As the they did last year (see here for the story and here for the pictures) YCD Multimedia have teamed up with a couple of people to present Cinema Digital Signage At CineEurope 2015 in Barcelona, Spain, June 23-25 2015.
Working again with partner Littlebit Technology, as well as NEC Display Solutions, YCD’s C-nario Digital Signage Suite will be used to bring the Coca-Cola lounge’s rich content to life by creating an immersive experience for all who enter.
As the main sponsor for this year’s CineEurope show, Coca-Cola wanted to impress audiences by showcasing a new theme for the lounge. A focus for cinema owners on the value digital signage adds not only to the overall guest experience, but also to revenues will be present in each area.
Lou Carulli Marketing Manager for YCD Multimedia told us “Creating an immersive environment for guests to be wowed is only part of the solution we provide. Cinema owners and operators want to use digital signage to drive increased revenue in the concessions area or encourage movie goers to join a loyalty program for example”, said L “Owners want and need to correlate the impact a solution has to their business”.
Box office ticketing, concessions, future film promotions, wayfinding and interactive solutions will all be showcased within the lounge to provide a true to life movie going experience. On the backend, content will be presented in each area and can be linked together to integrate with ERP/POS systems for added operational and business benefit.
About Littlebit Technology AG
Independent Swiss Company, Littlebit Technology AG, is a leading wholesaler of PC components and peripherals from numerous big-name manufacturers. The company’s head office is located in Hünenberg (CH). With its subsidiaries in Altenstadt (D) and Vienna (A) the wholesaler has operations throughout the German speaking countries. The company produces its own range of computers under the axxiv brand. Based on the axxiv systems, Littlebit Technology also develops customised solutions for diverse vertical fields of application.
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