Gregory Lee has been appointed president and CEO of Samsung Electronics Co. Ltd. North America Headquarters (NAHQ) in addition to his role as president of Samsung Telecommunications America.
In his new role, Lee is responsible for overseeing Samsung businesses across all offices in North America which include Samsung Electronics America, Inc., Samsung Telecommunications America LP (STA) and Samsung Electronics Canada Inc., while still leading STA’s mobile business operations and strengthening its leading positions in the smartphone and wireless markets in the U.S.
Lee became president of STA in Dallas five months ago after serving as president of Samsung’s Southeast Asia and Oceania Headquarters for the three and a half years. He earlier was global chief of marketing in the Samsung Electronics Headquarters in Korea.
YK Kim, NAHQ’s outgoing president and CEO will return to Korea as the advisor to the global marketing operations in the Samsung Electronics Headquarters.