Scottish Widows 3D Experience

Chris Sheldrake

Photo by Mark Stenning

Photo by Mark Stenning

The folks over at the Balfour Group emailed us and said “I’m surprised you didn’t feature this on the DailyDOOH … It’s a model that we have deployed in various guises in Denmark, Sweden, Finland, Dubai, India, Turkey, Jordan, Oman, Saudi, Egypt, ireland, South Africa, Norway, Malaysia and the UK over the last 2 years” – err no need to be surprised our editorial team nor our contributors had ever seen it so no slight intended.

The Balfour Group also also run temporary networks and re-sell sponsorship across various sporting events using LED + Plasma + traditional signage

They tell us that they “have a large and varied line up across 2010 using a range of innovative AV solutions, in 13 different markets”.

They have been around for some 14 years now and all advertising sales and creative are handled in-house.

The campaign running on this 3D experience was for Scottish Widows.

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