Wade James has rejoined oOh!media as group sales director to further accelerate customer focus and drive deeper agency and client partnerships that deliver results for Out of Home advertisers.
Mark Fairhurst, chief revenue officer at oOh!, told us “We’ve built a clear strategic direction to ensure we create value for our customers, backed by market-leading products and a highly engaged team. Having someone of Wade’s calibre and deep understanding of Out of Home media return to oOh! is a huge asset. He brings proven leadership, trusted agency and client relationships, and a strong alignment with our customer-first approach.”
Widely respected across the industry for his deep media experience and strong customer relationships, Wade brings a wealth of sales leadership across Out of Home, radio and digital.
Wade returns to oOh! from atn (Australian Traffic Network) where he was in a contract role as group sales director. His broader career includes senior positions at APN Outdoor, DMG Radio, and he is also a Melbourne board member for the media industry’s social purpose organisation, UnLtd.
He rejoins after spending more than a decade at oOh! where he held a number of senior roles including national head of agency sales and will start at oOh! on July 15.

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