OAAA Extends Deadline For 2015 OOH Media Plan Awards

Gail Chiasson, North American Editor

The deadline to submit entries for the 2015 OOH Media Plan Awards has been extended to July 31, 2015.

The Outdoor Advertising Association of America established the OOH Media Plan Awards in 2000 to recognize the essential role media planning plays in the development of successful campaigns – how the elements of good creative design, strategic placement of messages, and proper allocation of budgets unite to produce an outstanding communications plan.

This year marks the program’s 16th award cycle, celebrating the innovative strategies that transform a client objective into an advertising campaign capable of reaching and influencing consumers.

The OOH Media Plan Awards run on a mid-year cycle, so eligible campaigns will have been posted between July 1, 2014 and June 30, 2015.

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