MediaChoice Acquires Kramerica Outdoor Advertising

Adrian J Cotterill, Editor-in-Chief

Two Texas out-of-home advertising firms have completed a transaction involving Outdoor Advertising Assets in North Texas and the Dallas-Ft. Worth DMA. Kramerica Outdoor Advertising of Sulphur Springs, Texas announced the sale of its Outdoor Advertising Assets to Austin based MediaChoice. Drachman M&A Co. represented Kramerica Outdoor Advertising in the transaction. Terms of the deal were not disclosed.

Drachman M&A Co. CEO, Max Drachman told us “We are increasingly seeing acquisitions in the South and Southwest, with attractive media markets like Dallas-Ft. Worth drawing attention from buyers wanting to enhance their market share. We expect deal flow to continue strong through the end of 2021 and into the first two quarters of 2022”.

MediaChoice is a multifaceted marketing and advertising company in Austin with more than 1,300 faces across the Texas, Louisiana, Oklahoma, Arkansas, Missouri, and Illinois. Kramerica Outdoor Advertising has been a regional force in out-of-home advertising for many years.

Drachman M&A Co. is a boutique firm focused on Mergers and Acquisitions of Outdoor Advertising and Tower assets.

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