best manufacturers in the industry who have invested years of development and perfected their craft. Diversified is a vendor-agnostic partner, serving as a unifying business layer for designing, building and managing solutions for our customers, specifically tailored to their needs.

    FocalPoint may not be the right solution for all of our customer needs. In instances where more customization or higher performance is required, our team of Subject Matter Experts are always available to discuss any digital signage network deployment, vertical-specific application, analytics, business intelligence platform and so on. We are constantly being asked to take over networks with under preforming technology to ensure operational excellence.

    Any questions? I’m always available at rvartian [at] diversifiedus.com

    Thanks for the mention Adrian, looking forward to speaking with you soon!

    Raffi

  2. Doug Pitbull Says:

    “Diversified is absolutely not building a CMS – we launched FocalPoint, which is a bundle of pre-configured hardware, CMS and monitoring to make it easier for customers to buy and deploy signage solutions.”

    So it would seem that you are indeed not BUILDING a CMS, you already BUILT it and bundled it with hardware and services. It even has a name. Very glad that’s sorted.

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