DPAA, the leading global organization for everything digital out-of-home (DOOH) has announced that Toronto-based MaxTV Media has joined the association.
MaxTV claims the usual leadership role, supposedly with more than 1000 customizable hardware and software installations in residential condominium buildings across Canada. The company’s high-tech, innovative and intuitive platform allows intelligent delivery of relevant video ad messages to a hard-to-reach audience of condominium residents.
Erik Kehat, CEO, MaxTV Media, said, “As we grow our ad business it made great sense to join DPAA so we can avail ourselves of their member benefit tools and participate in the fast growth of DOOH advertising. We look forward to working with Barry and his team, and to applying insights gained to our business.”
DPAA is a global, digital out-of-home marketing association that has created a strong community environment in which members drive and promote their digital capabilities.