If US rumours are to be believed then Broadsign need these deals like never before. Here we see Neoti Broadcast Network using BroadSign’s SaaS Platform to operate digital screens installed in popular restaurants and cafes in major markets in Indiana and Ohio.
We do love the fact that one-third of ad space is donated to charity organizations with community-focused messages.
The initial trial of 55 screens at 16 locations has we are told “attracted a steady demand from local advertisers and delivered sizable increases in sales and sales inquiries about the products advertised”
Broadsign will want Neoti Broadcast Network to install more screens than 55 though – Neoti tell us that they planning to expand to a national scale in 2009, adding new venue types such as doctors’ waiting rooms, arenas, universities, as well as government and corporate offices.
The Neoti Broadcast Network is a premiere digital signage network, offering affordable advertising and information to specific communities throughout Indiana and Ohio. Neoti connects local businesses with consumers, promotes community spirit, and enhances venue environments with cutting-edge digital signage content and interactive technology. Neoti is committed to building and managing a most profitable, community-focused digital signage network, while at the same time serving and honouring God, and allocating funds for philanthropic intentions. Neoti, LLC is headquartered in Bluffton, Indiana.