DailyDOOH

Global, the Media & Entertainment group, has launched its new eight-year advertising contract with Transport for London (TfL) by announcing the biggest transformation of the London Underground’s advertising estate in its history. Revealed at a show-stopping launch event at London’s Outernet yesterday, Global set out its vision for making the TfL network ‘The Greatest Show […]

May is looking quite busy with industry events across the globe so we thought it worthwhle to write up a quick run down of what we think is interesting enough for folks to attend… It’s May Day and the JCDecaux Programmatic DOOH LIVE Awards 2025 take place this afternoon at the Curzon in Soho. The […]

IFS, a leading enterprise cloud and Industrial AI software provider, has just set a Guinness World Record for ‘longest static indoor billboard’ at Chicago O’Hare International Airport (ORD). Oliver Pilgerstorfer, Chief Marketing Officer at IFS, said: “This World Record is a powerful symbol of the momentum IFS has built, our approach of doing things differently, […]

Grocery TV, this week introduced its closed-loop measurement solution for in-store retail media enabling brands to directly tie their ad spend to sales more efficiently. Marlow Nickell, CEO and co-founder at Grocery TV told us “This launch is a turning point for brands looking to fully measure and maximize the impact of in-store media. With […]

LG Electronics USA and Mercedes-Benz Stadium have announced a multi-year partnership making LG a proud partner of the world-class sports and entertainment venue. As part of this new relationship, LG is providing hundreds of new LG DVLED and LCD displays for installation throughout the venue, led by a robust 98-screen pitch LED ribbon-board, that provides […]

An advert from the World Wildlife Fund’s recent ‘Prescription for Nature’ out-of-home (OOH) advertising campaign has earned an exceptional 5-Star Rating with Creative Effectiveness Platform System1, placing it in the top 1% of charity adverts ever tested. System1’s Star Rating predicts long-term brand growth and is calculated by measuring emotional response to each ad, with […]

Sad news reaches us of the unexpected passing of Martijn van der Woude, VP of Global Business Development and Marketing at PPDS. Martijn joined PPDS in 2019, and enjoyed a career spanning more than 25 years in business development, sales and marketing, and general management. Renowned in the AV industry and beyond as an entrepreneurial […]

Marketers have long struggled to measure the business impact of CTV, OLV, and DOOH, keeping these high-reach channels siloed from performance strategies. Today, AdOmni, the AI-powered video-everywhere advertising platform, and LiveRamp (NYSE: RAMP), the leading data collaboration partner, announced a strategic partnership that they claim will change that. With the first-party data connectivity powered by […]

Ever wondered what the biggest rockstars in history demand before a show? Private jets, white tigers, or M&Ms of every color except brown? Turns out, no matter how wild the requests get, there’s always one thing in common, err Budweiser. Mariana Santos, Marketing Director of Budweiser said “Budweiser’s presence in major moments of music history […]

Andreas Souptonuts (real name Andreas Soupliotis) has announced that he has stepped down from his full time role at Perion DOOH. Andreas is a true visionary, has been a fine industry leader and has always been the BEST speaker at any of the conferences we have ever attended. He’s also humble, which must be incredibly […]