Simage Custom TV Network
Adrian J Cotterill, Editor-in-Chief
Dynamax POV software is an interesting choice from the Simage folks in Chicago, Illinois, who having launched in January are now starting to deliver their Custom TV offering to bars, restaurants and nightclubs in the US – not least because you tend to associate Dynamax with the likes of Titan rather than startup ad based networks.
Dynamax Technologies’ POV software is part of the solution, being the platform that enables content scheduling, reporting and management across the networks.
Tom Nix, VP and General Manager, Dynamax Technologies, New York told us “Simage has a great ad driven business model which is focused on enabling clients to generate both buzz and profit for their business. After evaluating a variety of different digital signage software products Simage elected to use Dynamax’s flagship POV to underpin their offering because it offered them a solid framework for managing their network growth.”
Currently the majority of existing Simage network customers are in the Chicago area, however they predict that by the end of the year they will be delivering unique brand centric and local content to over 500 bars, restaurants and nightclubs across the US.
Simage believe in a simplified offering for their clients – they design custom ads, create custom playlists, install, maintain and upgrade networks – leaving clients to run their business.
Simage enable clients to deepen the relationship with their customers. A Chicago-based national media company delivering Custom TVTM to bars, restaurants and nightclubs. Narrowcasting place-based media, Simage enhances the customers experience at local venues with quality content and venue-specific advertising.
The Simage team consists of the best and brightest executives from advertising, technology, and food and beverage. This team really knows how custom television works, how to make technology seamless and worry-free, how to leverage on-screen promotions, and, most importantly, what customers like and what keeps them coming back for more.