Archive for the 'DailyDOOH Update' Category

JCDecaux Launch The Aspire in Sydney

Monday, March 25th, 2024

Tristan Cotterill

JCDecaux has launched the Aspire, a newly designed, Digital Large Format portrait sign. The first site was unveiled in the busy inner-city suburb of Pyrmont in Sydney and is part of JCDecaux’s contract with Sydney Trains, the largest Out-of-Home contract in NSW. The stunning new format has been designed by internationally renowned Australian architects, Tzannes, […]

This Week’s UK @DPAAGlobal Breakfast Event

Monday, March 25th, 2024

Adrian J Cotterill, Editor-in-Chief

This Wednesday March 27, the DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media has an in-person event in London where it will continue its very successful Breakfast with Ad Leaders series. It will focus on Retail Media and includes speakers Gayle Noah, Media Director from L’Oreal; Ed Sanderson, Head […]

The #MiamiTech #OOHMiami Event Schedule

Sunday, March 24th, 2024

Adrian J Cotterill, Editor-in-Chief

#OOHMiami is the part of #MiamiTech Month that includes all of the big Advertising, AdTECH, OOH and DOOH events, this year it runs April 15-19, 2024. The DPAA’s LATAM DOOH/Global DOOH event kicks off the week on Monday April 19 at 16:30 at the Fontainebleau Hotel. More details can be found here. Beyond Ordinary Events, […]

Loop Media In Trouble, Reshuffles Board, Lays Off Staff

Sunday, March 24th, 2024

Adrian J Cotterill, Editor-in-Chief

Loop Media, Inc. (NYSE American: LPTV) announced this week that companty co-founder Jon Niermann is stepping down as Chief Executive Officer and the Board has appointed Justis Kao as Interim CEO, effective immediately. Justis has served in various roles at Loop Media, including Chief Communications Officer, Chief of Staff, Investor Relations and, most recently, Chief […]

GSTV Team Up w/ Super League

Friday, March 22nd, 2024

Adrian J Cotterill, Editor-in-Chief

GSTV, the US on-the-go video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, and Super League (Nasdaq:SLE), a leading creator and publisher of content experiences and media solutions across the world’s largest immersive platforms, announced this week that they have formed a groundbreaking partnership that will unite the […]

Innovare Medical Media Celebrates 15 Years

Friday, March 22nd, 2024

Adrian J Cotterill, Editor-in-Chief

Innovare Medical Media, the hospital digital signage and charging station solution specialists are ramping up to celebrate the start of its 15th year in business with record growth. We are told that since its inception back in 2010, the mission of Innovare has been to infuse healthcare with innovation and an entrepreneurial spirit. Innovare has […]

oOh!media’s Premium Sydney network Breaks Ground

Friday, March 22nd, 2024

Tristan Cotterill

oOh!media has broken ground on its Premium Sydney network with the first bus shelters now installed in Woollahra, one of Australia’s most affluent local government areas. Set to go fully live in April, Woollahra is an integral part of oOh!’s Premium Sydney offering – a fully digital Out of Home network that, upon completion, will […]

Go Local w/ @Screenfeed Community Events

Friday, March 22nd, 2024

Andrew Neale

Community Events is the first content app from Screenfeed to incorporate the use of #AI. In this case, AI is used to improve event descriptions, fix incorrect information as well as moderation of events for appropriateness. Screenfeed can offer a custom AI Moderator that will select events based on a user’s goals and Community Events […]

#MiamiTech #OOHMIAMI LATAM @DPAAGlobal Event

Friday, March 22nd, 2024

Adrian J Cotterill, Editor-in-Chief

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media has announced speakers for its annual LATAM DOOH/Global DOOH event to be held in Miami on April 15 at 16:30, at the Fontainebleau Hotel. “This year we’ve expanded on our popular LatamDOOH theme to include the global perspective,” said Barry Frey, […]

US #OOH 2023 Ad Revenue Increased 2.1%

Wednesday, March 20th, 2024

Adrian J Cotterill, Editor-in-Chief

US Out of home advertising revenue increased 2.1% in 2023 compared to the previous year, accounting for USD 8.7 billion in total spend, based on figures released this week by the Out of Home Advertising Association of America (OAAA), the leading trade group representing the entire OOH advertising industry. Digital OOH (DOOH) represented 33% of […]