FEPE International, the global federation for the out of home industry, today announced the appointment of Bob Wootton as Executive Director Designate with immediate effect.
Bob Wootton, who has spent over forty years in advertising and media – starting as a TV airtime buyer, before moving on to senior management and ownership positions in agencies and lately of course, Director of Advertising and Media at ISBA, the representative body of British advertisers, will work alongside current Executive Director and industry doyen John Ellery until the next FEPE Congress in Stockholm in June 2017, after which he will assume a fuller role.
John Ellery, Executive Director FEPE, told us “I am delighted that Bob Wootton has agreed to join the FEPE team. We’ve worked together and known each other for many years and I know that his enthusiasm and his media and out of home knowledge will be a great asset for FEPE International.”
Current FEPE President Matthew Dearden said “John has played a huge role in building FEPE and the OOH industry worldwide to the status it enjoys today. In Bob Wootton we’re fortunate to have someone who can build on this to take the industry into a new era of positive growth.”
FEPE International (established in 1959) is the only global Out of Home Association, working to promote and improve the OOH industry on behalf of our members. Board members include JCDecaux, Clear Channel, Exterion, Ströer, OUTFRONT Media from the US and oOh!Media from Australia.
Membership is open to all companies who operate in the OOH sector and as a non-profit Federation funds are reinvested in industry issues such as research and the annual international congress. FEPE are members of EASA and ESOMAR in Europe as well as a founding member of ICAS and also actively works to help the membership with legislation issues within their own countries as well. It also aims to lobby for Out of Home advertising:with authorities, international organizations, opinion formers and other elements of the communication media.