The Canadian Out-of-Home Awards are two weeks away but there is still time for you to gather your teams, invite your clients, and grab your tickets (COMMB members should inquire about discounts) for Thursday May 15, 2025 | 2:00 PM – 7:00 PM | Arcadian Court.
With 44% more entries than last year, most likely due to the very generous sponsorship of PATTISON Outdoor, whereby all submission fees this year were waived, making it of course easier than ever for folks to showcase their work, there will be plenty of great work to see.
Mary Ventresca, Vice President, Marketing and Communications told us “PATTISON Outdoor is proud to support excellence in Out-of-Home, as sponsors of the 2025 Canadian Out-of-Home Awards. As dedicated experts in OOH, we strive to be stewards for the industry and are happy to do our part in continuing to push it forward. We are excited to celebrate the impact and longstanding legacy of OOH in Canada, and are encouraging entries as the submission sponsor. Best of luck to the nominees!”
Now in its third year the COMMB (the Canadian Out-of-Home Marketing and Measurement Bureau) Awards recognize outstanding achievements in Out-of-Home advertising, including:
- Creative Excellence: Bold designs and compelling advertising that stood out.
- Data & Innovation: Use of technology and insights to amplify campaign impact.
- Cross media Impact: Best use of Out-of-HomeH in a multi-media campaign.
Partners sponsoring this year’s event include TITLE SPONSOR UB Media, Astral, Billups, Broadsign, Captivate, Cineplex Media, Lamar, Pattison, Quebecor, REC Media, Statements Media, Talon, Vendo Media. Photography and videography are provided by 1Impression, with event staffing and logistics supplied by Media Staffing.
Lara Menzies, Director Marketing & Partnerships who will oversee this year’s event told us “The 2025 Canadian Out-of-Home Awards celebrate the bold ideas and innovative campaigns that defined 2024. These awards honour the creativity, strategy, and impactful execution that not only showcased the power of OOH advertising but also moved the medium forward”.
Launched in Spring 2023, the Canadian Out-of-Home Awards gala is an all-encompassing industry celebration recognizing the creative, technical, and strategic achievements of agencies and advertisers for their out-of-home campaigns. Winning categories are focused on innovation, data, use of programmatic/digital technology, audience targeting, 360 planning, and more.
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