Sharp Europe Appoints New President

Andrew Neale

Sharp Europe has announced the appointment of Joe (Yoichi) Tomota to the position of President to lead its business, which includes its established Document Solutions portfolio, expanding IT services division, Energy Solutions business, and Sharp NEC Display Solutions in Europe.

Headquartered in London, Sharp Europe serves customers in both the private and public sectors, as well as Education and Government, with a portfolio ranging from printers and other advanced technologies, collaboration platforms, through to IT services. Sharp Europe is part of Sharp Corporation, a global technology company employing over 46,000 people worldwide and an expert in both business to business and consumer innovation.

Joe has extensive international experience with nearly 30 years of expertise in industrial design, innovative technology development, manufacturing, and sales. His career at Sharp has included 10 years at overseas subsidiaries and roles that championed innovation in MFP controls, large display formats and substantial time as part of the business planning function at Sharp Corporation. His most recent role was as Vice President at Sharp Europe.

In 2023 Sharp will commemorate 111 years in business and last year saw the company mark 50 years since it introduced its first multi-copier. Joe Tomota lives in the UK and is based at Sharp’s European headquarters.


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