A New Year, A New Booking Platform

Russ Curry, Ministry of New Media

SelfAdvert, based in the west of France, will be launching Advertising Marketplace, their new Digital Signage ad-booking platform, in February.

Agencies and advertisers using the platform, we are told, can also benefit from SelfAdvert Technology’s simple webcam-based audience measurement solution which differentiates attention, sex and age in real-time.

The company’s aim is not to replace existing ad agencies, but to work with them to provide better information about their audiences.

Editor’s Note; expect to see these folks exhibiting at Screen Media Expo Europe / DOOH Expo in May in London – stand H7

One Response to “A New Year, A New Booking Platform”

  1. Pundit Says:

    I think there is an opportunity to write a portal to aggregate all the aggregators 😉

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