JCDecaux Shapes Sales Team For Digital Future

Adrian J Cotterill, Editor-in-Chief

Paul Carolan, Advertising Director at Absolute Radio will join JCDecaux as Commercial Director, a senior role created as part of JCDecaux’s drive to harness digital and emerging technology as powerful new communication channels for clients. Stacey Knight also joins JCDecaux from online media company IGN as Head of Digital.

Spencer Berwin, Managing Director - Sales

In this newly created senior role, Paul will report to Spencer Berwin, Managing Director – Sales and joins the Sales Management Board of JCDecaux.

Paul joined Absolute Radio in September 2010 and has previously held sales roles in Microsoft Advertising and Virgin Radio. His experience at Absolute Radio has spanned display sales, online and internet sales to event-based selling.

Stacey was previously Head of Group Sales at IGN, the Fox-owned online media company. With a remit to further the level of dialogue with digital agencies, both media and creative, Stacey will work alongside James Power, Head of IDEA.

Spencer Berwin, Managing Director – Sales said, “We are mapping JCDecaux’s future to embrace the opportunities offered by new technology – from digital Outdoor and Augmented Reality to Near Field Communications. I am delighted to have Paul and Stacey onboard – their experience adds another dimension to the skill set at JCDecaux, as we approach the Olympics and beyond. As the market leaders it is important that JCDecaux continues to invest in our people and our products to keep our clients at the forefront of media innovation“.

Additionally, JCDecaux has promoted Matt Leggett to Head of Retail and Jim Cohen to Head of Rail. Both sectors have seen significant investment by JCDecaux in new digital products. David Lambert is also newly promoted to Director of Agency & Specialist Sales. The appointments follow the recent promotion of Mark Bucknell to Director of Product Planning.

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