Russ Curry, Ministry of New Media
Leading OOH Media Expert Rick Robinson has been appointed to the board of advisors at Nickelytics, a Techstars backed company attempting to innovate out-of-home advertising.
Rick Robinson, a seasoned expert in the OOH advertising space, brings more than 30 years of leadership throughout all facets of the industry including sales, creative direction, and executive strategy. Back in 20023 he was inducted into the Out-of-Home Advertising Association of America Hall of Fame and currently serves as Partner and Chief Strategy Officer for Billups. We understand that he will advise Nickelytics on industry trends and provide strategic support to the leadership team.
Judah Longgrear, Nickelytics CEO told us “I am thrilled to welcome Rick to our Board as the number of creative advertisers seeking to leverage OOH advertising increases To have such an established industry expert on our advisory team gives us extra insights into the advertising landscape post-pandemic.”
Rick’s appointment comes just one month after Nickelytics welcomed former Google And Waze Head Of Data, Liad Itzhak to its Board of Advisors. The startup also recently closed an equity capital raise, securing nearly USD 400,000 in investments on Republic.co, and plans to close a USD 1.5 million dollar seed round in summer 2021.
Nickelytics delivers omnichannel ad campaigns by combining various out-of-home advertising inventory with powerful analytics, accurate attribution, and online retargeting. Nickelytics is based in Tampa, Florida, and has clients, partners, and staff throughout the U.S.
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