Charles Vachon Joins Adapt Media

Adrian J Cotterill, Editor-in-Chief

Charles Vachon has joined Adapt Media as its newest Senior Account Executive. He has spent a lifetime warring in the OOH media sales trenches. That career has been marked by promotion upon promotion through to the most senior ranks at Pattison and Captivate.

In recent years, he’s augmented his sales savoir faire with voiceover work, compelling content creation, and a flourishing artistic career.

Amanda Newell, Adapt Media’s Chief Revenue Officer, muses that, “A company is only as good as its talent and Adam and Charles (see here), with their natural propensity to collaborate with and learn from their client partners, are poised to propel Adapt and Chameleon to the loftiest heights. I’ll greatly look forward to watching them from the wings and applauding their every success.”

Adapt Media, a trusted Canadian OOH provider, is focused on providing advertising space at premium airport lounges, DriveTest Ontario centres, and thousands of Circle K and independent convenience stores/gas stations across Canada.

Adapt Media’s sister company Chameleon Digital Media is a full-service digital agency with expertise in mobile location data. Now in its 24th year in business, Adapt Media has grown to include street-level and in-store advertising in over 1,000 cities and towns across the nation and is well-known for building bespoke ad networks.

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