San Jose, California-based Prysm Inc. has announced the appointment of Steve Scorse as vice-president and general manager, for Europe, the Middle East and Africa, with responsibility for establishing Prysm’s international program and increasing overall growth throughout the region.
Based in the U.K., Scorse has more than 30 years of general management and global sales and marketing experience in the AV industry. Prior to joining Prysm, Scorse spent over a decade at Barco in both Europe and the USA, where he held various management positions including: vice-president and general manager – Barco Events Business Unit; vice-president global sales and marketing – Barco Media & Entertainment Division; and vice-president global business development – Barco NV. In these roles, he was responsible for taking Barco’s LED and Projection Systems Business Unit from start-up to annual revenues in excess of $200 million.
“Steve has the direct experience needed to drive immediate sales and profitability for Prysm and our business partners in the region,” says Dana Corey, vice-president of sales and marketing. “His leadership and industry knowledge is vital as we seek to take advantage of the current market dynamics in EMEA. I am confident that Steve, with his comprehensive knowledge of the industry is ideally equipped to lead our market expansion efforts in EMEA.”
Prysm, a provider of large format display technology, recently announced its target in the commercial AV marketplace with its new Laser Phosphor Display. With its combination of brilliant picture quality (high-quality image resolution and 180 degree viewing angle), lowest power consumption (management claims it consumes 75% less power than other display technologies), freeform flexibility, and long-lasting performance, LPD is considered perfectly suited for the commercial AV industry.
Prysm Inc., also has operations in Concord, Massachusetts, and Bangalore, India.