Archive for the 'DailyDOOH Update' Category

The Reagan Ranch Gets @FreetouchFree

Monday, January 18th, 2021

Adrian J Cotterill, Editor-in-Chief

The Reagan Ranch Center, an interpretive center that maintains President Reagan’s Western White House in Santa Barbara, is bringing visitors a safe touchless interactive experience using Freetouch. Freetouch’s patent-pending technology eliminates the need for physical contact with the Center’s touchscreens. Instead, visitors to the Center’s 3500 square-foot gallery use their smartphones to interact with the […]

Ipsos To Rebuild @OMA_Australia’s MOVE

Monday, January 18th, 2021

Tristan Cotterill

The Australian Outdoor Media Association (OMA) has announced the appointment of global media measurement experts, Ipsos, to update its audience measurement system MOVE (Measurement of Outdoor Visibility and Exposure) to boost its capability; the upgraded system will cover all formats, be a national model and importantly measure Digital Out of Home signs. The updated system […]

New Hires For @Vibenomics

Friday, January 15th, 2021

Adrian J Cotterill, Editor-in-Chief

Vibenomics has announced the appointment of John McAdams as VP of Advertising Sales and Linda Ramsey and Lori Perman as Directors of National Advertising Sales for the West Coast and Midwest regions. This announcement comes as Vibenomics gears up for rapid growth, increasing the sales team in the last quarter and adding new members to […]

Troy Yang Joins @Hivestack

Friday, January 15th, 2021

Tristan Cotterill

Former The Trade Desk, Senior Vice President of North Asia, Troy Yang has joined Hivestack as Managing Director, North Asia. Reporting to Hivestack’s Chief Revenue Officer, Nigel Clarkson, he is charged with expanding operations in North Asia across Greater China, Hong Kong, Japan, South Korea and Taiwan, including hiring regional talent, and onboarding and partnering […]

National CineMedia & Captivate Team Up To Sell To Local Biz.

Friday, January 15th, 2021

Adrian J Cotterill, Editor-in-Chief

National CineMedia (NCM), the largest cinema advertising network in the U.S., and Captivate, North America’s leading location-based digital video network, have teamed up to introduce a new way for local businesses to reach movie audiences where they work and live. Steve Sapp, Senior Vice President, Digital Out-of-Home Sales with NCM told us “Just like movie […]

Pat Gelsinger Returns To @Intel (This Time As CEO)

Thursday, January 14th, 2021

Adrian J Cotterill, Editor-in-Chief

Intel Corporation’s board of directors has named Pat Gelsinger as its new CEO. He will take on the role February, 15, 2021. Pat Gelsinger is a highly respected CEO and industry veteran with more than four decades of technology and leadership experience, including 30 years at Intel where he began his career. Omar Ishrak, independent […]

Publicis Media Brings #OOH Buying In-House

Thursday, January 14th, 2021

Adrian J Cotterill, Editor-in-Chief

Publicis Media has brought all of its Out of Home buying in-house, ending an almost 27 year relationship with Dentsu’s Posterscope Pannie Hopper, head of out-of-home at PMX, Publicis Media’s trading arm, will now be in charge of a core OOH planning and investment team that includes the Publicis media agencies Starcom, Spark Foundry and […]

USSI Global Strategic Investment w/ @AdMobilize

Thursday, January 14th, 2021

Adrian J Cotterill, Editor-in-Chief

AdMobilize and USSI Global, a turnkey provider of customised network, broadcast, and digital signage systems and services worldwide, have announced a strategic partnership to more easily integrate #AI into digital signage deployments.   David S. Christiano, CEO and President, USSI Global told us “Partnering with AdMobilize to bring our clients cutting-edge AI solutions is an […]

International African American Museum Gets Big Sony Donation

Wednesday, January 13th, 2021

Andrew Neale

The International African American Museum (IAAM) announced this week that Sony Corporation of America will be making a USD 1.7 million product donation to the museum. The in-kind donation is made possible through the Sony Global Social Justice Fund, on behalf of Sony Corporation and its U.S. affiliates. Mike Fasulo, President and COO, Sony Electronics, […]

The London LED Summit, #SamsungKX

Wednesday, January 13th, 2021

Russ Curry, Ministry of New Media

The London LED Summit will take place at Samsung’s Kings Cross Experience Centre on Tuesday May 11, 2021. Expert speakers will be looking at the LED Video Market Evolution, what the opportunities are for ultra-fine pitch, miniLED and MicroLED. We will also explore how award winning LED installs are put together, discuss the LED opportunities […]