Russ Curry, Ministry of New Media
Starlite Media, a leading premium shopper marketing and out of home advertising company, this week announced that Randall Beard, an award-winning independent Board Member, Advisor and C-Suite General Management Executive, has been appointed Executive Chairman at Starlite Media, effective immediately.
Known for his expertise in digital marketing and media, predictive analytics and new product innovation, Randall’s focus will be on working with the Starlite executive team to build out the network, further develop their data and analytic capabilities, raise capital, and grow client relationships.
Harold Lueken, Starlite CEO told us “We are excited to have Randall in this new role. Randall brings a tremendous amount of digital marketing and media industry experience to Starlite and will be able to devote more of his time to helping us scale our digital network and fine tune our client offering, including use of place-based audience data. We have a massive opportunity to create a new pre-shopping marketing channel for marketers and retailers, and Randall will be instrumental in helping us achieve this vision.”
Starlite has a large, fast-growing network of premium digital signs. These signs are located at the hubs of commerce in the communities they serve. Starlite also participates fully in the fast growing digital out of home programmatic market, with connections to all major supply side platforms (SSP).
Randall currently holds Independent Director board roles at Keen Decision Systems and Catalina Marketing, is a Senior Advisor to HIG Capital and Bain Consulting, and serves on a range of Advisory Boards. Randall has a B.S. in Marketing from the University of Tennessee and an MBA from the Darden School at the University of Virginia.
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