Author Archive

Green Polo Shirts For @NEC_Display_EU Today

Tuesday, February 4th, 2014

Alex Hughes

Green seems to be the order of the day for all of the staff manning NEC Display Solutions booth here at #ISE2014 (today) but a little birdie tells me that they have two other colours in their wardrobe… What colour will VUKUNET’s Dirk Huelsermann be wearing tomorrow? (Red, Orange or some other colour?)

Exhibitors, Start Your Content Engines

Wednesday, January 8th, 2014

Alex Hughes

With #ISE2014 and #dse2014 both taking place next month I hope (and this applies if you are exhibiting anywhere during 2014) that you haven’t forgotten about your content. As a business we always get lots of (last minute) pleas for help with content and so I thought it might be interesting to write down some […]

Is This The Most Northerly Digital Installation?

Tuesday, January 7th, 2014

Alex Hughes

I’m wondering if this is the most northerly installation on the planet? Some friends of mine took a trip to Norway recently and instead of a T-Shirt they sent me this… It’s a six screen install on Storgatan (High St) in Tromsø which I believe is 350 km north of the Arctic Circle. With only […]

I’m Sorry. It’s Sorry.

Monday, December 23rd, 2013

Alex Hughes

I thought the industry had moved on from campaigns and creative like this… BUT my team and I also witnessed (on our way back from Edinburgh, Scotland at the airport) the sorry Chanel TV Commercial playing out on a digital poster.

The Welsh Are Coming

Friday, November 22nd, 2013

Alex Hughes

Looking at the tables taken at The DailyDOOH Gala Awards I see a wide variety of businesses from all sectors of our industry and demonstrating many facets of the Digital Out of Home industry. What is also evident is the global nature of attendees and of course the event itself. I see tables representing Belgium, […]

Typhoon Haiyan @DOOHgood UK Creative

Wednesday, November 13th, 2013

Alex Hughes

Many other prestigious content companies have donated their creative time and juices to this particular good cause (and we are / were probably late to the table) but here are two screenshots of the 15 seconds clip that we produced… and There is plenty more online here and we encourage all those media owners with […]

This is What @MicroTiles Were Invented For

Sunday, November 10th, 2013

Alex Hughes

Over the past few years Amigo has created a variety of MicroTile installations for a variety of unique client projects. Our most recently completed Media Wall using MicroTiles was for PwC which has just gone live as the centrepiece to their new Embankment Place HQ in central London. Quite often, we find ourselves being parachuted […]

Brilliant @MicroTiles Usage By @ALCHEMYEXPO

Thursday, August 8th, 2013

Alex Hughes

As Andrew posted yesterday, there is a new retail installation in one of the Harrods windows in London, see ‘Thailand Tourism Harrods Window Display‘ which seems to have caught the industry’s attention. There are a number of aspects to this installation that are creatively original and worth further examination. The first thing that struck me […]

Architects Take Note

Tuesday, July 2nd, 2013

Alex Hughes

Over the weekend we unveiled for a London client of ours a rather large MicroTiles install. It’s a curved screen in their reception area made up of 52 MicroTiles. Whilst it’s not as large as LSE it’s pretty big in the general scheme of things and we needed both a Vista Spyder and a Scala […]

#MWLive2013 Why So Square? @BeaverGroup Stand E409

Thursday, June 27th, 2013

Alex Hughes

Scala’s Platinum Partner Beaver Group has a REALLY nice booth in the Retail Zone here at #MWLive2013… I liked the look of their stand, it was very professional, it had nice clean lines and undoubtedly made a huge impact. What I would say however is that with all the MicroTiles they had available they could […]