Clear Channel Outdoor unveils 6-Sheet Digital Advertising Panels (for Bacardi Campaign)

Adrian J Cotterill, Editor-in-Chief

Clear Channel 6 Sheet for Bacardi Campaign

Wednesday, June 20, 2007 01:15

It must be something in the English summer air at the moment – Royal Ascot and Queen’s, or Wimbledon and my local Henley Regatta coming soon – but there is a definite buzz in the digital out of home industry !!!

Screen members, Esprit Digital have been working with Clear Channel Outdoor on some pretty exciting display technology, coupled with a 2 month Bacardi campaign in selected \Bus Shelters.

Hats off to both parties for bring together location, technology and media spend – that’s the way to do it!

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