Avanti Screenmedia Tops UK Media Sales Table

Adrian J Cotterill, Editor-in-Chief

In the forthcoming DOOHAN directory, Avanti Screenmedia finally top the UK Media Sales League table.

abc media who were top have fallen back a place as they have recently lost the Firebrand Media national sales contract (brought in-house alongside agency sales), ScreenFX who were once a close second have lost several network sales contracts (previously reported) and seem to be trying to focus on being a media owner rather than a media seller.

Avanti’s screen network groupings (6 in total now) are very much as follows: –

Captive Audience. Leisure. Pubs, clubs and bars: –

  • Magnetic and MVN
  • Setanta Sports

Captive Audience. Transport: Buses –

  • Motional Media

Captive Audience. Doctors’ Surgeries: –

  • EHM

Retail. Malls and High Street: –

  • Shopping Mall TV
  • SparTV (and early days of Marks and Spencers)

Separately I have seen Princes’ Tuna and Walker’s Sunbites adverts on the SparTV network but still trying to get confirmation on length, terms etc.

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