Ronni Guggenheim, president of Minicom Digital Signage (MDS)-EnQii, told DailyDOOH exclusively, at the #DigiSky DS conference in Moscow, that ‘MinQii’ and Adissy have teamed up to distribute MDS-EnQii full solution – Ronni did NOT of course use the term ‘MinQii’ Ed
Adissy, is the first pure Digital Signage distributor in the Russian market. The company distributes AOpen; Iadea; Phillips displays and Broadsign and has successfully built a dedicated reseller network in the market.
“Being a technology provider, in the past it has been quite difficult to break into the Russian market, but now having Adissy as a partner we have local representation, which will result into a great turn around for new projects and partnerships in this market,” says Guggenheim.
Guggenheim explained that this market is still maturing and needs to understand the importance of having a professional DS solution to get a good return on the total cost of ownership. “Adissy is one of the organisers of the Moscow DS conference and this meeting is the ideal place to exchange expertise and deepened the know how of the industry,” concluded Guggenheim.