Consumer Rights Comes To ATM:Ad

Adrian J Cotterill, Editor-in-Chief

From 2nd to 15th June 2008 consumers in the Yorkshire and Humber region will see the first regional cash machine advertising campaign for Consumer Direct, the Government consumer rights helpline.

The campaign is a first for the helpline and will target high-street shoppers in the Yorkshire and Humber region, aiming to raise awareness of the Consumer Direct helpline and website, which offer the public free advice about their consumer rights.

It is expected that 200,000 people will see the adverts.

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