This is Cisco’s idea of marketing their DMS solution via Digital Signage Today. The presenter Bill Riley obviously missed his vocation as a newsreader.
We have pointed this out before but as Cisco paid for the right to show the video isn’t it a little embarrassing to have the ‘sponsored by LG’ text at the top of the page as well?
Seriously with all of Cisco’s corporate resources (two massive studios in the US and in Europe), edit suites, cameramen, directors et al at their disposal is this really the best they could do?
Worse still do their marketing folks really think it is appropriate and will help brand or sell? No-one is going to watch this full stop and if anyone does manage to watch it they will not be able to keep a straight face.