Installation of dynamic digital menu boards and digital screens across all locations has been completed by Mvix at Chicago’s fast growing fast-casual dining locations Market Thyme and Market Creations.
Market Thyme and Market Creations are one of many fast-casual restaurants owned and operated by founder Bryan Choi. Since 1988, Choi has been a pioneer and promoter of a straightforward business approach: fresh, high quality foods in a clean and elegant venue.
“With this digital upgrade to our locations, we hope to provide an enjoyable dining experience by creating an atmosphere that stimulates our guests through sight, sound, and, of course, taste,” says Jeffrey Chang, managing director at Market Creations.
The centrepiece of this project is Mvix digital signage screens, menu boards and dynamic video displays installed across all locations in Chicago and Cleveland. The use of large-panel digital screens to display content such as menu information in place of traditional paper menus and signboards, enables dynamic content updates keeping the menu information fresh and relevant to ever-changing food items being served.
“We manually change them daily for our specials for that particular day,” says Chang. “It enhances the ‘professional’ image of our restaurants. Mvix signage systems offer the best value, and have remarkable customer reviews. These systems have performed flawlessly and exactly as I expected.”
Featuring a wide cuisine variety, from paninis to sushi, dynamic menu board systems are managed remotely from the corporate office located in Chicago downtown.
Founded in 2005, Mvix, a digital signage solution company, has been working with innovative restaurateurs and future-forward businesses to help enhance customer experience through hardware, software, content planning, managed services and ROI consultations.
“Our goal is to work with visionaries like Choi and Chang and Jeff and help them build iconic locations like Market Thyme and Market Creations,” says Ross McClymonds, vice-president of global sales at Mvix. “Their fast casuals are role model concepts.”