Digital Signage Best Practice Awards 2008

Adrian J Cotterill, Editor-in-Chief

Thomas Dockter, Dockter Marketing has told us about the “Digital Signage Best Practice Awards 2008” which will be presented at Viscom Framfurt 2008 which we wrote about earlier.

We are told that “The organiser of Viscom, Reed Exhibitions Deutschland GmbH, would like to particularly improve the acceptance of this rather young medium with the Digital Signage Best Practice Awards and also hopes to motivate more companies to extend their portfolio to Digital Signage products”

There are three categories in which manufacturers, service companies, agencies and integrators can enter their products and these are: –

  1. Retail Signage – Digital signage applications in the retail sector
  2. Information Signage – Digital information on public displays
  3. Guidance – Digital guiding systems in the public domain

In assessing the products we are told that the jury will evaluate the relationship between content and technology while taking the design, setting and communication target fulfilment into consideration.

The jury / judging panel is made up of: –

Bernhard Baer
Dr. Andreas Pütz – Director Beratung & Konzeption – Pixelpark Agentur Köln
Ian Hume – Leiter Besuchermanagement Messe Düsseldorf
Klaus Albus – Multimedia Marketing Kaufhof AG
Petra Lassahn – Show Director viscom
Thomas Dockter – Dockter Marketing
Helga Rouyer-Lüdecke – Professional System
Silvia Talmon

The Awards will be formally presented on the second evening of the trade fair.

Closing date for entries is 1st September 2008 (entries can only be submitted in conjunction with the client and the contractor) and entries must have been worked on between 1st January 2007 and completed, as far as possible, by 31st July 2008


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