Alan High has been named president and general manager of Clear Channel Spectacolor, U.S. leader in spectacular sign displays and a division of the world’s largest outdoor advertising company, Clear Channel Outdoor.
High, who immediately oversees all nationwide business operations for the Spectacolor division, is based in New York’s Times Square. He succeeds Harry Coghlan, who in Dec., 2010, was named president and general manager of Clear Channel Outdoor – New York with responsibility for CCO’s New York market operations.
“The depth of Alan’s experience encompasses a broad spectrum of out-of-home segments from traditional to digital,” says Tim Stauning, group president, eastern region, Clear Channel Outdoor. “That expertise, along with the institutional knowledge of our company he has amassed in over 13 years with Clear Channel, make him the ideal executive for this position. We look forward to Alan’s further contributions from this new assignment.”
“Clear Channel Spectacolor has transformed the out-of-home space into a powerful advertising medium that delivers a highly immersive, one-of-a-kind consumer experience,” says High. “I look forward to continuing its innovative work and creating a competitive advantage for the division through superior client service, creativity and operational excellence.”
Prior to his new role, High was president and general manager of Clear Channel Malls, where he successfully expanded the range of product offerings to include non-traditional media formats such as murals, wraps and floor graphics. He earlier was head of operations for Clear Channel Outdoor Canada, where he played a significant role in the planning and introduction of the digital signage network at Pearson International Airport in Toronto, a joint venture between Clear Channel and the Canadian Broadcasting Corporation. His expertise in digital out-of-home is extensive, including the introduction of large format digital signage in Dundas Square, Toronto’s equivalent to New York’s famed Times Square.