Pride Toronto Supported by @CieslokMedia

Gail Chiasson, North American Editor

Under its Cieslok Cares program, Cieslok Media, Toronto-based large-format outdoor advertising company, has partnered with Pride Toronto to amplify their messaging across the cities of Toronto, Montreal, and Vancouver.

Pride Toronto at Yonge & Gerrard DOOH

Pride is a not-for-profit organization with a mission to bring people together to celebrate the history, courage and diversity of the community. Partnered with Cieslok Media, Pride will amplify and create excitement for Canada’s first-ever Pride Month in June, 2016, by leveraging Cieslok Media’s digital signage network. Pride Month features extended programming and events throughout the city, culminating in North America’s largest Pride celebration, from June 24 to July 3.

“We’re proud to support Pride, an organization that has been making a positive change for the community at large,” says Jörg Cieslok, president andm CEO of Cieslok Media. “Using our digital outdoor advertising, located in major Canadian markets, we aim to amplify Pride’s work of promoting inclusion, celebrating diversity, and making a positive difference in vibrant creative ways.”

“We’re delighted by Cieslok Media’s support for Pride’s celebration of the strength and beauty of our diverse community,” says Mathieu Chantelois, executive director of Pride Toronto. “Their premium digital billboards will help expand our reach and enhance and broaden public engagement with the festival.”

Pride continues to unite and empower people with diverse sexual orientations, gender identities and gender expressions. Canada’s first ever Pride Month began June 1, 2016, and will conclude with the annual Pride Toronto festival, a major Canadian arts and cultural event.

Cieslok Cares, the Cieslok Media corporate social responsibility program, supports various great causes and charities both at the local and national level.


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